「尋找新價值」是這屆文創生活的主 軸;對於東方設計學院學生而言,畢 業專題製作更是同學們四年來,悃款 學習的成果驗收與展現。 因為醇美的傳統,所以感動人心 ;在原有定義中,進行多面向思考, 擬出新思維新定義,並將新價值落實 於實體作品中,進而達到相異卻又相 融的效益,這就是「設計」精神。 凡設計專業有所成就者,都是能 夠專注於長遠目標而不短視近利;期 許即將畢業的同學們:眼光遠大,全 力以赴,及早建立好踏入職場的正面 心態,不論遇到任何困難都能持志不 懈、勇往直前;機會,永遠是給不放 棄夢想的人! 祝福各位同學:鵬程萬里,志業有成! Tung Fang Design Institute was founded in almost half a century, inheriting the tradition and steadily to transformation and innovation. Tung Fang Design Institute will be upgrading to university in 2015, and seeking new values is the key concept for graduate thesis project this year. For graduate students, graduate thesis projects present their hard working and studying for the past four years. Tradition touched people's hearts; through the original definition, we used multi-oriented thoughts, proposed a new way of thinking and implemented a new value, and thus achieved the benefits of blending disparate yet, this is "design " spirit. People who are able to focus on long-term goals rather than short-short term profits become to be professional and successful. I expected all of you graduates: sighted, go all out, as soon as possible to establish a good positive attitude into the workplace, whether you meet any difficulties, you should be brave and go for it. The opportunity is always to give people who do not give up their dream! I give my best wishes for all of you graduates for your bright prospects and future success! 東方設計學院 董事長 2
到新價值。在臺灣,文創生活除了 「見天地」,還要「見自己」-眼耳 鼻舌身意;食衣住行育樂…,在生活 中融入文化,創作呈顯具有臺灣在地 特性與新價值的生活用品與商品。 學校年年舉辦國際性研討會,拓 展師生國際視野,並充分提供學子們 適才適性的學習環境與發展機會,以 培育具創新思維及實務能力的設計人 才;同學們即將進入職場,希望諸位 在廣袤的設計領域中,皆能落實所學 、發揮所長。 「低頭的是稻穗,昂頭的是稗子」 -在順境中謙虛圓融,遇逆境更要迎迓 奮起。畢業後即將是新學習旅程的開始 ,期勉各位同學能持續閱讀、專注聆聽 、體驗人生,讓「設計」更觸動人心, 美化生活。 The main theme for our graduate thesis is "cultural and creative life" - "a culture, one hundred kinds of life." It is very clear that how the east and the west integrate their design into culture and to position their design concept. In Europe, cultural and creative industry is to innovate; in Asia, cultural and creative industry means to find new value from traditional way. In Taiwan, the cultural and creative life is to "see the world" as well as to "see themselves" eye, ear, nose, tongue, body and mind; lifestyles recreation ......, life into culture, designs present Taiwan significant new features and the value of supplies and goods. Tung Fang Design Institute holds international seminar every year, expand the teachers' and students' international perspective, provide adequate learning environment and opportunities to students, and foster their innovative thinking and practical design ability; students