A case study on designing the Australia Post iPhone and iPad app (Kathryn Ross)

I’ll explain the process of designing a 4 and a 1/2 star app. I’ll share our successes and our lessons learnt from the project.

Transcript

1. Kathryn  Ross   UX  Australia,  August  2012  
2. Before After A U G U S T 2 0 1 2 2 STAMFORD INTERACTIVE THE PROJECT KICKOFF
3. A U G U S T 2 0 1 2 3 STAMFORD INTERACTIVE 12  days  
4. A U G U S T 2 0 1 2 4 STAMFORD INTERACTIVE 12  days    1  day  is  practically  gone  
5. DESIGN APPROACH? A U G U S T 2 0 1 2 5 STAMFORD INTERACTIVE WWYD?   6 3   3  
6. POINT #1 A U G U S T 2 0 1 2 6 STAMFORD INTERACTIVE This  is  what  ROCKED.  
7. 7 STAMFORD INTERACTIVE 1   2   3   4   5   6   7   8   9   10   11   12  
8. A U G U S T 2 0 1 2 8 STAMFORD INTERACTIVE
9. A U G U S T 2 0 1 2 9 STAMFORD INTERACTIVE
10. POINT #2 A U G U S T 2 0 1 2 10 STAMFORD INTERACTIVE User  testing  is  GOLD.  
11. A U G U S T 2 0 1 2 11 STAMFORD INTERACTIVE
12. NAVIGATION A U G U S T 2 0 1 2 12 STAMFORD INTERACTIVE 1.  Tab 2.  List 3.  Springboard
13. OUTCOME… A U G U S T 2 0 1 2 STAMFORD INTERACTIVE Wireframe  design Live  applica<on
14. A U G U S T 2 0 1 2 14 STAMFORD INTERACTIVE “I  have  to  say,  I  am  very  impressed.   This  app  is  well  designed  by  people   who  really  get  their  users.  It  works,   it  is  stylish,  and  it  is  intuitive…”        Charles  Malpas  
15. A U G U S T 2 0 1 2 15 Kathryn  Ross   kathrynr@stamfordinteractive.com.au