Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Design Sprints
Search
Luís Ferreira
June 04, 2016
Technology
0
150
Design Sprints
Luís Ferreira
June 04, 2016
Tweet
Share
More Decks by Luís Ferreira
See All by Luís Ferreira
Winter is coming
zamith
0
690
SI - Module5
zamith
0
69
Continuous learning, teaching and the art of improving yourself
zamith
0
130
Crystal Clean
zamith
2
220
Clean Code
zamith
3
190
The best language I have ever learned.
zamith
3
1.6k
Testing Magic
zamith
3
1.5k
Clean Code
zamith
7
1.6k
Other Decks in Technology
See All in Technology
バックエンドエンジニアのためのフロントエンド入門 #devsumiC
panda_program
16
6.5k
オブザーバビリティの観点でみるAWS / AWS from observability perspective
ymotongpoo
7
1k
30分でわかる『アジャイルデータモデリング』
hanon52_
9
2.2k
エンジニアのためのドキュメント力基礎講座〜構造化思考から始めよう〜(2025/02/15jbug広島#15発表資料)
yasuoyasuo
15
5.5k
TAMとre:Capセキュリティ編 〜拡張脅威検出デモを添えて〜
fujiihda
0
100
APIファーストで実現する運用性の高い IoT プラットフォーム: SORACOMのアプローチ
soracom
PRO
0
240
PL900試験から学ぶ Power Platform 基礎知識講座
kumikeyy
0
110
Culture Deck
optfit
0
330
WAF に頼りすぎない AWS WAF 運用術 meguro sec #1
izzii
0
460
7日間でハッキングをはじめる本をはじめてみませんか?_ITエンジニア本大賞2025
nomizone
2
1.4k
5分で紹介する生成AIエージェントとAmazon Bedrock Agents / 5-minutes introduction to generative AI agents and Amazon Bedrock Agents
hideakiaoyagi
0
220
技術的負債解消の取り組みと専門チームのお話 #技術的負債_Findy
bengo4com
1
1.2k
Featured
See All Featured
Creating an realtime collaboration tool: Agile Flush - .NET Oxford
marcduiker
27
1.9k
No one is an island. Learnings from fostering a developers community.
thoeni
21
3.1k
"I'm Feeling Lucky" - Building Great Search Experiences for Today's Users (#IAC19)
danielanewman
226
22k
Building Flexible Design Systems
yeseniaperezcruz
328
38k
Keith and Marios Guide to Fast Websites
keithpitt
411
22k
Code Reviewing Like a Champion
maltzj
521
39k
Raft: Consensus for Rubyists
vanstee
137
6.8k
[Rails World 2023 - Day 1 Closing Keynote] - The Magic of Rails
eileencodes
33
2.1k
[RailsConf 2023 Opening Keynote] The Magic of Rails
eileencodes
28
9.3k
StorybookのUI Testing Handbookを読んだ
zakiyama
28
5.5k
A Modern Web Designer's Workflow
chriscoyier
693
190k
Adopting Sorbet at Scale
ufuk
74
9.2k
Transcript
Design Sprints
GOALS of a design sprint
Produce a prototype with a solution for the job to
be done, based on real world information and validate it with potencial customers
EMPATHY
CREATIVITY
RATIONALITY
Symptoms that you need a DS
Build the wrong thing Waste of time and resources Months
building before having real clients to learn from
Build the wrong thing Waste of time and resources Months
building before having real clients to learn from
Build the wrong thing Waste of time and resources Months
building before having real clients to learn from
Build the wrong thing Waste of time and resources Months
building before having real clients to learn from
! Understand Diverge Converge Prototype Test
Understand
Ideal
CUSTOMER has a lot of data from market research has
a product already, with analytics has related products where to get customer data from is expert in the area, or brings one
What we usually have
CUSTOMER has little to no data bases decisions on assumptions
is just starting the business and is not the expert we would want him to be
What we can do to help
COMPANY base all ideas on data point out and question
assumptions gather as much real world data and expertise as possible CUSTOMER
Warning: If we need more than 2 days of research,
we are NOT ready for a design sprint
How to do it?
Team UX/Product Lead UI Designer Developer Project Manager Client Associate*
Project Manager* *optional
Exercises
Intros Idea Parking Lot Explain agenda and design sprint Pitch
Practice #1 Goals and anti-goals Existing products, competitors and substitutes Facts and assumptions Problem statement (JTBD) Who-do Personas Customer interviews Journey map Daily retrospective (plus/delta) Team drinks
None
None
Diverge
GOAL
Mind mapping Crazy eights Silent critique Storyboard
None
None
CONVERGE
GOAL
Assumptions Table Identify conflicts Testing plan Final storyboard
None
None
PROTOTYPE
GOAL
Physical Marvel or Invision (clickable prototype) Video HTML/CSS
Test !
5 interviews scheduled
Test Plan
While some build the prototype, the rest of the team
can work on getting everything ready for the tests
2 people, 1 talks Practice not asking leading questions Finish
the assumptions board
After the Tests
If everything on the prototype stays and all assumptions are
met, there is a high chance the tests were biased
After the DS
Create a capture document with photos
Things that worked all most some none
Things that worked all most some none most
Tune prototype and get to work
Things that worked all most some none some
Smaller design sprint
Things that worked all most some none none
Start over
TL; DR
Accelerate Learning
Design Sprints