along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.
it universally accessible and useful. We build products that we hope will make the web better—and therefore your experience on the web better. With products like Chrome and Android, we want to make it simpler and faster for people to do what they want to online.
power to share and make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them.
and 10 creative agencies were acquired by tech companies in the last 4 years. - 5 startups co-founded by designers have raised more than $2.75B, and more are out there. Source: @kpcb @johnmaeda @jshoee #DesignInTech
and 10 creative agencies were acquired by tech companies in the last 4 years. - 5 startups co-founded by designers have raised more than $2.75B, and more are out there. - 6 venture capital firms invited designers onto their teams—for the first time—in the last year. Source: @kpcb @johnmaeda @jshoee #DesignInTech
most interesting work in digital that simply hiring it in when you need it, if you need it, is not really a good long-term game anymore.” — Olof Schybergson, Fjord CEO “
small teams - Should be performed non-linearly - Can be performed quickly, iteratively; no need for lengthy reports - Output should be user-tested prototypes
small teams - Should be performed non-linearly - Can be performed quickly, iteratively; no need for lengthy reports - Output should be user-tested prototypes
small teams - Should be performed non-linearly - Can be performed quickly, iteratively; no need for lengthy reports - Output should be user-tested prototypes - Interlude: a couple techniques for ideating from Gamestorming
as you like - Talk to your friends about whether they understand that new interface copy you wrote - Share a paper prototype you made to see if a flow made sense - Send mockups via email and ask for feedback - Post a tweet to see what your followers think!
thing - They help you learn what you should build - They help you test hypotheses with real users - They allow you to try things out without committing to them - They can show you where the holes in your thinking are - There’s no one right way to make them
sit there and feel exactly what it felt like to be the patient, and it was in that moment where you start to go aha, that's really uncomfortable. There's probably a better way to do this.” — Joe Gebbia “
to appreciate what typically lies only within the realm of designers—the user viewpoint. Thus, every project team at Airbnb now has a project manager whose explicit role is to represent the user, not a particular functional group like engineering or design. Alex Schleifer Head of Design, Airbnb Why Airbnb’s New Head of Design Believes ‘Design-Led’ Companies Don’t Work in Wired Read more: http://j.mp/embed-empathy
to people. They understand that a lot of care went into it, and that helps —it's the best way to ease concerns.” “ At Square, Jack Dorsey and Keith Rabois Are OCD About Design in Fast Co.Design Read more: http://j.mp/rapid-design Keith Rabois Former COO, Square
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