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Seven UX Design Rules

Erik Frisk
October 30, 2013

Seven UX Design Rules

Erik Frisk

October 30, 2013
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  1. The eyes scan an image the fastest when it is

    shaped as a golden-ratio rectangle.” — Adrian Bejan “
  2. The mouth of the storm lunged toward them, and Liet

    closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality. Measure—text width
  3. Measure—text width abcdefghijklmnopqrstuvwxyzabcdefghijklmnopqrstuvwxyzabcd The mouth of the storm lunged toward

    them, and Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality. 2–3 alphabets in length, i.e. 52–78 characters
  4. Good—63 char The mouth of the storm lunged toward them,

    and Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality. Bad—96 char The mouth of the storm lunged toward them, and Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality. Bad—43 char The mouth of the storm lunged toward them, and Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality.
  5. Leading—line height The mouth of the storm lunged toward them,

    and Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality.
  6. Good—1.3x The mouth of the storm lunged toward them, and

    Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality. Bad—1.0x The mouth of the storm lunged toward them, and Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality. Bad—1.8x The mouth of the storm lunged toward them, and Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality.
  7. Good—1.2x The mouth of the storm lunged toward them, and

    Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality. Good—1.5x The mouth of the storm lunged toward them, and Liet closed the cover plate, hoping the ancient meteorological apparatus would hold together. He trusted his father's intuition to a certain extent, but not his practicality.
  8. A B

  9. 1 Rule of Thirds 2 Good Typography 3 High Contrast

    4 Color Schemes 5 The Mind “Creates” Shapes 6 Simplify 7 User Flow