Upgrade to Pro — share decks privately, control downloads, hide ads and more …
Sign up for free

Redesigning Cleartrip - Lessons learnt

Avatar for surdattack surdattack
September 05, 2013
Design
360
1

Redesigning Cleartrip - Lessons learnt

httpX by Big Rock

Avatar for surdattack

surdattack

September 05, 2013

More Decks by surdattack

See All by surdattack
Building Cleartrip Mobile
Avatar for surdattack surdattack
9
1.3k

Other Decks in Design

See All in Design
The ISO 25964 standard on Information and documentation — Thesauri and interoperability with other vocabularies
Avatar for AccessInnovations accessinnovations
0
270
[Unity] VAT×VFX Graphがいま個人的にアツイという話
Avatar for sakiama sakiyama
0
130
トランジションの冒険 自分と世界を変える冒険の書 / Transition Adventure
Avatar for 松村 大貴｜Butterfly Lab株式会社 dmattsun
2
780
JBUG大阪#9_登壇資料_引き継ぎで困らないためのBacklogWikiの整え方_ミスと属人化を防ぐために、 “次の人が動ける状態”をどう残すか
Avatar for Beeworks Marketing Design webnaut
2
290
Jun Wei Portfolio 2026
Avatar for Wong Jun Wei wjw100788
PRO
1
360
工房としてのAI ── デザイナー、作家、ビルダー
Avatar for hiranotomoki hiranotomoki
0
530
デザインレビューを「他者へのおすそわけ」に再定義し、たのしい場にする試み
Avatar for Beeworks Marketing Design webnaut
0
110
Jun Wei | Information Design & Presentation Portfolio
Avatar for Wong Jun Wei wjw100788
PRO
0
160
もっともらしさ生成器と暮らす – AI懐疑派の試行錯誤
Avatar for sekig(ojiee) sekiguchiy
0
200
少人数チームで_使われるプロダクトにたどり着くための_デザインハーネス.pdf
Avatar for NishaMe nishame
1
1.6k
Edmonton River Slidedeck
Avatar for Edmonton River edmontonriver
0
440
“なんとなくFigma”から一歩先へ。AI時代も活きるWeb制作フロー
Avatar for Ayumi Suzuki ayumidesign
0
260

Featured

See All Featured
Ecommerce SEO: The Keys for Success Now & Beyond - #SERPConf2024
Avatar for Aleyda Solis aleyda
1
2.2k
CoffeeScript is Beautiful & I Never Want to Write Plain JavaScript Again
Avatar for Sam Stephenson sstephenson
162
16k
AI Search: Implications for SEO and How to Move Forward - #ShenzhenSEOConference
Avatar for Aleyda Solis aleyda
1
1.4k
Writing Fast Ruby
Avatar for Erik Berlin sferik
630
63k
Bash Introduction
Avatar for André Augusto Costa Santos 62gerente
615
220k
Effective software design: The role of men in debugging patriarchy in IT @ Voxxed Days AMS
Avatar for Kenny Baas-Schwegler baasie
1
570
Become a Pro
Avatar for Speaker Deck speakerdeck
PRO
31
6.3k
How to audit for AI Accessibility on your Front & Back End
Avatar for davetheseo davetheseo
0
600
A Guide to Academic Writing Using Generative AI - A Workshop
Avatar for Kenji Saito ks91
PRO
1
520
Neural Spatial Audio Processing for Sound Field Analysis and Control
Avatar for NII S. Koyama's Lab skoyamalab
0
570
How To Stay Up To Date on Web Technology
Avatar for Chris Coyier chriscoyier
790
250k
Pawsitive SEO: Lessons from My Dog (and Many Mistakes) on Thriving as a Consultant in the Age of AI
Avatar for David Carrasco davidcarrasco
0
260

Transcript

  1. @surdattack Sunit Singh Redesigning Cleartrip Lessons learnt Tuesday, 17 September

