Disrupting price comparison using design sprints

Slides to accompany a talk delivered at the UX Cubed event in Liverpool organised by Shop Direct with NUX and Forward Role on 16th June 2017. You can find a longer form write up on Medium.

Transcript

1. Disrupting price comparison with
   design sprints
   Rich Clark
   

   View Slide

2. View Slide

3. View Slide

4. View Slide

5. ~17
   sprints in 2016 across
   MoneySuperMarket Group
   

   View Slide

6. View Slide

7. 2016 Sprint Learnings
   • Not everything is a sprint
   • There are different types of sprints
   • Not all sprints need to be tested in the same
   way
   • Retro required on all sprints
   • Sprint kick-offs are invaluable
   • How might we coach more facilitators?
   • How might we improve the sprint environment?
   

   View Slide

8. MoneySuperMarket sprint options
   A
   5 days
   ~ Standard GV Process
   Paper/static prototype
   Survey or qual test
   B
   5 days
   ~ Standard GV Process
   HTML prototype
   Qual test
   C
   10 days
   MSM Process
   HTML
   Survey & qual test
   

   View Slide

9. • M - Sprint kickoff
   Week 0
   • M - Unpack
   • T - Sketch
   • W - Design
   • T - Design
   • F - Survey
   Week 1
   • M - Iterate designs
   • T - Prototype
   • W - Prototype
   • T - Prototype
   • F - Qual test
   Week 2
   • M - Learnings & retro
   Week 3
   

   View Slide

10. 100
    COLLEAGUES
    

    View Slide

11. Reasons to sprint…
    • Collaboration
    • Focus
    • Shared understanding of problems
    • Energised team
    • Unexpected outcomes
    • Increased customer exposure
    • Continuous learning
    

    View Slide

12. Co-location
    is a must
    The decider
    must always
    be available
    Customer
    problems,
    not business
    problems
    Flex the
    process to fit
    your needs
    Get the
    environment
    right
    The bigger
    the team, the
    harder to
    facilitate
    

    View Slide

13. Thank you.
    @rich_clark
    

    View Slide