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Intro to Web Accessibility for WiLS World

Ash Dzick
July 23, 2019

Intro to Web Accessibility for WiLS World

Ash Dzick

July 23, 2019
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  1. “We design to embrace the things that make us human.

    It’s what drives us to create a world that makes lives better. The result is technology that’s inclusive.”
 Microsoft
  2. National Federation of the Blind versus Target Landmark accessibility case

    Challenged whether Americans with Disabilities Act applied to websites or just physical locations 2006
  3. American Council of the Blind versus Staples Staples had six

    months to apply priority one and two checkpoints of WCAG 1.0 Modern equivalent would be WCAG 2.0 AA, which most companies strive for 2009
  4. National Association for the Deaf versus Netflix Netflix violated Title

    III of ADA by not providing closed captioning Netflix agreed to make “good faith, diligent efforts" ensure compatibility on most devices but is not obligated to get it 100% device compatible Had to provide captions on all new content 2012
  5. Ashley Cwikla versus Bank of America Bank of America Credit

    Card Rewards redemption was hard to complete for visually impaired individuals BoA had to meet WCAG Level AA standards and conduct internal training for customer service staff to assist with visually impaired clients 2015
  6. Confidential Plaintiff versus Kmart, McDonalds, GrubHub Confidential plaintiff and terms

    The cases were filed early 2017 and settled within weeks 2017
  7. 156 lawsuits in May 2019 ! Business Services Retail and

    Consumer Products Restaurants and Food Manufacturing Healthcare Hotels Government Banking and Financial Real Estate Automotive and Transportation " Other # $ % & ' ( ) *
  8. ! Business Services Retail and Consumer Products Restaurants and Food

    Manufacturing Healthcare Hotels Government Banking and Financial Real Estate Automotive and Transportation " Other # $ % & ' ( ) * 35 34 26 23 12 7 7 3 3 3
  9. Even if you are not in danger of being sued,

    you should strive to be accessibility compliant.
  10. Examples of Legal Disabilities Holding Phone and Tapping: Missing Limb

    Remembering: Alzheimers, Dementia Reading and Seeing: Blindness, Vision Loss Hearing: Deaf
  11. Examples of Temporary Impairments Holding Phone and Tapping: Broken or

    injured limb Remembering: Concussions and temporary memory loss Reading and Seeing: Eye surgeries, Cataracts, temporary vision loss Hearing: Ear infections, tinnitus (ear ringing)
  12. Examples of Situational Impact Holding Phone and Tapping: Holding an

    object, like a bag or laptop Remembering: Distracted by other people, really focused on their goal Reading and Seeing: Sunny day, glare Hearing: Wearing headphones, loud environment
  13. Microsoft We design to embrace the things that make us

    human. It’s what drives us to create a world that makes lives better. The result is technology that’s inclusive.”
  14. Who makes the rules? Web Accessibility Initiative (WAI) of World

    Wide Web Consortium (W3C) Guidelines for inclusive design Influence accessibility and disability law Both website and mobile apps Perceivable, Operable, Understandable, Robust (POUR)
  15. Perceivable Users can find all the info they need Text

    and images should be readable Media has a sound alternative Color isn’t used to solely convey info
  16. Operable Users need to be able to get to (and

    from) all non-decorative elements on the screen Information should be organized in a way that’s easy to understand Additional plugins can interfere with assistive devices
  17. Understandable Users should be able to understand how your app

    works Can understand what the info means Messaging is consistent without using overwhelming jargon
  18. Forgiveness Help in entering inputs Guided tips to the user

    404s and 501s should provide direction
  19. Layout Rely on layout conventions (top nav, menu placements, etc)

    Android and iOS have accessibility in mind by default Consistency between screen sizes and mediums is not a requirement Important elements positioned prior to the screen break
  20. “Content must be robust enough that it can be interpreted

    reliably by a wide variety of user agents, including assistive technologies.”
  21. Robust Users can access your app through a variety of

    ways Taps and touches Voice assistants (Siri, Alexa, Cortana) Screen readers Resizing
  22. Robust Make sure screen readers can use your design Look

    out for slowness or performance issues Responsive User shouldn’t be able to easily break your website/app/product
  23. Screen readers Android: TalkBack, iOS: VoiceOver Avoid unnecessary sounds Multiple

    ways to navigate screens with a screen reader May use screen reader by itself or with other assistive technology
  24. What are the WCAG levels? A: Lowest level. These are

    easier to implement, have a high impact on the overall population AA: High impact, but a lower portion of the population AAA: Focused improvements for specific users
  25. Level A Examples (not a complete list) • Include text

    alternatives for media • Provide captions for videos with audio • Avoid jargon • Don’t rely solely on color to give information (think error messages) • Label form fields • Use a meaningful header structure • No major code errors
  26. Level AA Examples (not a complete list) • Everything in

    A • Color contrast of 4.5:1 • Text can be zoomed to 200% and still be able to use website • Suggest alternatives when users run into errors • Keyboard focus is clear • I can tab forward and back through website
  27. Level AAA Examples (not a complete list) • Everything in

    A, AA • Videos have a sign language alternative • Contrast ratio is 7:1 • No images of text • All Abbreviations and unusual words are explained • No timeouts • Provide detailed help and instructions
  28. Which level is right for me? Get everything done you

    can reasonably accomplish in your budget and timeframe You should be able to meet all Level A criteria at a minimum Parts of Level AA can be accomplished fairly easily as your team learns and grows Look for Level AA compliance over time and aspects of Level AAA that are easier for your team to implement
  29. Which level is right for me? American Library Association has

    recommended WCAG 2.0 since 2009 Does not specify which level http://libguides.ala.org/libservice-disability/web-accessibility
  30. How can I get started? / Critical Path 0 Full

    Audit 1 Triage 2 Educate and Train 3 Build into Dev Cycle
  31. Books A Web For Everyone - Designing Accessible User Experiences


    Sarah Horton & Whitney Quesenbery, Rosenfeld Media, 2013
 https://rosenfeldmedia.com/books/a-web-for-everyone/ Accessibility For Everyone
 Laura Kalbag
 https://abookapart.com/products/accessibility-for-everyone
 
 Accessibility Handbook - Making 508 Compliant Websites
 Katie Cunningham
 http://shop.oreilly.com/product/0636920024514.do