RSS and WordPress

1 Wednesday, August 1, 12

RSS Really Simple Syndication Jason Tucker @jasontucker 1 Wednesday, August
1, 12

History of RSS Started out being called: RDF Site Summary
Created by Netscape in 1999 First version in was 0.90, later Userland improved it O’Reilly and later Dave Winer (formerly of Userland) at Harvard University got involved in it, improved it more. 2 Wednesday, August 1, 12

What is RSS? It’s a way to tell your readers
new content is on your site. XML structured ﬁle format It is used all over the world to syndicate news articles and blog posts It’s a simple structure that can be read with simple scripting 3 Wednesday, August 1, 12

I’ve seen this icon before RSS can be found on
may sites you visit every day. 4 Wednesday, August 1, 12

How is RSS used in WordPress? RSS is referenced in
the <head> </head> block of the HTML using the <link> tag. <link rel="alternate" type="application/rss+xml" title="Test TUCKER.Professional Web Services - Feed" href="http://test.tucker.pro/feed/" /> <link rel="alternate" type="application/rss+xml" title="Test TUCKER.Professional Web Services - Comments Feed" href="http://test,tucker.pro/comments/feed/" /> 5 Wednesday, August 1, 12

How is RSS used in WordPress? RSS is referenced in
the <head> </head> block of the HTML using the <link> tag. <link rel="alternate" type="application/rss+xml" title="Test TUCKER.Professional Web Services - Feed" href="http://test.tucker.pro/feed/" /> <link rel="alternate" type="application/rss+xml" title="Test TUCKER.Professional Web Services - Comments Feed" href="http://test.tucker.pro/comments/feed/" /> 6 Wednesday, August 1, 12

RSS URLs for Posts using various feed formats http://example.com/?feed=rss http://example.com/?feed=rss2
http://example.com/?feed=rdf http://example.com/?feed=atom http://example.com/feed/ http://example.com/feed/rss/ http://example.com/feed/rss2/ http://example.com/feed/rdf/ http://example.com/feed/atom/ 7 Wednesday, August 1, 12

RSS URLs Tags http://www.example.com/?cat=42&feed=rss2 http://www.example.com/?tag=tagname&feed=rss2 http://www.example.com/tag/tagname/feed http://www.example.com/category/categoryname/feed Categories 8 Wednesday,
August 1, 12

RSS URLs Authors http://www.example.com/author/authorname/feed/ Search http://www.example.com/?s=searchterm&feed=rss2 9 Wednesday, August 1,
12

RSS URLs All Comments http://www.example.com/comments/feed/ http://www.example.com/post-name/feed/ Post Speciﬁc Comments 10
Wednesday, August 1, 12

RSS in the <head> of HTML 11 Wednesday, August 1,
12

Structure of RSS <rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/ elements/1.1/"xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/
modules/slash/" version="2.0"> <channel> <title>Test Website</title> <atom:link href="http://test.tucker.pro/feed/" rel="self" type="application/rss+xml"/> <link>http://test.tucker.pro</link> <description>Test TUCKER.PROfessional Web Services site</description> <lastBuildDate>Wed, 25 Apr 2012 19:32:49 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.2</generator> <item> <title>Hello world!</title> <link>http://test.tucker.pro/hello-world/</link> <comments>http://test.tucker.pro/hello-world/#comments</comments> <pubDate>Wed, 25 Apr 2012 19:06:37 +0000</pubDate> <dc:creator>jason</dc:creator> <category> <![CDATA[ Uncategorized ]]> </category> <guid isPermaLink="false">http://test.tucker.pro/?p=1</guid> <description> <![CDATA[ Welcome to Test TUCKER.PROfessional Web Services Sites. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </description> <content:encoded> <![CDATA[ Welcome to <a href="http://test.tucker.pro/">Test TUCKER.PROfessional Web Services Sites</a>. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </content:encoded> <wfw:commentRss>http://test.tucker.pro/hello-world/feed/</wfw:commentRss> <slash:comments>1</slash:comments> 12 Wednesday, August 1, 12