are about to enter the workplace, in the hope that you are in the vast field of design able to implement what you have learned from school to your working place. "Bow is rice, angtou the weeds"-you should always keep modest harmony in good times and to rise in spite of setbacks. You are about to start a new journey of learning after graduation, I encourage all of you graduates can continue reading listening, and experiencing in order to make your design could touch people's heart as well as makes their life beautiful.give my best wishes for all of you graduates the graduates can continue reading Qimian, focused listening, experience life, so that "design" is more heartwarming and beautiful life. 東方設計學院 校長 3
Creative thinking We no longer want to buy just only ethnic elders, Want to go further into the youth market, coupled with "Lei Cha" is off Refreshments to entertain a VIP family, so style boutique style bias. LOGO Sketch 雖然過程 歷經 一一 克服 百般曲折,但我們都 了 。 ’ ’ design team Li,Li-Hsuan [email protected] 周庭誼 Chou,Ting-Yi [email protected] 黃雅意 Huang,Ya-Yi [email protected] 身為組長要承擔許多的責任跟壓力,但 也因此學到了許多待人處事。而且當作 品做完時,覺得成就感加倍。 在製作過程難免會和隊員發生一些不愉 快和一些心煩雜事,但是都撐過去了。 在畢製過程中,遇到了許多問題,但還 是跟隊員一一克服了,當克服後,心中 就會滿滿的成就,也在困難中學習倒很 多事情。 ’ ’ 9
thinking We no longer want to buy just only ethnic elders, Want to go further into the youth market, coupled with "Lei Cha" is off Refreshments to entertain a VIP family, so style boutique style bias. 10
Lin,Yi-Ting [email protected] GAIETY ANIMALS意思是【歡樂動物】 ,是個由大家最熟悉的中國12生肖〈 鼠、牛、虎、兔、龍、蛇、馬、羊、 猴、雞、狗、豬〉這些動物們所組成 的一座世界,這些動物們常常出現在 文化與傳說中,也是大眾拿來當作計 算生辰的吉祥物,在此蒐集了這些資 料,以及分配了他們所擁有的屬性, 因此為這幾隻可愛的小動物們重新打 造了外觀,創造出豐富的表情與姿態 ,從中也擷取了一些關於他們在世界 中相處的模式的小故事呦! Motivation Creative thinking These animals often appear in the culture and legends, but also the general public to use it as a mascot computing birthday, in this collection of information, as well as the distribution of the property they own 17
[email protected] 楊怡熒 Yang,Yi-Ying [email protected] 過程辛苦但經過許多的修改與討論後,作品非常 的滿意。 你有多久沒有搭乘火車?背著背包去旅行?欣賞火車窗外 的風景,吃著火車上販賣的飯包呢? Motivation Creative thinking -LOGO We particularly in the "eastern railway journey" in the name, for the Ministry of Transportation of Taiwan Railway Administration in the form of project planning 21
[email protected] 羅書庭 Lo,Shu-Ting 洪迺晴 Hung,Nai-Ching [email protected] 一開始古月津八景並不是我們的主題,而是 以文創為主軸,討論出許多,小琉球三年一 科的迎王祭典、美濃里山精神、車城搶孤等 等,但經過老師們的審查過後,最後以珍惜 在地歷史文化景觀的月津八景為我們這次的 調查、紀錄與創作主題。 Motivation Creative thinking -LOGO To cherish the historical and cultural landscape in the Yue-Jin Port in Tainan for us this survey, record and creative theme. 25
