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The São Paulo Project - Rolê Hygge

Avatar for The São Paulo Project The São Paulo Project
March 27, 2014
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The São Paulo Project - Rolê Hygge

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The São Paulo Project

March 27, 2014
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Transcript

  1. LIX PAPÃO

  2. ROLÊ HYGGE SENAC & KEA WORKSHOP CAITLIN CESAR GUSTAVO POLYANNA

    SILLE

  3. PROBLEM How can we get the people on Av. Paulista

    to recycle and create long-term recyclers?

  4. CONCEPT 1. Put recycling bins on the Avenue 2. Make

    recycling fun for everyone 3. Appeal especially to children 4. Interesting enough for social sharing
  5. None

  6. The eye has a speaker installed in it that will

    always say a random motivational or fun message whenever so- meone throws garbage in the bin. The eyelid and eyelashes protect the speaker from the rain.

  7. Separate compartments for each kind of recycling.

  8. MEET LIXOS PAPÕES PAULO PATRICIA PEDRO

  9. BRAZILIAN ARTISTS BEFORE AFTER

  10. PAINT A LIXO PAPÃO

  11. SOCIAL MEDIA

  12. DEMONSTRATION