people in India Innovation: significantly better than existing alternatives with potential to radically shift the social problem Leadership: applicant has a strong grasp on the problem, potential obstacles, and the requirements for success; ability to attract resources and recruit a strong team Scalability: potential to significantly increase impact through competition winnings as a catalyst for growth Sustainability: strong profit model and ability to capture large market share with this model
• The applicant provides a solution designed to help people of low to moderate income. Strong answers will identify a specific beneficiary and demonstrate that the applicant has a strong grasp on the needs, behaviors, and lifestyle of this beneficiary.
answers share a compelling story about why the applicant wants to solve this problem and how they first started working on the solution. High quality answers will illustrate the applicant’s personal experience with the problem and unique insights.
present a clear and convincing business model for how their solution generates a reliable source of funding. The applicant should clearly indicate who pays for the solution and/or how they acquire funding.
do you measure impact? • High-quality applications will provide current and future numbers for the people they serve. It is not enough to say that they serve a demographic or general population. A strong application will also demonstrate the collection and measuring of impactful metrics.
entrepreneur is a challenging endeavor. Strong answers will illustrate why the team has the experience, skills, and key roles filled to execute on the solution. Applicants without a team need to provide a convincing strategy for how they will recruit teammates.
should clearly and succinctly describe the company or program, the problem they are solving, and their impact on their target beneficiary. While the video should engage and excite you, you are not judging on the quality of the video production.
thousands of people? • Strong answers will provide a clear narrative of how many people they are serving and a compelling answer for what is required to grow their impact to hundreds of thousands of low-to-moderate income people. We are looking for applicants with a strong understanding of what is required to achieve scale.
A great annual report will describe how the company or program has grown since the conclusion of the prize and how they will use the prize winnings. It will be creative, but also explain significant milestones, as well as explain how the company has evolved. An annual report should be highly engaging, but also succinct and visually digestible.