Exploration 為了這個主題,我們打算到台南 鹽水區拍照一探究竟這古月津八 景,從台南市區出發,完全不知 道路的我們,靠著手機地圖,騎 個摩托車足足騎了2個小時才到 鹽水區,沿途覺得這個地方怎麼 好荒涼喔,到了鹽水區其實發現 到有些老夫妻也是第一次來這裡 遊玩,還問我們路,不過我們自 己也是遊客當然沒辦法報路啦! 在鹽水區這個地方第一個想到的 事情就只有餓呀,馬上衝去吃阿 三鹽水意麵,這是網路推薦的, 填飽了肚子,可以開始找尋八景 了。 Creative thinking Making use of the cultural landscape of the visual image associated with the use of the product design creative thinking 景觀 歷史文化 ’ ’ 這是有關 的探索之旅。’ ’ 與 剛開始到了興隆橋,看到了古詩開始覺得他 有點熟悉,因為橋邊的木頭刻著古詩,對於 這幾個月看古詩看到快倒背如流的我們突然 覺得興隆橋好親切,興隆橋後面是橋南老街 ,橋南老街十分美麗素雅,沒有甚麼店家, 只有一兩間造鐵的店家,景觀十分雅致。接 下來我們到了南榮科技大學,赤兔望月就是 在這大學後面,雖然有稻田,不過到顏的稻 草都長太高了,一點都不像剛種下的秧苗, 陸陸續續到了釋示甘泉,月池蛙鼓的地方, 找聚波亭找到快天黑了,原來是在大眾廟那 ,最後終於完成了八景的拍攝。 26
so that foreign tourists and foreign tourists, not through the Chinese and local friends of the navigation, you can also taste the famous night market on their own snacks. 朱美綺 Chu,Mei-Chi [email protected] 程昱婷 Cheng,Yu-Ting [email protected] 陳怡伶 Chen,Yi-Ling [email protected] 不管專題的結果如何,但我覺得最重要的是過程的 學習與成長! 近年來,台灣的夜市幾乎是每個小鄉鎮 都有,逛夜市已經成為台灣現代人生活 的一部分,本研究以台南花園夜市(Tai nan Flowers Night Market)為例,進 行夜市的生態、逛夜市的路線、攤販種 類、以及未來進一步可發展的目標,提 出可改善的方案,以利台灣每一個傳統 夜市可借鏡的「指標系統」。台南市花 園夜市每週四、六、日營業,其來訪客 層居多,除了本國國民之外,還有許多 國外的觀光客蒞臨消費,今日已發展成 近400個攤位的巨大規模夜市,有「天下 第一夜市」的稱號。 但是,台南市花園夜市的設攤越來越多 ,食物也越多樣化,沒有明確系統的規 劃,造成夜市混亂的感覺,不管是本國 遊客或者是國外觀光客,皆沒有一個完 整的指標系統及導覽觀光手冊,可提供 做為參考。 Motivation 29
吳宗軒 Wu,Tsung-Hsuan [email protected] 楊宗諺 Yang,Tsung-Yen [email protected] 黃仕安 Huang,Shih-An [email protected] 我們做的海報是以愛護地球生態和保護動物 做發想下去製作的,為甚麼會以這個題目去 做畢業製作,是因為我們覺得很多人都在消 耗大自然的資源,而不知道自己消耗的能源 是多麼寶貴,不知道地球要多少時間才能恢 復,每天起床、開車、騎機車、抽菸,以及 一堆有害地球的小動作,可能一個人做,覺 得很少量,但是大家都做一樣的事,一天下 來,被消耗的能源就不是腦袋能想像的了。 Motivation Creative thinking Our posters are caring for the Earth's ecology and protection of animals do inspire. To do with this topic graduation production, because we think a lot of people are consuming the resources of nature, but do not know how much energy is consumed by his own precious 33
[email protected] 張品文 Chang,Pin-Wen [email protected] 立於民國一百零四年的臺灣好野食 ,坐落於東方路學生小宿舍概念工 作室好野食工作室是由兩位愛食客 為出發點而成立,起先因為全國人 民都了解的食安風暴,腦中出現什 麼也不能吃了﹗的同時,下個問題 必然是那我們到底能吃什麼? Motivation Creative thinking Travel around the island! Taiwan's most authentic look for natural ingredients and effort guardian Taiwan ingredients in this land of people, farmers. 37
。 ’ ’ ’ ’ 再創 阿嬤煮蓮藕茶和做生意都毫無經驗, 只能靠自己慢慢摸索。在早期的年代 阿嬤並沒有資金去買專用的機器,全 程都只能依照古法手工製作。拿著刨 刀手削蓮藕成薄片後在搗成泥狀,再 調配水與糖的比例加熱熬煮。 Creative thinking We and grandmother gentle spirit with modern packaging and design of the mission and create a new style of lotus tea. 42
