• Definition: Technology is not my business. • My business in finance, manufacturing, health care etc • Characteristics • IT = cost centre (not a profit centre) • 5 - 10 year ownership cycles • Change resistant / averse • Buy brands instead of solutions 9
a Snowflake • Your network is 98% the same as any other • Same hardware, same software, same designs, same cable, same training, same tech supports • We all hit the same problems and fail for the same reasons (repeated failure) • Every human is different but compared to a lizard you are all exactly the same • Its sales-wallah to claim you are unique 10 Talk on OpenStack Failures : https://www.youtube.com/watch?v=r62yERtHaSg
• Internet of Things has two categories for now • industrial / corporate / multi-national • retail / consumer • Industrial/Corporate • Where: buildings, factories, • What: Sensors and Platforms • How: networking, money and brand • Retail / Consumer • Where: Home or in the hand • What: Watches, Smartphones, • How: Internet connectivity 11 http://blogs.cisco.com/news/cisco-announces-iot
• Big Business • GE, Phillips, Johnson Controls • Big Money • Services play • stop selling, start renting/ taxing • Deliver: IOT Cloud platform that makes money every year 12 image: https://www.cbinsights.com/blog/top-startups-iiot/
18 Data Centre as a Factory Goods In - Goods Out. Fast, Value Added and Quality Industrial Production Goods In Services In Waste Products Services Out Compute Storage Network Operations Maintenance “Software Based” Machines Data Centre as a Museum Assets and Users come in. Nothing leaves or delivered Curated Display Room Assets In Compute Storage Network Operations Maintenance Monolithic Apps Users
20 ‣ Network services is automation, integrated provisioning, asset management ‣ Not just firewalls or load balancing ‣ Fast automated provisioning instead of finger banging the CLI ‣ less ops, more design (pre- provisioning)
Why ? Interoperability • Reduce impact of device use • Dates back to days when computers cost real money • Once in a lifetime, as in get a loan from the bank (not funded by cash flow) • Where are we now ? 23 Same old People from Standards Bodies with 30 years of mistakes (experience) behind them Protocol Innovation Cycle How New Protocols and Standards Are Developed Salary- slaved Vendor Engineers From CTO (aka Political) Dept Indefinable & Unpredictable Lobbying Process involving hallways, email lists, who knows who, people who have time but no money, coffee in silicon valley etc etc Hopeful Graduate Student with almost zero experience Process reaches critical constipation point eruption of ‘content’ occurs at someones favourite standards body If no one says no, a working group is started Look for crusty, multi-decade participant to shout “we know this will never work” form the back of the room Work in Progress desperate attempts to gain support, input from idiots, input from competitive interests attempting to derail, and coping with arcane bureaucratic process Standard Agreed Vendors Evaluate if “Customers Times Money” is worth their development time, investing in new silicon and marketing/sales effort
Pre-standard standards • its like a pre-meeting meeting • Members only (not open) • Heavy on marketing • Only useful source of information on Ethernet futures 25 http://www.ethernetalliance.org
can participate • Lots of people who shouldn’t participate • Long standing ownership of our futures • Has released only 96 full standards in 30 odd years. • e.g. IPv6 is a draft standard • Enterprise has zero 26
Take out the old • Fluids - Engine Oil, Gearbox Oil, Fuel, Water • No Drive Train - Gearbox, Differential • No Combustion - no heat, no cooling, • Less Weight • Constant maintenance • In With The New • Software managed • Connected 34
1 • History of networking • expensive to buy, expensive to maintain • limited vendors • artificial product mappings • Cisco Cat4700/6800 vs NX7000. • Cisco Cat3850 vs NX3000 • Argulably, none of this needed to change ….. 37
• where is the network edge in 2016 ? • server / smartphone ? • DC LAN • Hyperconverged/ Converged Systems ? • Public cloud instances ? • Virtualization / vSwitches • Campus • VDI, Wireless • WAN • SD-WAN, multi-topology
