Upgrade to Pro — share decks privately, control downloads, hide ads and more …

UX design principles and the Government Digital Service

UX design principles and the Government Digital Service

Alex Muller

June 26, 2014
Tweet

Other Decks in Technology

Transcript

  1. Alex Muller
    Software developer
    Government Digital Service
    @alexmuller

    View Slide

  2. View Slide

  3. View Slide

  4. View Slide

  5. View Slide

  6. View Slide

  7. The unit of delivery
    is the team
    GDS
    Alex Muller

    View Slide

  8. The user experience
    is the responsibility
    of the entire team
    GDS
    Alex Muller

    View Slide

  9. A bit of background on GDS
    Our design principles
    How GDS works to improve user
    experience
    GDS
    Alex Muller

    View Slide

  10. View Slide

  11. Form GDS
    Fix publishing
    Fix transactions
    Go wholesale
    GDS
    Alex Muller

    View Slide

  12. “absolute authority
    over the user
    experience across all
    government online
    services”
    GDS
    Alex Muller

    View Slide

  13. GOV.UK is the best place to find
    government services and
    information
    GDS
    Alex Muller

    View Slide

  14. View Slide

  15. View Slide

  16. View Slide

  17. View Slide

  18. View your driving licence
    information online
    www.gov.uk/view-driving-licence
    GDS
    Alex Muller

    View Slide

  19. View Slide

  20. GDS
    Alex Muller

    View Slide

  21. You can’t expect government to
    improve services for users without
    improving government technology
    GDS
    Alex Muller

    View Slide

  22. GDS exists, publishing and
    transactions are getting better
    APIs are coming
    We’re measuring performance
    and improving technology
    GDS
    Alex Muller

    View Slide

  23. Design principles
    www.gov.uk/design-principles
    GDS
    Alex Muller

    View Slide

  24. 1. Start with needs
    2. Do less
    3. Design with data
    4. Do the hard work to make it simple
    5. Iterate. Then iterate again.
    6. Build for inclusion
    7. Understand context
    8. Build digital services, not websites
    9. Be consistent, not uniform
    10. Make things open: it makes things better
    GDS
    Alex Muller

    View Slide

  25. 1. Start with needs
    2. Do less
    3. Design with data
    4. Do the hard work to make it simple
    5. Iterate. Then iterate again.
    6. Build for inclusion
    7. Understand context
    8. Build digital services, not websites
    9. Be consistent, not uniform
    10. Make things open: it makes things better
    GDS
    Alex Muller

    View Slide

  26. #1
    Start with needs*
    GDS
    Alex Muller

    View Slide

  27. User needs, not
    government needs
    GDS
    Alex Muller

    View Slide

  28. GDS
    Alex Muller

    View Slide

  29. GDS
    Alex Muller

    View Slide

  30. By Ben Terrett
    GDS
    Alex Muller

    View Slide

  31. View Slide

  32. #10
    Make things open: it
    makes things better
    GDS
    Alex Muller

    View Slide

  33. Words
    Software
    GDS
    Alex Muller

    View Slide

  34. #3
    Design with data
    GDS
    Alex Muller

    View Slide

  35. If it moves, we track it.
    Sometimes we’ll draw a graph of
    something that isn’t moving yet,
    just in case it decides to make a
    run for it.
    Measure Anything, Measure Everything by Etsy
    GDS
    Alex Muller

    View Slide

  36. #5
    Iterate. Then iterate
    again.
    GDS
    Alex Muller

    View Slide

  37. View Slide

  38. Over 2600 software
    releases from
    October 2012 to
    June 2014
    GDS
    Alex Muller

    View Slide

  39. Examples!
    GDS
    Alex Muller

    View Slide

  40. When do the clocks
    change?
    GDS
    Alex Muller

    View Slide

  41. View Slide

  42. View Slide

  43. View Slide

  44. GDS
    Alex Muller

    View Slide

  45. GDS
    Alex Muller

    View Slide

  46. GDS
    Alex Muller

    View Slide

  47. View Slide

  48. View Slide

  49. Graphing the
    performance
    of government
    GDS
    Alex Muller

    View Slide

  50. It’s hard to display data so that
    people understand it
    GDS
    Alex Muller

    View Slide

  51. We try to avoid chartjunk
    By BenFrantzDale on Wikipedia
    GDS
    Alex Muller

    View Slide

  52. GDS
    Alex Muller

    View Slide

  53. GDS
    Alex Muller

    View Slide

  54. GDS
    Alex Muller

    View Slide

  55. Just to wrap up…
    GDS
    Alex Muller

    View Slide

  56. We don’t “do user experience”
    We fundamentally believe in
    improving the user experience
    GDS
    Alex Muller

    View Slide

  57. Read our words
    https://gds.blog.gov.uk/
    https://www.gov.uk/design-principles
    https://www.gov.uk/service-manual
    GDS
    Alex Muller

    View Slide

  58. Use our code
    https://github.com/alphagov
    https://github.com/gds-operations
    GDS
    Alex Muller

    View Slide

  59. Keep an eye on our job openings
    https://gds.blog.gov.uk/jobs/
    GDS
    Alex Muller

    View Slide

  60. Thanks
    GDS
    Alex Muller

    View Slide

  61. Alex Muller
    Software developer
    Government Digital Service
    @alexmuller

    View Slide