台灣為島嶼型國家,擁有獨特且稀少的生態 體系,因此對外來種既敏感又脆弱,任何一 種動植物都不允許輕易地消失。 近年來,外來物種入侵逐漸成為國際上重要 的環境議題,我想我們應該開始關心這片土 地了。 Creative concept Creative thinking Taiwan for the island nation, a unique ecosystem and rare native species less, so alien species sensitive and fragile. In recent years, invasive species, increasing attention has also become an important environmental issue internationally. Instructor / 陳西隆 Chen,Hsi-Lung 洪世杰 Hung,Shih-Chieh 47
為了讓大眾能注意到絲瓜特別的存在,我們創造了 「菜瑰寶」這個品牌,品牌名稱結合絲瓜的台語發 音,及強調絲瓜是台灣人蔬菜中的瑰寶含意。同時 藉由活潑親切的台灣家庭主婦形象,結合絲瓜的造 型與色彩創造出屬於菜瑰寶吉祥物─阿瑰婆,引領 讀者帶入菜瑰寶的世界。 Creative thinking Use gourd shape and color to create a mascot, provided in the main presentation book and recipe book graphic loofah gourd dishes and convey information, and the creation of a way to use a hand-painted dishes recipes on loofah 50
余宜柔 Yu,Yi-Jou [email protected] 董子涵 Tung,Tzu-Han [email protected] 黃姵穎 Huang,Pei-Ying [email protected] 橋頭糖廠陪伴著我們已經有百年的歷史,撐過 第二次世界大戰、炸藥的砲轟,經歷了許多風 風雨雨,仍存活了下來並保留到現在,它的價 值是許多昂貴的物品無法取代的,深入調查後 發現它的歷史存在意涵與重要意義。經由我們 實地勘查後發現橋頭糖廠目前的觀光客以家長 帶小朋友或是國外的觀光客居多,多數的年輕 人都覺得糖廠很無趣沒有新意,因此為了讓年 輕人認識糖廠歷史文化跟趣味,決定為橋頭糖 廠發展出新的文創產業。 Motivation Creative thinking Is it worth a lot of expensive items can not be replaced, through in-depth investigation we found that the presence of its historical meaning and significance 53
陳亭亭 Chen,Ting-Ting [email protected] 吃著螺絲餅乾!玩著扣件咩!把岡山推廣出 去,讓更多人知道並了解岡山。這是我們 畢業製作的最終目標!與扣件咩一起回味 岡山吧! Creative concept Creative thinking In fact, the history of the screws is Gangshan very important position, history records the screws on the Gangshan important influence and change. 57
吳怡萱 Wu,Yi-Hsuan [email protected] 呂沅蓉 Lu,Yuan-Jung [email protected] 剛開始不是要做旅行圖中,而是以文創、在地 文化最為發想,選出了五個案例,像是電影文 創、盲人名信等等,所以最後我們與老師們討 論後選擇了高雄捷運觀光書,以立體的方式呈 現,介紹周邊地理人文、歷史景觀。 Creative thinking Creative thinking Kaohsiung MRT tour book, with three-dimensional presented in a way to introduce the surrounding geographical and cultural and historical landscape. 65
Pop-up Card does not allow people to buy books, but also to feel the three-dimensional visual effects together, we have chosen a classic five KMRT station spots to tear pages dashed way, so buyers can decide they want to keep or send the station . Instructor / 楊欽榮 Yang,Chin-Jung 67
Motivation Creative thinking Book aroma and flavor combination of seafood, subvert the general consumer behavior in the bookstore, and Penghu were opened in Tainan for 20 years that bookstore done visually, recycling and design on the use and taste. 結合書香味和海鮮味,顛覆 一般人在書店的消費行為, 並為澎湖人在台南開業20年 的書店(我們家)做視覺上 、使用上及味覺上的再造, 並設計有關土魠魚的文創商 品及在誠品賣魚的行銷方式 。 Creative thinking 69
