Early Traction • $60k revenue to date (launched mid-Aug), incl. $18k revenue in last 30 days • Tours in 21 countries • New B2B customer added every 5.5 days • Growing User base • Peak of 200,000 unique users a month • 11,500 registered users
Founder • uSwitch.com: Product Manager • Innovative UK Marketplace. Sold for $336m • Vista Projects: Chief Operating Officer • 18 to 425 staff. 5x Top 50 Employers in Canada • Education | Team
on User needs • Users want to plan their next adventure • Sometimes it’s DIY, sometimes book a tour, sometimes just a guide. • One-stop shop with quality info, ability to book tours and hire guides. • Existing competitors focused on their niche
Organic acquisition (users find us) • Demonstrate authority • Build trust with users from free content • Trust = Lower Barrier to first booking • One-stop shop in a market of niche players
• Continue to build community with Organic Traffic / SEO • Grow audience outside organic • Affiliates, partnerships, PR, market to existing users, refer a friend, eBooks • Grow geographic offering of tours • Grow tour content from 21 to 60 countries
Guides Marketplace, Communication tool for Tour Operators, Booking back-end, GPS app for route guides + tours • Scale tours marketplace and launch guides marketplace • Expand customer base with partnerships/affiliates • Grow community