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FONDA SW presentation

Paul Fox
October 04, 2012

FONDA SW presentation

To RostrumPR

Paul Fox

October 04, 2012
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  1. A presentation from FONDA and Social Works 3 October 2012

    Lewis Boodt [email protected] Paul Fox [email protected] www.socialworkslondon.com wwww.fonda.co.uk
  2. Social Works is highly experienced in social media and mobile

    applications. Our key disciplines include consultancy and development services. • Social Media Applications • Apple iPhone and iPad Application Development • Google Android Application Development • Blackberry Application Development • Cross-platform Application Development • Social Media Monetisation Strategies • Social Media Integration • High End Search Engine Optimisation (SEO)
  3. HSBC – Country Guides • Cross-platform development of iPhone, iPad,

    Google Android and Blackberry applications targeting the international business professional.
  4. Carephone Warehouse – • Cross-platform development of iPhone, iPad, Google

    Android, Blackberry and Nokia Symbian voting apps.
  5. Wagamama – Noodle Tour Facebook App • Wagamama Noodle Tour

    Facebook competition app focused around UK university campus campaign with the Wagamama Noodle Tour bus.
  6. O’leary & Partners – White label coupon app • We

    created a white label system which allowed O’leary & Partners to offer a coupon facebook application to their clients.
  7. Providing enduring benefits for brands or organisations by delivering ideas-led

    creative solutions that acknowledge practical, commercial and financial realities Plan, create and implement brand communications across on- and off-line media Work with market leaders in private, public and not-for-profit sectors. Wide ranging sector experience Collaborative approach, welcoming client as articulate partners in the creative process
  8. Ealing Council Identity management, internal communications, multi-media public campaigns Intelligent

    design that works - www.fonda.co.uk Working with the Ealing brand Corporate identity guidelines and templates - UPDATED JUNE 2012  Return to contents More  Colour palette 1.5 Working with the Ealing brand For further guidance please email [email protected] or telephone 020 8825 6796 Updated June 2012 Colour palette 1.4 Working with the Ealing brand For further guidance please email [email protected] or telephone 020 8825 6796 Updated September 2011 Corporate Black R35 G31 B32 Pantone 354 91%C 0%M 83%Y 0%K R31 G178 B90 Dark Pantone 287 100%C 69%M 0%Y 11%K R0 G82 B155 Pantone 254 51%C 94%M 0%Y 0%K R146 B39 B143 Pantone 187 0%C 91%M 72%Y 23%K R196 G18 B48 Pantone 168 0%C 56%M 100%Y 60%K R127 G68 B0 Pantone 3155 100%C 0%M 27%Y 30%K R0 G120 B138 Pantone 5545 60%C 0%M 51%Y 51%K R51 G113 B90 Pastel Pantone 155 0%C 9%M 27%Y 0%K R235 G225 B186 Pantone 256 9%C 23%M 0%Y 0%K R232 G207 B228 Pantone 2708 34%C 9%M 0%Y 0%K R184 G209 B237 Pantone 324 27%C 0%M 11%Y 0%K R181 G225 B225 Pantone 441 6%C 0%M 6%Y 11%K R220 G228 B221 Warm Gray 2 0%C 6%M 6%Y 11%K R234 G230 B223 Bright Pantone 123 0%C 30%M 94%Y 0%K R255 G196 B35 50% tint 50% tint 50% tint 30% tint 30% tint 30% tint 50% tint 50% tint 50% tint 30% tint 30% tint 30% tint 50% tint 50% tint 50% tint 30% tint 30% tint 30% tint 50% tint 50% tint 50% tint 50% tint 50% tint 70% tint 70% tint 50% tint 50% tint 30% tint 30% tint 10% tint 10% tint 50% tint 30% tint 30% tint 30% tint 50% tint 50% tint 50% tint 30% tint 30% tint 30% tint 30% tint 30% tint 30% tint Pantone 032 0%C 91%M 87%Y 0%K R239 G62 B53 Pantone 375 43%C 0%M 79%Y 0%K R159 G207 B103 Cyan 100%C 0%M 0%Y 0%K R0 G174 B239 Pantone 238 9%C 76%M 0%Y 0%K R229 G126 B179 Pantone 1585 0%C 56%M 87%Y 0%K R246 G137 B51 Consistency in colour To help create a unified image use appropriate colours from these palettes, wherever possible. Using tints allow a wide range of colour options and combinations.
  9. GDST Brand identity creation, management, implementation Intelligent design that works

