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October 15, 2012

The inSpire app: we'll cure your Facebook addiction!

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Aliaksei

October 15, 2012

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Transcript

  1. Stressor  +  PoV The  stressor:  an  inability  to  motivate  

    themselves  to  be  beZer looking  for  a   mental  kick  to   do  great find  that  kick   effortlessly Minimal  effort,   maximal  outcome User Need Insight 15 Finding Inspiration (Miniukovich A)
  2. Storyboard “Life  is  great!  Let   me  see  where  I

      finished  yesterday” 9am,  Tuesday “What?!  Just  10   sentences?!  Where  was  I   yesterday?  The  deadline   is  coming…  3  days  ago” 30  secs  later… “I’m  stupid!  I’m   hopeless!  I  don’t   wanna  live!” same  moment “Shall  I  see  smth   interesting?  But  I’m   too  busy  to  browse   the  Web   mindlessly” one  coffee  later “Wow!  I  have  a  tool   installed  aggregating   interesting  things  for   me” 3  stupid  YouTube   videos  later “That  speech  was   inspiring!  I  feel  great   again!  What’s  the  task?   I  wanna  work!!!” very  soon 16 Finding Inspiration (Miniukovich A)
  3. Functionality •  Search  by  tags  (autosuggestion) •  Sort  by:  relevance,

     rating,  time •  Like/dislike •  Posting  materials 18 Finding Inspiration (Miniukovich A)
  4. Justifications Minimal   effort •  Leverage  community •  Simplicity:  minimal

      functionality •  Search  by  tags  (e.g.  “jogging”   or  “writing  a  lot”)  VS  full-­‐‑text   search 19 Finding Inspiration (Miniukovich A)
  5. Shortcomings •  the  “long  list”  issue  is  possible •  requires

     active  participation  (posting) •  titles  may  be  too  short  to  convey   meaning 20 Finding Inspiration (Miniukovich A)
  6. The  next  step  is… geZing  feedback on  the  idea and

     on  the  design  principles … 21 Finding Inspiration (Miniukovich A)
  7. I’m  depressed.   Don’t  want  to   do  anything.  

    Lets  browse   the  Web… Wow!   Interesting   concepts.  Let   me  read  smth   that  worries   me  right  now. Wow!  I’m   inspired  and   motivated.  I   liked  the  tool   that  helped   me  find  this.
  8. a.  4  –  liked  the  content b.  3  –  blamed

     the  “to  the  source”  link c.  Everybody  –    advised  expand  the  preview   picture d.  Almost  everybody  –  got  the  idea  without  much   explanation e.  50/50  –  keep  it  small  VS  add  more  external   content