A quick guide on how Notre Dame clubs, classes, and groups can use social media effectively, with an emphasis on understanding 1) an interactive approach to social media, 2) how you fit into the larger Notre Dame social media conversation, 3), how to moderate comments, and 4) how to measure your effectiveness using social analytics. Special thanks to Liz Harter (@EAHarter) and Christianne Harder (@CNHarder) for their help with this.