Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Sign up for free
Menu
Search
Features
All features
Private URLs
Password Protection
Custom URLS
Scheduled publishing
Remove Branding
Restrict embedding
Deck Collections
Notes
Features
All features
Private URLs
Password Protection
Custom URLS
Scheduled publishing
Remove Branding
Restrict embedding
Deck Collections
Notes
Explore
Featured decks
Featured speakers
Programming
Technology
Storyboards
Explore
Featured decks
Featured speakers
Programming
Technology
Storyboards
Pricing
Search
Sign in
Sign up for free
Leeds Beckett talk on NHS.UK beta
Search
Sponsored
·
Your Podcast. Everywhere. Effortlessly.
Share. Educate. Inspire. Entertain. You do you. We'll handle the rest.
→
Si Wilson
November 21, 2016
Design
130
0
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
Leeds Beckett talk on NHS.UK beta
Si Wilson
November 21, 2016
More Decks by Si Wilson
See All by Si Wilson
DWP product design community meet: 17 May 2018
idlesi
0
520
"...so you think you're doing service design?", from Camp Digital 2017
idlesi
0
200
NHS.UK EHI Live
idlesi
0
650
Why 'design'?
idlesi
0
90
Forefront - November 2015
idlesi
0
750
Show and tell
idlesi
0
690
NUX talk on "collaboration"
idlesi
0
110
Shrink The Briefs
idlesi
0
140
The team and teamwork
idlesi
0
160
Other Decks in Design
See All in Design
富山デザイン勉強会_生成AIを使ったデザイン制作2026最新版.pdf
keita_yoshikawa
0
210
【CEDEC2026】アートとゲームデザインをつなぐVFX設計『GRANBLUE FANTASY: Relink - Endless Ragnarok』における表現と可読性の両立
cygames
PRO
2
1.7k
Design_Harness_and_Loop.pdf
nagatsu
0
150
図書館書架のオンライン閲覧サービス 「honbaco library」の開発 Code4Lib JAPAN カンファレンス 2026
sugi2000
0
150
コールセンターのオペレーターに6時間だけなってみた
h0sa
0
460
Typographie et intégration web
goetter
0
190
分裂するデザイン、取り残される空間—インクルーシブデザインスタジオが建築をやる理由
culumu
0
190
少人数チームで_使われるプロダクトにたどり着くための_デザインハーネス.pdf
nishame
1
1.6k
ひとりで作れる時代に、判断をみんなで持つには
kgsi
1
160
20260802東京都市大学オープンキャンパス授業
a2k
0
120
みんながデザインを担う組織へ。急加速する開発組織でのデザイナーの戦略
mukai_takeru
0
410
プレゼンスライド作成で意識していること
kimichan
0
160
Featured
See All Featured
The untapped power of vector embeddings
frankvandijk
2
2k
Building Experiences: Design Systems, User Experience, and Full Site Editing
marktimemedia
1
660
SEO in 2025: How to Prepare for the Future of Search
ipullrank
3
3.9k
How To Stay Up To Date on Web Technology
chriscoyier
790
250k
StorybookのUI Testing Handbookを読んだ
zakiyama
31
7k
JAMstack: Web Apps at Ludicrous Speed - All Things Open 2022
reverentgeek
1
670
We Have a Design System, Now What?
morganepeng
55
8.4k
How People are Using Generative and Agentic AI to Supercharge Their Products, Projects, Services and Value Streams Today
helenjbeal
2
390
SEO for Brand Visibility & Recognition
aleyda
0
4.9k
Evolution of real-time – Irina Nazarova, EuRuKo, 2024
irinanazarova
9
1.7k
AI: The stuff that nobody shows you
jnunemaker
PRO
10
1.3k
Heart Work Chapter 1 - Part 1
lfama
PRO
10
37k
Transcript
Hello! Simon Wilson • @ermlikeyeah
nhs.uk Making a digital platform that works for everybody. Simon
Wilson • @ermlikeyeah
April 2011 GDS is formed to implement the ‘Digital by
Default’ strategy proposed by Martha Lane Fox.