    - www.fonda.co.uk Signage 2.8 Working with our identity March 2011 BROMLEY HIGH SCHOOL Established 1883 Head Ms L Simpson BSc Hons Telephone 020 8781 7000 www.bromleyhigh.gdst.net Signage All signs that are public facing at the main entrance should feature the GDST logo, an approved expression (see Section 2.12) and the website address, www.gdst.net If the Junior and Senior schools have separate sites/entrances both signs should feature the GDST identity elements outlined above. The wording is at the school’s discretion but ‘GDST’ should not appear alongside the school name. For academies, the same guidelines apply using the GDST Academy Trust logo. Part of the GDST network of schools www.gdst.net Colour palette 3.1 Working with our identity March 2011 Pantone 187 C0 M100 Y79 K20 R196 G18 B48 Pantone 431 C11 M1 Y0 K64 R106 G116 B124 Pantone 254 C50 M100 Y0 K0 R146 G39 B143 Pantone 468 C6 M9 Y23 K0 R239 G227 B198 Pantone 277 C27 M7 Y0 K0 R180 G214 B241 Pantone 381 C20 M0 Y91 K0 R214 G224 B61 Pantone 427 C2 M0 Y0 K11 R229 G230 B230 Pastel Corporate Pantone Warm Red C0 M90 Y86 K0 R239 G64 B53 Pantone 122 C0 M17 Y80 K0 R255 G210 B79 Pantone 190 C0 M55 Y22 K0 R244 G143 B157 Pantone 1375 C0 M40 Y90 K0 R250 G166 B53 Bright Pantone 285 C89 M43 Y0 K0 R0 G125 B195 R0 Pantone 1405 C0 M36 Y100 K63 R121 G82 B0 Pantone 377 C45 M0 Y100 K24 R120 G162 B47 Pantone 2715 C57 M45 Y0 K0 R118 G134 B194 Dark Consistency in colour To help create a unified image use appropriate colours from these palettes wherever possible. Using tints allow a wide range of colour options and combinations. Alumnae
  10. Royal College of General Practitioners Visual identity, creation, management Intelligent

    design that works - www.fonda.co.uk Working with our identity How to use the RCGP logo Royal College of General Practitioners - Working with our identity May 2007 Logotype variations 6 Your flexible friend The identity has been made as flexible as possible and there are a number of alternative formats which can be used. Always reproduce the logotype from an actual eps or jpeg artwork The stacked version of the logotype when space is tight Reversed out version Only use the white version when reversing out of a picture or a dark colour The logotype can sit on light colours Working with our identity How to use the RCGP logo
  11. GDST Corporate, celebratory alumnae literature Intelligent design that works -

    www.fonda.co.uk Annual review 2011 More than an education www.gdst.net The Girls’ Day School Trust, a limited company registered in England No. 6400. Registered Charity No. 306983. Registered Office: 100 Rochester Row, London SW1P 1JP Girls’ Day School Trust 100 Rochester Row London SW1P 1JP T 020 7393 6666 [email protected] www.facebook.com/TheGDST www.twitter.com/GDST & Then Now 4 26 25 18 19 12 10 17 14 11 15 7 2 8 6 9 1 3 5 13 20 16 24 22 21 23 4 26 25 18 19 12 10 17 14 11 15 7 2 8 6 9 1 3 5 13 20 16 24 22 21 23 Schools in London Schools 1 Blackheath High School 2 Brighton & Hove High School 3 Bromley High School 4 Central Newcastle High School 5 Croydon High School 6 Heathfield School for Girls, Pinner 7 Howell’s School, Llandaff, Cardiff 8 Ipswich High School 9 Kensington Prep School 10 Northampton High School 11 Norwich High School for Girls 12 Nottingham Girls’ High School 13 Notting Hill & Ealing High School 14 Oxford High School 15 Portsmouth High School 16 Putney High School 17 The Royal High School, Bath 18 Sheffield High School 19 Shrewsbury High School 20 South Hampstead High School 21 Streatham & Clapham High School 22 Sutton High School 23 Sydenham High School 24 Wimbledon High School Academies 25 The Belvedere Academy, Liverpool 26 Birkenhead High School Academy The Girls’ Day School Trust, a limited company registered in England No. 6400. Registered Charity No. 306983. This leaflet is for information only and does not form any part of any contract between parents and the GDST. It has necessarily been prepared well in advance of the entry of a pupil to the school and inevitably there may be subsequent alterations. More than an education Our 24 schools and two academies are all individual, but this commitment to developing the whole person is part of our shared DNA. Because of our strength and depth, we are an extraordinarily effective network for sharing knowledge and spreading best practice, whether it is excellence in hockey, supporting all our medical school applicants to obtain places, or maximising our girls’ potential in public exams. We celebrate our girls’ differences, reinforce their strengths, and help them overcome their challenges. And, because we’re single- sex, girls can be themselves, and grow at their own pace. They’re not cloistered – far from it – but their individual characters can take shape in a way that isn’t possible in a mixed environment. Our girls are great to talk to. In fact, they illustrate us better than anything we could say. They’ll tell you how exhilarating it is. They’ll tell you how much fun they have, and how much encouragement they’re given. They’ll almost certainly tell you how lucky they feel. Every girl is different – good at some things, less good or less keen on others – and we make sure that, regardless, she is the best she can be, and that she tries things, reaches for things, achieves things she may have thought beyond her. And when she does this, she grows in confidence and maturity in a way that will stay with her forever. At the GDST we don’t just provide an outstanding education, but help girls develop into rounded, confident people, happy and resilient, who can meet and overcome the demands life will make of them. An introduction to the GDST More than an education www.gdst.net 100 Rochester Row, London SW1P 1JP T 020 7393 6666 [email protected] www.facebook.com/TheGDST www.twitter.com/GDST 2.indd 1-3 07/09/2012 10:38 Access to 50,000 former students for advice, support and more Connect here... A6 12 page AN art.indd 1 31/08/2012 15:18
  12. Burges Salmon Professional services: corporate literature Intelligent design that works