    13

  2. “But with great power comes great responsibility” Design comes first

    Lesson #1 Tuesday, 17 September 13

  3. Text Tuesday, 17 September 13

  4. Instant Twice as fast Tuesday, 17 September 13

  5. Efficient by 30% Tuesday, 17 September 13

  6. Efficient by 30% Tuesday, 17 September 13

  7. Handy Down to 1 click Tuesday, 17 September 13

  8. Handy Data driven Tuesday, 17 September 13

  9. Consistent Design patterns Tuesday, 17 September 13

  10. Consistent Design patterns Tuesday, 17 September 13

  11. Consistent Color palette Tuesday, 17 September 13

  12. Consistent Color palette Tuesday, 17 September 13

  13. Consistent Typography & treatment Tuesday, 17 September 13

  14. Reusable Buses in record time Tuesday, 17 September 13

  15. Speed is a feature Design with performance in mind Lesson

    #2 Tuesday, 17 September 13

  16. Web performance as... • a Process • a Business metric

    Tuesday, 17 September 13

  17. User perception & performance... Tuesday, 17 September 13

  18. Tuesday, 17 September 13

  19. Tuesday, 17 September 13

  20. Tuesday, 17 September 13

  21. Tuesday, 17 September 13

  22. “Design is a silent ambassador for your brand” Sweat the

    details Lesson #3 - Paul Rand Tuesday, 17 September 13

  23. Tuesday, 17 September 13

  24. An underlying order... Tuesday, 17 September 13

  25. Tuesday, 17 September 13

  26. Tuesday, 17 September 13

  27. Tuesday, 17 September 13

  28. Tuesday, 17 September 13

  29. Tuesday, 17 September 13

  30. Tuesday, 17 September 13

  31. Tuesday, 17 September 13

  32. Visually hierarchal Tuesday, 17 September 13

  33. Tuesday, 17 September 13

  34. Tuesday, 17 September 13

  35. Tuesday, 17 September 13

  36. Tuesday, 17 September 13

  37. Tuesday, 17 September 13

  38. Tuesday, 17 September 13

  39. Tuesday, 17 September 13

  40. Tuesday, 17 September 13

  41. Tuesday, 17 September 13

  42. Tuesday, 17 September 13

  43. Tuesday, 17 September 13

  44. Tuesday, 17 September 13

  45. Tuesday, 17 September 13

  46. Tuesday, 17 September 13

  47. Tuesday, 17 September 13

  48. Tuesday, 17 September 13

  49. Tuesday, 17 September 13

  50. Tuesday, 17 September 13

  51. Tuesday, 17 September 13

  52. Tuesday, 17 September 13

  53. Tuesday, 17 September 13

  54. Organic Tuesday, 17 September 13

  55. Tuesday, 17 September 13

  56. Tuesday, 17 September 13

  57. Pixel fitted Tuesday, 17 September 13

  58. Tuesday, 17 September 13

  59. Tuesday, 17 September 13

  60. Tuesday, 17 September 13

  61. Tuesday, 17 September 13

  62. Tuesday, 17 September 13

  63. Real feedback vs Data Watch out for signals Lesson #4

    Tuesday, 17 September 13

  64. Tuesday, 17 September 13

  65. Tuesday, 17 September 13

  66. Because the final result matters... Get real Lesson #5 Tuesday,

    17 September 13

  67. Public release 0 10 30 20 40 50 60 90

    70 80 DAYS PROGRESS Tuesday, 17 September 13

  68. Public release 0 10 30 20 40 50 60 90

    70 80 DAYS PROGRESS Design complete Tuesday, 17 September 13

  69. Public release 0 10 30 20 40 50 60 90

    70 80 DAYS PROGRESS Dev complete Design complete Tuesday, 17 September 13

  70. Public release 0 10 30 20 40 50 60 90

    70 80 DAYS PROGRESS Dev complete Design complete Tuesday, 17 September 13

  71. Tuesday, 17 September 13

  72. Real time JS errors A/B / Split testing User feedback

    Tuesday, 17 September 13

  73. Design & consistent communication can play a big role Building

    trust goes a long way Lesson #6 Tuesday, 17 September 13

  74. Trust markers & badges for hotels Tuesday, 17 September 13

  75. Tuesday, 17 September 13

  76. Tuesday, 17 September 13

  77. Tuesday, 17 September 13

  78. Tuesday, 17 September 13

  79. Tuesday, 17 September 13

  80. Tuesday, 17 September 13

  81. Tuesday, 17 September 13

  82. Tuesday, 17 September 13

  83. Tuesday, 17 September 13

  84. Tuesday, 17 September 13

  85. Tuesday, 17 September 13

  86. Tuesday, 17 September 13

  87. Tuesday, 17 September 13

  88. Tuesday, 17 September 13

  89. Tuesday, 17 September 13

  90. Tuesday, 17 September 13

  91. Expressway: Stored cards Tuesday, 17 September 13

  92. Expressway: Stored cards 15% bookings Tuesday, 17 September 13

  93. Makes up for less than 0.7% of traffic IE 6

    & 7 is a waste of time Lesson #7 Tuesday, 17 September 13

  94. Tuesday, 17 September 13

  95. The best quality & compression possible PNG 24 all the

    way Lesson #8 Tuesday, 17 September 13

  96. 656 x 450 pixels 88 kb Tuesday, 17 September 13

  97. Tuesday, 17 September 13

  98. Tuesday, 17 September 13

  99. Very large sprites could slow down your webpages Sprites -

    handle with care Lesson #9 Tuesday, 17 September 13

  100. 1px = 4 bytes in memory 500 x 800 =

    1.5 MB in Memory Tuesday, 17 September 13

  101. HTML 5 boilerplate, Modernizr HTML5 all the way Lesson #10

    Tuesday, 17 September 13

  102. Easier text input <input type="email"/> <input type="tel"/> <input type="number"/> <input

    type="text" pattern="[0-9]*"> <input type="email" autocorrect="off" autocomplete="off" autocapitalize="off"/> Turn off autocorrect, autocomplete, and autocapitalize Tuesday, 17 September 13

  103. Not all CSS3 properties need prefixes Be thoughtful about CSS

    prefixes Lesson #11 Tuesday, 17 September 13

  104. Caniuse.com Tuesday, 17 September 13

  105. Build your own framework Lesson #12 Tuesday, 17 September 13

  106. Doing it yourself... • learning • specific needs • evolve

    your own style Tuesday, 17 September 13

  107. Questions? @surdattack Sunit Singh Tuesday, 17 September 13