Structure of RSS - Channel <rss> <channel> <title>Test Website</title> <atom:link
href="http://test.tucker.pro/feed/" rel="self" type="application/rss+xml"/> <link>http://test.tucker.pro</link> <description>Test TUCKER.PROfessional Web Services site</description> <lastBuildDate>Wed, 25 Apr 2012 19:32:49 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</ sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.2</ generator> <item> </item> </channel> title link description lastBuildDate language sy:updatePeriod sy:updateFrequency generator item 13 Wednesday, August 1, 12

Channel - Title <rss> <channel> <title>Test Website</title> <atom:link href="http://test.tucker.pro/feed/" rel="self"
type="application/rss+xml"/> <link>http://test.tucker.pro</link> <description>Test TUCKER.PROfessional Web Services site</description> <lastBuildDate>Wed, 25 Apr 2012 19:32:49 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.2</generator> <item> </item> </channel> </rss> 14 Wednesday, August 1, 12

Channel - Title <rss> <channel> <title>Test Website</title> <atom:link href="http://test.tucker.pro/feed/" rel="self"

Channel - Link <rss> <channel> <title>Test Website</title> <atom:link href="http://test.tucker.pro/feed/" rel="self"

Channel - Description <rss> <channel> <title>Test Website</title> <atom:link href="http://test.tucker.pro/feed/" rel="self"

Structure - Generator <rss> <channel> <title>Test Website</title> <atom:link href="http://test.tucker.pro/feed/" rel="self"

Structure of RSS - Item <rss> <channel> <title>Test Website</title> <atom:link
href="http://test.tucker.pro/feed/" rel="self" type="application/rss+xml"/> <link>http://test.tucker.pro</link> <description>Test TUCKER.PROfessional Web Services site</description> <lastBuildDate>Wed, 25 Apr 2012 19:32:49 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.2</generator> <item> </item> </channel> </rss> 21 Wednesday, August 1, 12

Structure of RSS - Item <item> <title>Hello world!</title> <link>http://test.tucker.pro/hello-world/</link> <comments>http://test.tucker.pro/hello-world/#comments</
comments> <pubDate>Wed, 25 Apr 2012 19:06:37 +0000</pubDate> <dc:creator>jason</dc:creator> <category> <![CDATA[ Uncategorized ]]> </category> <guid isPermaLink="false">http://test.tucker.pro/?p=1</guid> <description> <![CDATA[ Welcome to Test TUCKER.PROfessional Web Services Sites. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </description> <content:encoded> <![CDATA[ Welcome to <a href="http://test.tucker.pro/">Test TUCKER.PROfessional Web Services Sites</a>. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </content:encoded> <wfw:commentRss>http://test.tucker.pro/hello-world/feed/</ wfw:commentRss> <slash:comments>1</slash:comments> </item> title link comments pubDate dc:creatory category guid description content:encoded wfw:commentRss 22 Wednesday, August 1, 12

Item - Title <item> <title>Hello world!</title> <link>http://test.tucker.pro/hello-world/</link> <comments>http://test.tucker.pro/hello-world/#comments</comments> <pubDate>Wed, 25
Apr 2012 19:06:37 +0000</pubDate> <dc:creator>jason</dc:creator> <category> <![CDATA[ Uncategorized ]]> </category> <guid isPermaLink="false">http://test.tucker.pro/?p=1</guid> <description> <![CDATA[ Welcome to Test TUCKER.PROfessional Web Services Sites. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </description> <content:encoded> <![CDATA[ 23 Wednesday, August 1, 12

Item - Comments <item> <title>Hello world!</title> <link>http://test.tucker.pro/hello-world/</link> <comments>http://test.tucker.pro/hello-world/#comments</comments> <pubDate>Wed, 25

Item - pubDate <item> <title>Hello world!</title> <link>http://test.tucker.pro/hello-world/</link> <comments>http://test.tucker.pro/hello-world/#comments</comments> <pubDate>Wed, 25

