[Lesya Danylyuk] Practical Guide to Run a Google Design Sprint

Presentation from GDG DevFest Ukraine 2017 - the biggest community-driven Google tech conference in the CEE.

Learn more at: https://devfest.gdg.org.ua

Transcript

1. 1 GV DESIGN SPRINT Lesya Danylyuk UX Designer, Facilitator @Runtastic Action learning workshop
2. 2 AGENDA 40 min 40 min 40 min A bit of theory: what is Design Sprint Day 1 (work in groups) Day 2 & 3 (work in groups) Day 4 & 5 (work in groups) Q&A
3. 3 DESIGN SPRINT EXPLAINED
4. 4 THE SPRINT TEAM Decider Sprint Master Engineer Designer Designer Sales Engineer Customer Support
5. 5 CHALLENGE STATEMENT Challenge statement should be: Relevant, tied to the team goals Inspiring Focused on target audience or segment
6. 6 CHALLENGE STATEMENT Create informative mobile experience for foreign attendees of the DevFest conference .
7. 7 DAY 1: Understand the problem
8. 8 Long term goal
9. 9 Deliver 1st class international conference experience and make 20% of attendees come back next year. Long term goal
10. 10 Sprint questions What do people expect from the international conference? Which special problems do the foreign attendees face?
11. 11 Sprint questions What do people expect from the international conference? Which special problems do the foreign attendees face? Assumptions Foreign attendees don’t have constant internet connection. Foreign attendees don’t speak Ukrainian.
12. 12 Sprint questions What do people expect from the international conference? Which special problems do the foreign attendees face? Assumptions Foreign attendees don’t have constant internet connection. Foreign attendees don’t speak Ukrainian. Constraints Budget Time constraints etc.
13. 13 Interviews • Talk to the users, stakeholders, experts. • Try to find answers to your sprint questions. • Challenge or validate your assumptions. • Clarify technical and business constraints. • Learn about your user’s goals and behaviours.
14. 14 “How Might We” note taking Using roaming is expensive
15. 15 “How Might We” note taking HMW AVOID EXPENSIVE DATA ROAMING Using roaming is expensive
16. 16 HMW MAKE ALL USERS HAPPY HMW MAKE THE BUTTON BLUE HMW USE LOCATION TO SHOW RELEVANT RESULTS Too broad Too narrow “How Might We” note taking
17. 17 HMW note taking • When you hear something interesting, convert it into a question • Write the question on your sticky note • Peel it off and set it aside
18. 18 Interview time!
19. 19 HMWs grouping HMW HMW HMW HMW HMW HMW HMW HMW HMW THEME 1 THEME 2
20. 20 Prioritize the HMW notes HMW HMW HMW HMW HMW HMW HMW HMW HMW THEME 1 THEME 2
21. 21 HMW HMW HMW Choose the Target
22. 22 DAY 2: Ideate = Sketch
23. 23 Everyone can sketch
24. 24 Lightning demos & boot up note taking Competition review Analogous Inspiration
25. 25 Lightning demos & boot up note taking
26. 26 Crazy 8’s
27. 27 Solution sketch
28. 28 DAY 3: Decide
29. 29 Heat map
30. 30 Speed critique Review & explain each sketch
31. 31 Final vote
32. 32 Deciders Supervote
33. 33 Storyboard
34. 34 DAY 4: Prototype
35. 35 Prototyping tools Paper prototypes Keynote or PowerPoint Balsamiq & alike Physical prototype Role play, situation play (for testing processes)
37. 37 DAY 5: Test
38. 38 Test Test your prototype with real people and make notes: - Can they achieve their goals? - What do they like and dislike in the prototype? - Does the solution meet their needs overall?
39. 39 Testing time!
40. 40 IF YOUR PROTOTYPE WAS... Prototype + findings Story Writing Workshop Backlog Estimate & prioritize the stories ... Successful
41. 41 IF YOUR PROTOTYPE WAS... Prototype + findings Story Writing Workshop Backlog Estimate & prioritize the stories ... Successful Fail ? You’ve just saved lots of money for your company ;)
42. 42 USEFUL RESOURCES www.gv.com/sprint https://sprintstories.com/ https://designsprintkit.withgoogle.com/
43. 43 REFLECT & Q/A What have you learnt? What will you change tomorrow? How would you drive change in your team/company? Questions?
44. 44 QUESTIONS? Lesya Danylyuk @lesyadnk linkedin.com/in/lesyaD/
45. 45 THANK YOU! Lesya Danylyuk @lesyadnk linkedin.com/in/lesyaD/