August 2015 nhs.uk team is set up.
A start-up culture Limited budget Limited time Small, multi-discipline team
that had been there and done that
None
Spring 2017 Launch a beta.
None
“So, what is it you are doing?”
Make NHS.UK simpler, clearer, better for those who use it.
Transforming NHS Choices to deliver the next generation of digital
services – with relevant, practical, action-focused content and smart signposting to services.
The user is at the heart of NHS.UK. Our work
is research-led and focuses on the needs of patients, carers and front-line staff.
Users 1. Patients. 2. Carers. 3. NHS front line staff.
Organisations are constructs of systems and processes.
Healthcare is a series of human interactions.
People shouldn’t have to join up those interactions for themselves.
None
Vision NHS.UK will connect patients to the information and services
they need.
We’re here to make things simpler, clearer, better – not
just digital.
Human centred Prevention Personalised Continuing care Proactive System centred Late
disease management One-size-fits-all Episodes of care Reactive
Our aims 1. Simple. 2. Relevant. 3. Personal.
What could that look like?
1. Simple Clear and simple content will make information accessible,
regardless of digital skills or health expertise. Exploratory design.
2. Relevant Connecting to relevant digital services will help reduce
pressure on the health and care system. Exploratory design.
3. Personal Personalised information and services will support people to
manage their own health and care. Exploratory design.
Back to the now.The start is a good place to
start.
User experience is about collaboration.
People over processes.
1. Product owner. 2. User researcher. 3. Interaction designer. 4.
Content designer. 5. A developer. 6. Another developer. 7. Delivery manager.
The people we create services for are part of that
team.
We work nimbly. http://transformation.blog.nhs.uk/how-the-nhs-uk-team-does-agile
Work creatively as a team.
1. Learn. 2. Design. 3. Make a thing. 4. Show
the thing to users. 5. Analyse research.
Learn. Design. Make a thing. Show the thing to users.
Analyse findings.
“Continual gradual improvement.” Barack Obama, 2016 https://www.youtube.com/watch?v=wfsIZioIpdI
Some things we are on with 1. Symptoms and conditions.
2. Connect patients and carers to NHS services. 3. Register with a GP.
None
“Where are those three letters with my test results that
I need to take to my hospital appointment today?”
Need 1.1 As someone with condition X, I need to
tell my patient story when I have an appointment, so that the person treating me knows if the treatment is suitable.
Need 1.2 As a healthcare professional, I need to know
a patient’s full history, so that I can give them the best possible treatment at the right time.
None
Knowledge over assumptions.
We can go from a hypothesis to having something to
test in a web browser within a sprint. (If not sooner.)
Prototyping.
In-browser Using Github, node.js, HTML, CSS/SASS, and Heroku Sketching On
paper, with pens, as a team
None
None
None
Simple not simplistic. http://transformation.blog.nhs.uk/simple-not-simplistic-how-we-design-information
We’ll test this with users.
This isn’t about making things just because the designer likes
them. This isn’t about making things just because the boss likes them.
This is about making things that work for the users
of our services.
This is about ego-less design.
Building up patterns. http://transformation.blog.nhs.uk/what-we-think-about-when-we-think-about-patterns
None
None
None
None
None
https://beta.nhs.uk/symptoms/stomach-ache
“That information isn't correct.”
Make NHS.UK simpler, clearer, better for those who use it.
This is for everyone.
See the work beta.nhs.uk
Learn more Read our blog at: transformation.blog.nhs.uk Follow us on
Twitter: #nhsuk #nhsbeta
Any questions?
Thank you. Read our blog at: transformation.blog.nhs.uk Follow
us on Twitter: #nhsuk #nhsbeta Simon Wilson • @ermlikeyeah