Item - DC:Creator <item> <title>Hello world!</title> <link>http://test.tucker.pro/hello-world/</link> <comments>http://test.tucker.pro/hello-world/#comments</comments> <pubDate>Wed, 25

Item - Category <item> <title>Hello world!</title> <link>http://test.tucker.pro/hello-world/</link> <comments>http://test.tucker.pro/hello-world/#comments</comments> <pubDate>Wed, 25

Item - Description <item> <title>Hello world!</title> <link>http://test.tucker.pro/hello-world/</link> <comments>http://test.tucker.pro/hello-world/#comments</comments> <pubDate>Wed, 25

Item - content:encoded <description> <![CDATA[ Welcome to Test TUCKER.PROfessional Web
Services Sites. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </description> <content:encoded> <![CDATA[ Welcome to <a href="http://test.tucker.pro/">Test TUCKER.PROfessional Web Services Sites</a>. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </content:encoded> <wfw:commentRss>http://test.tucker.pro/hello-world/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> 37 Wednesday, August 1, 12

Item - content:encoded <description> <![CDATA[ Welcome to Test TUCKER.PROfessional Web
Services Sites. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </description> <content:encoded> <![CDATA[ Welcome to <a href="http://test.tucker.pro/">Test TUCKER.PROfessional Web Services Sites</a>. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </content:encoded> <wfw:commentRss>http://test.tucker.pro/hello-world/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> 38 Wednesday, August 1, 12

Item - wfw:commentRss <description> <![CDATA[ Welcome to Test TUCKER.PROfessional Web
Services Sites. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </description> <content:encoded> <![CDATA[ Welcome to <a href="http://test.tucker.pro/">Test TUCKER.PROfessional Web Services Sites</a>. This is your ﬁrst post. Edit or delete it, then start blogging! ]]> </content:encoded> <wfw:commentRss>http://test.tucker.pro/hello-world/feed/ </wfw:commentRss> <slash:comments>1</slash:comments> </item> 39 Wednesday, August 1, 12

RSS Applications 40 Wednesday, August 1, 12

Google Reader If you have a Google account you already
have access to it It’s web based and easy to use Lots of applications can connect to Google reader. http://reader.google.com 41 Wednesday, August 1, 12

NetNewsWire Works on Mac, iPhone and iPad Native Application Syncs
with Google Reader but not required Free, Ad Supported http://netnewswireapp.com/ 42 Wednesday, August 1, 12

FeedDemon Runs on Windows Google Reader integration Sharing socially http://www.feeddemon.com/

How to subscribe to a website via RSS 44 Wednesday,
August 1, 12

WordPress Functionality 45 Wednesday, August 1, 12

Built into Wordpress RSS Feed Widget 46 Wednesday, August 1,
12

Built into Wordpress RSS Feed Widget 47 Wednesday, August 1,
12

How to add an RSS Feed Widget 48 Wednesday, August
1, 12

What about the ads on my website? 49 Wednesday, August
1, 12

What about the ads on my website? I’m going to
lose money!?! 49 Wednesday, August 1, 12

Automatically, Ad plugins can add banner ads to your RSS
feed. AdSense WordPress Plugin Easy AdSense Lite Simple Ads Manager 50 Wednesday, August 1, 12

Use any ad manager plugin to insert ads into your
RSS feed. 51 Wednesday, August 1, 12

WordPress Functions for RSS the_content_rss() Display the post content for
the feed. the_excerpt_rss() Display the post excerpt for the feed. 52 Wednesday, August 1, 12

Using AdSanity to display an ad in a RSS feed
<?php function insertAds($content) { $content = $content."<hr />" $content .= echo do_shortcode('[adsanity]'); return $content; } add_ﬁlter('the_excerpt_rss', 'insertAds'); add_ﬁlter('the_content_rss', 'insertAds'); ?> 53 Wednesday, August 1, 12

Demo 54 Wednesday, August 1, 12

Jason Tucker http://tucker.pro http://facebook.com/tuckerproweb @jasontucker Tucker Professional Web Services 55
Wednesday, August 1, 12

RSS and WordPress

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