Creative thinking I hope to use cultural and creative industries to integrate bookstores and- drop Penghu fishing and manufacturing allow the average consumer in the store while visiting a large bookstore, found selling fresh seafood cultural and creative surprises. 用 文創 漁業 複合模式 。 ’ ’ ’ ’ 產業整合 澎湖 與 書店 Made in PENGHU 天人菊代表著澎湖人在惡劣的環境下不屈不饒精神 一對來自澎湖的蔡耀燦夫婦 ,為了讓更多偏遠地區的孩童有書可以讀 離鄉背井到了台南這個異鄉之地 在1994年的元旦開設了一間兒童書店,名為"天人菊書局"。 近年來黑心食品事件層出不窮,危害大眾。 秉持"除了讀好書,也要吃得好吃的更健康"的理念 嚴選來自故鄉澎湖,最好,最新鮮,最道地的海鮮。 讓更多人可以吃得好也可以吃得更安心。 70
這是我第一次做動畫,雖然不盡滿意,但也在 其中學到不少東西,做起來也沒像想像中的簡 單,對我來說,這是一個非常難得的經驗,可 能是第一次做,也可能是最後一次。 吳武宗 Wu,Wu-Tsung [email protected] 朱健志 Jchu,Chien-Chih [email protected] 蕭晟元 Hsiao,Cheng-Yuan [email protected] 一部小品風格動畫,結合時事與惡趣味的作品。 Creative thinking Creative thinking Modern low birth rate, causing their parents to shield children too, and then out of the development of the phenomenon, and this phenomenon that will happen to you my surroundings. 73
very big impact, but the so-called "excessive." The word was too empty, your definition and I do not like everyone to "excessive" This standard has everyone's views Therefore, this issue will always generate controversy. Instructor / 安思穎 An,Ssu-Ying 75
吳曜佑 Wu,Yao-Yu [email protected] 洪福智 Hung,Fu-Chih [email protected] 許 傑 Hu,Chieh [email protected] 近年來地球污染的問題日漸嚴重,讓我們 想到日本的 大地震使福島核電廠造成 311 輻射外洩而導致很多生物變異,並破壞了 很多生態環境。所以我們決定用地球汙染 中破壞力最強的輻射污染讓觀眾知道,就 算沒有身處在輻射的區域中,也會對地球 環境造成了很大的傷害。 Motivation Creative thinking Nuclear power plant caused radiation leaks caused by many organisms mutate and destroy a lot of the ecological environment. So we decided to use the Earth's radiation pollution in most damaging pollution let the audience know 輻射 最強 。 ’ ’ ’ ’ 是地球汙染中 破壞力 的噩夢 77
have a very big damage, hurt not only the body, as well as psychological trauma, that are unable to be undone. We have done this movie can tell the public, if you can imagine more than one second each other's position, may be able to save the victim's life, not because of a momentary impulse, denied the life of others. 多一秒 挽救 。 ’ ’ ’ ’ 能 也許就能 受害者的一生 設想對方立場 82
完了。 很累卻也讓人感覺很充實,讓人學習到許 許多多的經驗。 林靜雯 Lin,Ching-Wen [email protected] 可以令人開心、傷心、痛苦、發狂,但最 後是充滿經歷的結束。 近年來新聞不段報導著年輕人因為感情或課業壓力 而選擇了最傷害身邊親人的方式來逃避自己內心無 法承受的打擊,近而了結了自己的生命。 Motivation Creative thinking In recent years news reports of young people do not segment because of emotional or academic pressure and chose the most harm their loved ones around way to escape their inner unbearable blow, and settled near his own life. 85
我們的動畫主要是在呼籲 現今的年輕人別因一時的 壓力,而走向最不好的結 果,別讓「自殺」成為現 今年輕人選擇逃避方法的 一途。 Creative concept Creative thinking Our animation is mainly appeal to today's young people do not at the moment due to pressure, and move towards the worst outcome, do not let the "suicide" has become today's young people to choose a way to escape method. Instructor / 安思穎 An,Szu-Ying 87