DR2023 Hossein Raspberry - The good, the bad and the complex: appreciating complexity through frontline UXR

Transcript

1. The good, the bad and the complex appreciating complexity through frontline UXR Hossein Raspberry Senior UX Researcher @Mendix
2. Have you ever researched a topic that was too complex for you to understand?
3. I know the product inside and out, and maybe better than you do.
4. The Typical UX Research Process
5. The Typical UX Research Process
6. The Typical UX Research Process
7. The Typical UX Research Process
8. The Typical UX Research Process
9. The Typical UX Research Process
10. The Typical UX Research Process
11. The Typical UX Research Process
13. Usage Differences Participatory Research Mindset Shift
14. Usage Differences Participatory Research Mindset Shift
19. Over-reliance on training Little to no training
20. Linear tasks Non-linear tasks
21. Pragmatic WITH aesthetics Pragmatic over aesthetics
22. Low information density High information density
23. Simplicity = Value Complexity = Value
27. What’s Participatory Research? A method for involving end-users during different phases of research process
28. 1940s 1960s 1970s 2000s Sociology Participatory Design Pedagogy Public Health, Urban Planning, etc.
29. Participatory Research Getting Started with
30. Participatory Research Getting Started with Identify internal users
31. Participatory Research Getting Started with Identify internal users Involve them and set intentions
32. Participatory Research Getting Started with Identify internal users Involve them and set intentions Work collaboratively
33. How is it done?
34. Research Design
35. User Session
36. Synthesis
37. Conventional Research Participatory Research Whose knowledge counts? Researcher Shared
38. Conventional Research Participatory Research Whose knowledge counts? Researcher Shared Who is involved in design process of research? Researcher Shared
39. Conventional Research Participatory Research Whose knowledge counts? Researcher Shared Who is involved in design process of research? Researcher Shared Problem Identification Researcher Researcher
40. Conventional Research Participatory Research Whose knowledge counts? Researcher Shared Who is involved in design process of research? Researcher Shared Problem Identification Researcher Researcher Synthesis Researcher Shared
41. Conventional Research Participatory Research Whose knowledge counts? Researcher Shared Who is involved in design process of research? Researcher Shared Problem Identification Researcher Researcher Synthesis Researcher Shared Presentation of findings Researcher Shared
42. Conventional Research Participatory Research Whose knowledge counts? Researcher Shared Who is involved in design process of research? Researcher Shared Problem Identification Researcher Researcher Synthesis Researcher Shared Presentation of findings Researcher Shared Research process emphasizes Disciplinary conventions Inclusivity, Mutual learning, democratization
43. To what extent should we involve our allies? Consult End-users provide input during the process
44. To what extent should we involve our allies? Consult End-users provide input during the process
45. To what extent should we involve our allies? Consult End-users provide input during the process Collaborate End-user is partner in the research process
46. Avoid Participant Frustration
47. Thinking like a journalist
48. Thinking like a journalist Identifying and asking the right questions
50. Expert users are different
51. Processes are almost the same! Expert users are different
52. Embrace empathy through Participatory Research Processes are almost the same! Expert users are different
53. As UX Researchers, our role is to understand users. If you don't have the right tools to do that, try unorthodox methods or create your own!
54. Recommended Resources "Doing action research in your own organization" by David Coghlan and Teresa Brannick "Embracing complexity in design" by Katerina Alexiou, Jeffrey Johnson, Theodore Zamenopoulos "Living with complexity" by Donald A. Norman "Over-complicated? Over-simplified? The UX Efficient Frontier" by Morgane Peng "Participatory methods toolkit" by the Institute of Development Studies "The relationship of action research to human-computer interaction" by Gillian Hayes "The value and challenges of participatory research" by Cargo Margaret, and Shawna Mercer Illustrations by Ashley Doucette - www.doucette.studio