Your data centre is maybe 5-20% utilised • You already have burst capacity • You haven’t implemented burst capability • Public Cloud is part of growth 42 http://blogs.barrons.com/techtraderdaily/2016/04/14/amazon-seeing-momentous-change-of-guard-as-public-cloud-booms-says-jp-morgan/
of products & technologies that act in cohort to deliver services. • Interfaces and APIs connect subsystems. • Platform users do not see or know the detail of how the functionality provided by the platform is implemented. • Platforms commit customers to long term spending 48
• The old model of FCAPS is dead • Pull, Polling (SNMP) • Log match triggers (Syslog) • Threshold Alerting (charting) 54 Fault Configuration Accounting Performance Security
Small • Worldwide IT spending is forecast to total $3.49 trillion in 2016, a decline of 0.5 percent over 2015 spending of $3.5 trillion, according to Gartner, Inc • “Data center systems' spending is projected to reach $175 billion in 2016, a 2.1 percent increase from 2015” • “Amazon Web Services brings in $2.4B in revenue in Q4 2015, up 69% over last year" 58 Source: http://www.businesswire.com/news/home/20160407005953/en/Gartner-Worldwide-Spending-Forecast-Decline-0.5-Percent Source: http://venturebeat.com/2016/01/28/amazon-web-services-brings-in-2-4b-in-revenue-in-q4-2015-up-69-over-last-year/
“Cheap” • How many companies have bad organisation ? • move to the cloud to overhaul process and management • Stop spending capital • company has limited ability to finance itself (time to leave?) 59
a lot of “partnerships” • Clear sign that no one knows what to do • partnering avoids commitment (especially cash) • highly vulnerable to market at large • acquisition (Aruba/HPE, Brocade/Ruckus) 60
from Startups is a complex issue • Agile, speed and changeable • which is good and bad • Picking startups is hard • BigSwitch Networks • Acquisition can be product death • Have best/better products • better support 61
• Once upon a time, you chose a strategy which chose your vendor for you. • Now your vendors have all the strategies, you have to pick which strategy and which vendor 63
Luxury Market • Enterprise IT vendors have high gross profit margins typically in excess of 60% (up to 80%) • After costs of sales and operations, the net margin is 40-50%. • Raw materials cost is low - typically less than 10% of sale price. • Enterprise IT is a Luxury market • Chanel, Hermes, Ferrari etc 65 Source: http://richkidsofinstagram.tumblr.com
Second Class Staff 66 • Has High priced technology delivered value ? • Do you even know ? • Does your Company use high priced assets anywhere else ? • Are we really sure that that paying extra delivers better results than buying cheap ? • Less money for Staff > lower quality staff • open source success stories Source: http://richkidsofinstagram.tumblr.com
• Museum-grade Infrastructure • highly valuable • long lived, slow moving • careful, fragile • one of a kind • Industrial Infrastructure • low cost, • fast moving, short use/disposable • robust, rapid, • mass manufacture, volume, repeatable 67 Data Centre as a Factory Goods In - Goods Out. Fast, Value Added and Quality Industrial Production Goods In Services In Waste Products Services Out Compute Storage Network Operations Maintenance “Software Based” Machines
was design to prevent failure. • It also prevents being successful. Or good. • ITIL is a reaction to bad habits of 1990s • UNIX sysadmins, bad attitudes, • Incompatible mini & micro-computers • Same for TOGAF, PRINCE2 etc • The time for ITIL is over 70
• Constant small failures are better than few big failures • But this is hard to understand in a pseudo- culture where ANY failure is unacceptable • ITIL rewards big failures • because no one can be blamed • “we did everything we could” 72
A Team Sport • IT “teams” are modelled on sport or military • play a position • don’t play out of position. • single skilled, single focus • Future is Multi-skilled • know all positions • work in any team needed • deep in some, learn what you need 73
Quality will be a big issue • Would you buy and operate a car that needs a mechanic to install ? • Why do we expect first-gem product to • A paid-for product must be more reliable than open source 75