Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Release early and Release often
Search
Sponsored
·
Your Podcast. Everywhere. Effortlessly.
Share. Educate. Inspire. Entertain. You do you. We'll handle the rest.
→
Andy Delcambre
October 01, 2011
Programming
2
530
Release early and Release often
Reducing deployment friction
Andy Delcambre
October 01, 2011
Tweet
Share
More Decks by Andy Delcambre
See All by Andy Delcambre
Git and GitHub at YAPC:Asia
adelcambre
1
3.4k
Git, GitHub, Etc
adelcambre
3
250
Systems Programming - SoCoded 2013
adelcambre
2
190
Ruby Systems Programming
adelcambre
4
1.2k
Debugging Production Service Oriented Systems
adelcambre
3
440
Ruby, Rails and Engine Yard - Úll
adelcambre
1
330
SFRuby Nov 2011 - Release Early and Release Often
adelcambre
2
92
Other Decks in Programming
See All in Programming
Raku Raku Notion 20260128
hareyakayuruyaka
0
330
AWS re:Invent 2025参加 直前 Seattle-Tacoma Airport(SEA)におけるハードウェア紛失インシデントLT
tetutetu214
2
120
AI によるインシデント初動調査の自動化を行う AI インシデントコマンダーを作った話
azukiazusa1
1
740
20260127_試行錯誤の結晶を1冊に。著者が解説 先輩データサイエンティストからの指南書 / author's_commentary_ds_instructions_guide
nash_efp
1
980
「ブロックテーマでは再現できない」は本当か?
inc2734
0
1k
2026年 エンジニアリング自己学習法
yumechi
0
140
Architectural Extensions
denyspoltorak
0
290
Unicodeどうしてる? PHPから見たUnicode対応と他言語での対応についてのお伺い
youkidearitai
PRO
1
2.6k
要求定義・仕様記述・設計・検証の手引き - 理論から学ぶ明確で統一された成果物定義
orgachem
PRO
1
150
OSSとなったswift-buildで Xcodeのビルドを差し替えられるため 自分でXcodeを直せる時代になっている ダイアモンド問題編
yimajo
3
620
AI Agent の開発と運用を支える Durable Execution #AgentsInProd
izumin5210
7
2.3k
並行開発のためのコードレビュー
miyukiw
0
260
Featured
See All Featured
Into the Great Unknown - MozCon
thekraken
40
2.3k
The State of eCommerce SEO: How to Win in Today's Products SERPs - #SEOweek
aleyda
2
9.5k
Amusing Abliteration
ianozsvald
0
100
Joys of Absence: A Defence of Solitary Play
codingconduct
1
290
The innovator’s Mindset - Leading Through an Era of Exponential Change - McGill University 2025
jdejongh
PRO
1
93
What the history of the web can teach us about the future of AI
inesmontani
PRO
1
430
Chasing Engaging Ingredients in Design
codingconduct
0
110
End of SEO as We Know It (SMX Advanced Version)
ipullrank
3
3.9k
Leveraging Curiosity to Care for An Aging Population
cassininazir
1
160
A brief & incomplete history of UX Design for the World Wide Web: 1989–2019
jct
1
300
A Modern Web Designer's Workflow
chriscoyier
698
190k
Between Models and Reality
mayunak
1
190
Transcript
RELEASE EARLY & Reducing Deployment Friction RELEASE OFTEN Saturday, October
1, 11
ANDY DELCAMBRE It rhymes with “Welcome” Saturday, October 1, 11
@adelcambre Saturday, October 1, 11
Saturday, October 1, 11
Saturday, October 1, 11
REDUCING DEPLOYMENT FRICTION Saturday, October 1, 11
REDUCING DEPLOYMENT FRICTION Saturday, October 1, 11
REDUCING DEVELOPMENT FRICTION Saturday, October 1, 11
Saturday, October 1, 11
STARTING A NEW TASK Saturday, October 1, 11
Saturday, October 1, 11
Saturday, October 1, 11
git checkout -b U-666 Saturday, October 1, 11
git commit -m “[U-666] add unicorns” Saturday, October 1, 11
Saturday, October 1, 11
............................. ..*......**.................. ............................. ...................... Finished in 10.809554 seconds 109 examples,
0 failures, 3 pending Saturday, October 1, 11
Saturday, October 1, 11
Saturday, October 1, 11
EyBot Saturday, October 1, 11
require 'ey/irc' run EY::Irc::Receiver.new { |message| case message.body when /^ping$/
message.say(message.to, ”Hello World!”) end end Saturday, October 1, 11
Saturday, October 1, 11
Saturday, October 1, 11
Saturday, October 1, 11
Saturday, October 1, 11
Saturday, October 1, 11
CONTINUOUS INTEGRATION Saturday, October 1, 11
Saturday, October 1, 11
MASON Saturday, October 1, 11
Saturday, October 1, 11
git checkout master git merge U-666 git push origin master
Saturday, October 1, 11
MARK TICKET AS “MERGED” Saturday, October 1, 11
AUTO DEPLOY TO EDGE Saturday, October 1, 11
Saturday, October 1, 11
404 DEPLOYS IN SEPTEMBER Saturday, October 1, 11
~ 20 per week day Saturday, October 1, 11
2-9 Production Deploys per Day Saturday, October 1, 11
EyBot: release awsm production Saturday, October 1, 11
Ensure master is green Saturday, October 1, 11
Tag the release Saturday, October 1, 11
Assign all merged tickets to the version Saturday, October 1,
11
Push tag to the deploy branch Saturday, October 1, 11
Production automatically deploys from the deploy branch Saturday, October 1,
11
Mark all tickets in this release as resolved Saturday, October
1, 11
Send Notifications Saturday, October 1, 11
Hoptoad Airbrake Saturday, October 1, 11
New Relic Saturday, October 1, 11
Email Saturday, October 1, 11
Saturday, October 1, 11
Saturday, October 1, 11
The actual deploy Saturday, October 1, 11
Fairly Standard Deploy Saturday, October 1, 11
current/ releases/ shared/ Saturday, October 1, 11
Unicorn Saturday, October 1, 11
bundle install --deployment Saturday, October 1, 11
Zero Downtime Migrations Saturday, October 1, 11
No Magic, Just a technique Saturday, October 1, 11
Adding a column Saturday, October 1, 11
Add a migration to add the column Saturday, October 1,
11
Ship code that needs the new column Saturday, October 1,
11
Deploy the code Restart the servers Then run migrations Saturday,
October 1, 11
More examples Saturday, October 1, 11
Removing a Column Saturday, October 1, 11
Renaming a column Saturday, October 1, 11
A work in progress Saturday, October 1, 11
Thanks! Saturday, October 1, 11
Questions? twitter.com/adelcambre engineyard.com We’re hiring! Saturday, October 1, 11