The one thing that businesses love the most about their investments is the return. I know how frustrating it is when you can’t effectively measure return on investment because of the complexities surrounding the key performance indicators involved. Read this knowledge-sharing from Digitaland to learn how can you value your rich media ROI.
Also available at our blog:
http://digitaland.tv/web/blog/how-can-you-value-your-rich-media-advertising-investment/