A tour behind the scenes of Oh Dear (PHP Benelux)

Transcript

1. A tour behind the scenes of

2. How to start and grow your side project

3. Freek Van der Herten Partner & developer at Spatie @freekmurze

   freek.dev About me

4. spatie.be/open-source

5. spatie.be/postcards

6. About this talk This is not a sales talk Product

   demo Why & how Code dive Q&A

7. Product demo

8. ohdear.app Launched February 2018 More than 3 billion checks performed

   + 1 000 paying users + 15 000 EUR MRR Growing 10% a month

9. Oh Dear

10. Why and how

11. Why Other tools either: •do too much •confusing •ugly •expensive

12. Oh Dear Oh Dear! aims to be •beautiful, easy to

    use •no feature bloat •built with companies like Spatie in mind •easy price structure Pro-tip: build something for yourself

13. Why There are a lot of competitors out there Doesn't

    really matter Finding your audience Pro-tip: focus on what your audience f i nds important

14. How No planning No budget No roadmap No clients

15. How Already had a lot of things in the open

    source space First meetings in August of 2017 Started building September 2017 Pro-tip: build in the open

16. How First working version late November 2017 Tested with sites

    belonging to Spatie & Combell customers Invited some close friends Launched in beta February 2018 About 10% - 15% conversion from our mailing list Pro-tip: don't be afraid to launch

17. How Build in the open Idea mustn’t be original Execution

    is everything Execution can’t be copied

18. How Dividing the workload Mattias: SSL knowledge + customer support

    Freek: coding Laravel Spark took care of the boring stuff Design: outsourced to Spatie Pro-tip: team up with someone

19. Marketing Content blogging Discount codes Code snippets on Twitter Doing

    talks Pro-tip: provide value in your marketing

20. Marketing

21. Marketing

22. Marketing

23. Tools Main web server at Combell Uptime satellites: DO and

    Vultr servers Flare Freshdesk GitHub Pro-tip: use services you know and love

24. Code Dive

25. In closing

26. Documentation

27. Integrations API PHP SDK / JS SDK Webhooks CLI Laravel

    Nova Tool Statamic / CraftCMS

28. Future plans Monthly reports Overhaul of the UI of the

    app

29. Resources freek.dev/1609-complex-forms-with-laravel-livewire-in-oh-dear freek.dev/1622-replacing-web-sockets-with-livewire freek.dev/1767-why-and-how-you-should-monitor-scheduled-tasks freek.dev/960-displaying-sites-that-are-down-on-a-dashboard-using-oh-dear- webhooks

30. Resources ohdear.app/blog indiehackers.com/interview/bf8cf22b27 ma.ttias.be/how-are-users- f i nding-our-saas twitter.com/i/moments/949273295635079168

31. Try it out! Free trial for 10 days ohdear.app/register Coupon:

    HELLO-PHPBENELUX (30% off for your f i rst 3 month)

32. front-line-php.com

33. front-line-php.com A close look at modern PHP features Actionable tips

    to build quality applications Advanced features (FFI, JIT, async) clearly explained Free chapter: front-line-php.com/object-oriented Coupon: HELLO-PHPBENELUX (25% off)

34. speakerdeck.com/freekmurze/ohdear-phpbenelux ohdear.app @freekmurze Thank you

35. Thanks!