Upgrade to Pro — share decks privately, control downloads, hide ads and more …

The Fastest Pivot You'll Ever Make

Dane Petersen
October 17, 2012
Design
3
430

The Fastest Pivot You'll Ever Make

Keynote at RocketSpace and KickLabs
San Francisco, CA
October 17, 2012

Dane Petersen

October 17, 2012
Tweet

More Decks by Dane Petersen

See All by Dane Petersen
codecraft
thegreatsunra
1
750
Design At Scale Workshop
thegreatsunra
2
650
Designing the Industrial Internet
thegreatsunra
2
210
On Aircraft and Craft
thegreatsunra
0
180
HunchWorks: Combining Human Expertise and Big Data
thegreatsunra
0
140

Other Decks in Design

See All in Design
共通言語としてのデザイントークンと Figmaでの運用
kamy0042
0
320
Illustrator2025がやってきた！私が好きな新機能
hamko1114
0
140
同人音声のための、 最高の視聴体験を求めて【サブカル×デザインMeetUP！】
vivion
0
460
入社3ヶ月目のプロダクトデザイナー視点で見たヤプリ / Joining Yappli as a Product Designer: My Perspective After 90 Days
yappli_developers
0
180
【pmconf2024】ユーザーになりきる「コスプレUX」で リサーチ解像度を上げる
kamechi7222222
1
9k
The Golden Whitney
ohtristanart
PRO
0
140
デザインシステムの力 Webデザイナーとエンジニアのための実践ガイド / The Power of Design System
spindle
9
5.3k
今日から意識できるアクセシビリティ
fumiko
0
200
マンガで分かるサービスデザインガイドライン
senryakuka
1
770
デザイナーとPMの両ロール_３つのポイント
toy1618
1
280
AIネイティブな時代におけるUXデザインの在り方とは
kuni29
0
1.4k
マルチプロダクトにおけるデザイナーの挑戦-デザイン初め新年会2025
u_ri_ta
2
180

Featured

See All Featured
ピンチをチャンスに：未来をつくるプロダクトロードマップ #pmconf2020
aki_iinuma
119
51k
A designer walks into a library…
pauljervisheath
205
24k
Six Lessons from altMBA
skipperchong
27
3.7k
The Art of Delivering Value - GDevCon NA Keynote
reverentgeek
13
1.4k
Designing Dashboards & Data Visualisations in Web Apps
destraynor
231
53k
What’s in a name? Adding method to the madness
productmarketing
PRO
22
3.4k
Rails Girls Zürich Keynote
gr2m
94
13k
Side Projects
sachag
453
42k
The World Runs on Bad Software
bkeepers
PRO
67
11k
"I'm Feeling Lucky" - Building Great Search Experiences for Today's Users (#IAC19)
danielanewman
227
22k
Product Roadmaps are Hard
iamctodd
PRO
52
11k
Rebuilding a faster, lazier Slack
samanthasiow
80
8.9k

Transcript

  1. None
  2. None
  3. None

  4. We design great experiences for amazing people.

  5. None
  6. None
  7. None
  8. None
  9. None
  10. None
  11. None

  12. Experience design is crafting how people feel about your product.

  13. None
  14. None
  15. None
  16. None
  17. None

  18. startups

  19. None
  20. None
  21. None
  22. None
  23. None
  24. None
  25. None

  26. What is the right product to build?

  27. ux

  28. None
  29. None
  30. None
  31. None
  32. None
  33. None
  34. None
  35. None

  36. photo by Dane Petersen

  37. So now what?

  38. None
  39. None

  40. image credit: http://www.cultofmac.com/181782/every-iphone-prototype-apple-ever-made-before-released-the-first-iphone-gallery

  41. image credit: http://www.cultofmac.com/181782/every-iphone-prototype-apple-ever-made-before-released-the-first-iphone-gallery

  42. We learn what to build by exhausting all other possibilities.

  43. None

  44. Ideas are not precious.

  45. How do you exhaust all possible ideas? By using the

    simplest tools available.

  46. photo by Dane Petersen

  47. image credit: http://allthingsd.com/20120729/court-case-offers-rare-glimpse-at-dozen-of-iphone-and-ipad-prototype-designs

  48. photo credit: http://www.flickr.com/photos/jackdorsey/182613360

  49. photo credit: http://www.flickr.com/photos/jackdorsey/182613360

  50. photo credit: http://www.flickr.com/photos/jackdorsey/182613360

  51. None
  52. None
  53. None
  54. None
  55. None

  56. Not this. photo credit: https://www.wengerna.com/giant-knife-16999

  57. None
  58. None
  59. None
  60. None
  61. None
  62. None
  63. None
  64. None
  65. None
  66. None
  67. None
  68. None
  69. None
  70. None

  71. photo by Adaptive Path

  72. None
  73. None
  74. None
  75. None
  76. None
  77. None
  78. None
  79. None
  80. None
  81. None
  82. None

  83. photo credit: http://www.flickr.com/photos/jackdorsey/182613360

  84. None
  85. None
  86. None
  87. None