Upgrade to Pro — share decks privately, control downloads, hide ads and more …

NJ UPA Reframer Presentation

Sponsored · Ship Features Fearlessly Turn features on and off without deploys. Used by thousands of Ruby developers. →
Avatar for Todd Zaki Warfel Todd Zaki Warfel
November 17, 2011
Design
550
1

NJ UPA Reframer Presentation

Slides for the overview of Reframer, why, how, what.

Avatar for Todd Zaki Warfel

Todd Zaki Warfel

November 17, 2011

More Decks by Todd Zaki Warfel

See All by Todd Zaki Warfel
Make Mentor Learn
Avatar for Todd Zaki Warfel zakiwarfel
1
300
Prototyping for Mobile
Avatar for Todd Zaki Warfel zakiwarfel
4
500
Design Patterns & Systems
Avatar for Todd Zaki Warfel zakiwarfel
3
540
Paper Prototyping
Avatar for Todd Zaki Warfel zakiwarfel
1
430
GA Know Your Audience
Avatar for Todd Zaki Warfel zakiwarfel
0
280
GA UX Research Workshop
Avatar for Todd Zaki Warfel zakiwarfel
3
300
GA Hi-fi Design for Mobile Web
Avatar for Todd Zaki Warfel zakiwarfel
3
310
UXWeek Prototyping with HTML5
Avatar for Todd Zaki Warfel zakiwarfel
4
1.2k
Designing with HTML5, CSS3, and jQuery
Avatar for Todd Zaki Warfel zakiwarfel
8
790

Other Decks in Design

See All in Design
CULTURE DECK／Creative Director
Avatar for M-HAND,Inc. mhand01
0
1k
Ralph Penel Portfolio
Avatar for ralphpenel ralphpenel
0
390
コムデマネージャーがプロダクトデザインに挑戦した。むずかしくて楽しかった。
Avatar for payatsun payatsusan213
0
270
2026年の勢い / Momentum for 2026
Avatar for bebe bebe
0
410
Rethinking IFUs: What Board Game Rulebooks Contribute to IFU Usability
Avatar for Chris Hass deadlinepoet
0
210
Storyboard Exercise: Chase Sequence
Avatar for Mandalyn Teo lynteo
1
280
富山デザイン勉強会_デザイントレンド2026.pdf
Avatar for keita keita_yoshikawa
3
160
ClaudeCodeでマーケターの課題を解決する
Avatar for 太田賢一 kenichiota0711
11
13k
30分でわかるインサイトマネジメント（2025年12月バージョン）
Avatar for Centou centou
1
510
root COMPANY DECK / We are hiring！
Avatar for 株式会社ルート root_recruit
2
27k
Storyboard Assignment: Storyboard from Comic Strip
Avatar for Mandalyn Teo lynteo
3
250
CULTURE DECK／Marketing Director
Avatar for M-HAND,Inc. mhand01
0
1.1k

Featured

See All Featured
Building Flexible Design Systems
Avatar for Yesenia Perez-Cruz yeseniaperezcruz
330
40k
The Spectacular Lies of Maps
Avatar for Per Axbom axbom
PRO
1
680
Practical Orchestrator
Avatar for Shlomi Noach shlominoach
191
11k
Avoiding the “Bad Training, Faster” Trap in the Age of AI
Avatar for Mike Taylor tmiket
0
120
Designing for humans not robots
Avatar for Tammie Lister tammielis
254
26k
Build The Right Thing And Hit Your Dates
Avatar for Maggie C. maggiecrowley
39
3.1k
svc-hook: hooking system calls on ARM64 by binary rewriting
Avatar for Akira Moroo retrage
2
200
Reflections from 52 weeks, 52 projects
Avatar for Jefferson Lam jeffersonlam
356
21k
A Soul's Torment
Avatar for Nat Ma seathinner
6
2.6k
The Art of Delivering Value - GDevCon NA Keynote
Avatar for David Neal reverentgeek
16
1.9k
Into the Great Unknown - MozCon
Avatar for Noah Learner thekraken
40
2.3k
Between Models and Reality
Avatar for mayunak mayunak
3
260

Transcript

  1. Bridging the Gap Todd ZAKI WARFEL @zakiwarfel #ReframerApp Matt VENTRE

    @mventre

  2. WHY?

  3. “No more excel hacks. No more pivots. No more data

    munging to nd trends in multiply tagged statements.” - Will Myydelton, customer
  4. None

  5. HOW?

  6. Quick and easy data collection Show themes/trends Emphasize the important

    stu Don’t need a PhD
  7. None

  8. I can’t make multi-million dollar decisions based on information from

    8-12 people. My Client, a Big Telco and Media Company “

  9. Change the argument from people to data points.

  10. “We make it up. The nal decision is made by

    the guy who shouts the loudest, has the longest title, or the highest pay grade.” - One of our clients

  11. “That’s easy. Value and feasibility.” - Same client

  12. WHAT?

  13. A platform for making collaborative, realtime, team driven decisions based

    on value and feasibility.

  14. getreframer.com