    - www.fonda.co.uk ECI Partners: a European connection Burges Salmon advised ECI Partners on its £61 million acquisition of Clinisys, a leading pan-European supplier of Laboratory Information Management Systems (LIMS) to the healthcare market. Clinisys has been specialising in the development and deployment of systems to the healthcare market for many years, while ECI is one of the longest-established private equity groups in the UK. Burges Salmon has worked with ECI across a number of different sectors over the years. For this project, we collaborated with our European network of associate firms to deliver high quality advice within a tight timescale, and across various jurisdictions (including Belgium, the Netherlands, France, Spain and Germany). United Arab Emirates Government: branching out The satellite communications industry is booming. Burges Salmon is a leading adviser in this area, having been appointed by the United Arabs Emirates Government to advise on an AED5 billion plus procurement of a dual satellite communications system in the Middle East. Burges Salmon previously worked with EADS Astrium on the UK MoD’s £3.5 billion Skynet 5 military satellite contract, and the experience and plaudits gained from this project were key to our latest win. With the industry now generating revenue in the region of US$80 billion annually, this is an exciting time for Burges Salmon to be involved in this growing, global business. Burges Salmon In Review 2007 11 10 Burges Salmon In Review 2007 Global reach No matter where our clients’business interests lie, we can provide the right legal advice through our relationships with selected foreign law firms. We forge links on an international scale to provide our clients with all the resources and advice they might need in foreign jurisdictions. Foreign connections Key jurisdictions include the US, Germany, France, Italy, Spain, Benelux, Switzerland, Scotland and Ireland. And increasingly, we are making new contacts in Eastern Europe, the Middle East, Asia and the Far East. Local knowledge and best fit When our clients need international legal advice, or access to lawyers overseas, we draw on our well-established links with independent firms in the relevant jurisdiction to provide the necessary expertise. Because we are not tied to one particular firm, we are able to select the best option to meet our clients’needs. Friends around the world Burges Salmon has developed a series of ‘better friends’partnerships with firms around the world who share a similar ethos. This allows us to pool knowledge and deliver the best quality, trusted advice to our clients. For example, our ties with American firm Thompson Hine have proved invaluable, with clients making use of their offices in Ohio, New York City, Atlanta and Washington DC. Thermphos: a cross border deal Burges Salmon advised Thermphos on its purchase of Solutia’s Dequest water treatment phosphonates business, for £67 million, which sees Thermphos take over employees and operations in over a dozen countries. Dequest is a world market leader in phosphonates, which are used as additives in water processing, including industrial water treatment, household and industrial detergents, industrial cleaners and various industrial processes such as desalination. As part of the deal, Solutia will continue to produce Dequest products for Thermphos at the main production facility in Newport, Wales. The deal involved lawyers in five jurisdictions and sees Thermphos taking over operations in the USA, Brazil, Belgium, China, Japan and Singapore, as well as the UK. The Burges Salmon team coordinated the legal advice provided across these countries. ‘As with every aspect of our strategy, our approach is client-led.’ Chris Seaton Burges Salmon A real alternative In Review 2007
  13. Parkmead Group plc Annual report (for 6 years) Intelligent design

    that works - www.fonda.co.uk A new energy compAny emerges AnnuAl report 2011 mead group plc w terrace ngdom 622 200 meadgroup.com the parkmead group plc Annual report 2011
  14. Interserve Plc Annual report (for 10 years) Intelligent design that

    works - www.fonda.co.uk Interserve Plc Annual report and financial statements 2007 Interserve Plc Annual report and financial statements 2007
  15. Pilat Media Group Annual report (for 6 years) Intelligent design

    that works - www.fonda.co.uk Business software for a changing broadcasting world Pilat Media Global plc Annual Report and Accounts 2007 The Face of Innovation PilatMedia Final Cover.indd 2 01/05/2012 11:24
  16. How does it feel to work with FONDA? ‘Thank you

    for your responsiveness and advice – it’s hard to imagine how you could have been any better in that area.’ Head of Corporate Communications Interserve Plc ‘Over and above the marvellous creative work, I have been struck by your attention to detail and the way you have been willing to take responsibility for the work well beyond the point you handed over artwork.’ Head of Corporate Communications KMS ‘...what a delight it was to work with FONDA, and how grateful we are for all the work your team have put in to make the launch of the consultation a success.’ Senior Communications Manager English Heritage ‘The website has been excellent and many people have commented that it gives the business more gravitas.’ Owner Brightman Consulting
  17. How we can help Rostrum PR... • Benefit from our

    experience working with other PR companies • Support you in servicing existing clients in digital, print media and visual brand management (white label or otherwise) • Provide ideas/templates that you can resell • Contribute to your proposals to prospects