The Fastest Pivot You'll Ever Make

Keynote at RocketSpace and KickLabs
San Francisco, CA
October 17, 2012

Transcript

4. We design great experiences for amazing people.
12. Experience design is crafting how people feel about your product.
18. startups
26. What is the right product to build?
27. ux
36. photo by Dane Petersen
37. So now what?
40. image credit: http://www.cultofmac.com/181782/every-iphone-prototype-apple-ever-made-before-released-the-first-iphone-gallery
41. image credit: http://www.cultofmac.com/181782/every-iphone-prototype-apple-ever-made-before-released-the-first-iphone-gallery
42. We learn what to build by exhausting all other possibilities.
44. Ideas are not precious.
45. How do you exhaust all possible ideas? By using the simplest tools available.
46. photo by Dane Petersen
47. image credit: http://allthingsd.com/20120729/court-case-offers-rare-glimpse-at-dozen-of-iphone-and-ipad-prototype-designs
48. photo credit: http://www.flickr.com/photos/jackdorsey/182613360
49. photo credit: http://www.flickr.com/photos/jackdorsey/182613360
50. photo credit: http://www.flickr.com/photos/jackdorsey/182613360
56. Not this. photo credit: https://www.wengerna.com/giant-knife-16999
71. photo by Adaptive Path
83. photo credit: http://www.flickr.com/photos/jackdorsey/182613360