behavioral science concept that helps explain decision-making Poor decisions beget worse conditions for poverty Poverty imposes large cognitive burden on people People become more susceptible to behavioral bottlenecks This can lead to poor decisions
Discover Understanding and reframing the problem. 2. Concept Designing solutions based on the new understanding of the problem. 3. Prototype Iteratively building, testing and reﬁning the solution. 4. Experiment Measuring the outcome of the solution.