Merchant mini presentation

(Merchants only) Read about the benefits and features of The Donation Partner's new checkout fundraising service

Transcript

1. The Donation Partner introduces a ground-breaking new platform that connects online merchants, charities and consumers so that they can increase their social impact together
2. About us For-profit social enterprise based in Google Campus Addresses problem that £750m of Gift Aid goes unclaimed every year Makes charitable giving easier Produces tangible benefits for merchant partners
4. Benefits for your business Further your Corporate Social Responsibility Extend your social impact Improve your CSR credentials Consumers more likely to shop with retailers that reflect their values Grow your brand Consumers are becoming increasingly socially-conscious Enhance your standing Impress customers & stakeholders Generate positive news stories Engage customers across social media channels
5. Benefits for your business Increase conversion rates A more enjoyable checkout experience Make customers feel happy Placate guilty shoppers Differentiate your checkout Decrease basket abandonment Be a market leader Create new best practice Lead market trends Lead innovation
6. Payment workflow Order payment 
 (order amount + donation)! Goods/services delivered" Aggregate donation payment! Monthly" HRMC 
 Gift Aid
 claims" Monthly! Gift Aid
 payment (+25%)! Donation and Gift Aid payments! Aggregate donation invoices" Customer / donor" E-commerce business" HMRC" The Donation Partner Foundation" Donation
 & Gift Aid payments! Customer chosen charities"
7. Plug-in design Charity selection Charities by logo - no text scrolling, no search boxes Charities shown are top UK charity brands Learning algorithm tailors selection to user over time Can include “Charities of the year” / corporate charities Donation options Micro and larger donation options available Options shown calculated relative to user’s order size Learning algorithm tailors donation preferences over time Clean,   simple  design   template Tailored  to  your   website No  links,  no   blurbs, no  pop-­‐ups Branded service
8. Platform requirements No requirements Bespoke plug-in and code pack created just for you API connects your e-commerce software to our Web Application Pricing model Merchant charges are zero Sign-on fee: zero On-going fee: zero
9. We collect Gift Aid, which boosts donations by +25% Then, we take a 5% processing fee on the total donation amount Customer donates £1 With Gift Aid, this becomes £1.25 Charity receives £1.18 So how do we fund the service?
10. Next stages? Business-case evaluation Have you considered a checkout donation service before? Would you like to better support your charities & others too? Is customer retention important to your business? Have customers responded positively to CSR in the past? How do you currently communicate your values?
11. Next stages? Operational planning Your billing and invoicing procedures Technical integration methods Plug-in settings & style Partnership agreement Terms and conditions Work together to implement, test and launch your plug-in
12. Contact Edward Chambers edward.chambers@thedonationpartner.com Sam Merullo sam.merullo@thedonationpartner.com www.thedonationpartner.com
13. Important Notice The contents of this document are confidential and copyright © The Donation Partner Limited. They must not be reproduced in whole or part or distributed to any third party. You acknowledge that The Donation Partner Limited does not make any express or implied representation or warranty as to the accuracy or completeness of this Confidential Information, and you agree that, we shall not have any liability to you, your Representatives or any other party relating to or arising from your or their use of any Confidential Information or for any errors in it or omissions from it. You agree that you are not entitled to rely on the accuracy or completeness of any Confidential Information. Note: Charities shown in presentation are representative. The Donation Partner Limited (UK registered company: 08150689) (trading as ‘The Donation Partner’) London office: TechHub @ Google Campus, 4-5 Bonhill Street, London, EC2A 4BX Registered office: Jubilee House, Lindum Business Park, Lincoln, LN6 3QX