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A case study on designing the Australia Post iPhone and iPad app (Kathryn Ross)

A case study on designing the Australia Post iPhone and iPad app (Kathryn Ross)

I’ll explain the process of designing a 4 and a 1/2 star app. I’ll share our successes and our lessons learnt from the project.

uxaustralia
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August 31, 2012
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  1. Kathryn  Ross  
    UX  Australia,  August  2012  

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  2. Before After
    A U G U S T 2 0 1 2
    2
    STAMFORD INTERACTIVE
    THE PROJECT KICKOFF

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  3. A U G U S T 2 0 1 2
    3
    STAMFORD INTERACTIVE
    12  days  

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  4. A U G U S T 2 0 1 2
    4
    STAMFORD INTERACTIVE
    12  days  
     1  day  is  practically  gone  

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  5. DESIGN
    APPROACH?
    A U G U S T 2 0 1 2
    5
    STAMFORD INTERACTIVE
    WWYD?  
    6
    3  
    3  

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  6. POINT #1
    A U G U S T 2 0 1 2
    6
    STAMFORD INTERACTIVE
    This  is  what  ROCKED.  

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  7. 7
    STAMFORD INTERACTIVE
    1   2   3   4   5   6   7   8   9   10   11   12  

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  8. A U G U S T 2 0 1 2
    8
    STAMFORD INTERACTIVE

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  9. A U G U S T 2 0 1 2
    9
    STAMFORD INTERACTIVE

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  10. POINT #2
    A U G U S T 2 0 1 2
    10
    STAMFORD INTERACTIVE
    User  testing  is  GOLD.  

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  11. A U G U S T 2 0 1 2
    11
    STAMFORD INTERACTIVE

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  12. NAVIGATION
    A U G U S T 2 0 1 2
    12
    STAMFORD INTERACTIVE
    1.  Tab 2.  List 3.  Springboard

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  13. OUTCOME…
    A U G U S T 2 0 1 2
    STAMFORD INTERACTIVE
    Wireframe  design Live  applica

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  14. A U G U S T 2 0 1 2
    14
    STAMFORD INTERACTIVE
    “I  have  to  say,  I  am  very  impressed.  
    This  app  is  well  designed  by  people  
    who  really  get  their  users.  It  works,  
    it  is  stylish,  and  it  is  intuitive…”    
       Charles  Malpas  

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  15. A U G U S T 2 0 1 2
    15
    Kathryn  Ross  
    [email protected]  

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