May make me more distracted or more productive" ~ anonymous user Response N of responses It would have no effect 6 It would make me more distracted 5 It would prevent lengthier distractions 5 It would give me a positive boost 5 Total responses 21
◦ find the balance between surprise and personalization (maybe a pandora-like function for adaptive content) • how close does the controlled distraction need to be to the real distraction? (i.e., nicotine for cigarettes) • test in the email ecosystem ◦ measure whether it prevents more lengthy distraction behaviors or relieves negative emotions associated with distraction
distractions, but their effectiveness depends on the personalized content of the "distraction dose." prototype available at http://emailbreak.aws.af.cm/ Hsiaolin: @hsiaolinh Maria: @mjmolfi Tony: @imtonyjin
distraction 2. people prefer to play 3. bipolar reaction toward content 4. people want to be surprised 5. play shifted energy levels (other conditions did not) 6. mixed feelings about effectiveness 7. our users kind of liked it
in person interviews may be better than survey ◦ survey has the advantage of collecting large amount of anonymous data (be weary of repeated users!) "email is the distraction." "true relaxation would not require more screen time." "excited to find out what was behind the buttons. getting a small break, esp. bc it's clipped in short periods of time. I don't feel guilty clicking on it at all, and the reminder is great! so I don't trail off and go to other websites" "I really like the "stumble- upon" factor"
negative reaction from users --> pivoted to • Phase 1: "Take a Break" button; N=19; 15 users met criteria; results: ◦ people wanted varied forms of content: educational and relaxing ◦ generally positive feedback (still bipolar reactions) ◦ needed to fine tune the feeling of it being a "controlled" break