Applifier Impact

Transcript

2. THE PROBLEM HOW TO FIND HIGH QUALITY, ENGAGED PLAYERS? Lots of clicks are wasted and do not convert The quality of installs from these type of ads is highly variable The cost of user acquisition is high Banners do not show your game at its best
3. GET IMPACT ENGAGE NEW PLAYERS WITH HIGH IMPACT VIDEO ADS
4. Increase retention by giving players a taste of the experiences to come Target users based on their gameplay history and preferences Convey the richness of your gameplay with a dynamic, exciting trailer GET IMPACT ENGAGE NEW PLAYERS WITH HIGH IMPACT VIDEO ADS Installs are never incentivized
5. INSIDE THE GAME TRAILERS ARE ALWAYS SHOWN WITHIN HIGH QUALITY GAMES Engaged users only see what’s within the game. Reach them with Impact. Always opt-in. Users choose to watch game trailers. Call to action blends seamlessly with game UI
6. WATCH WHAT YOU LIKE USER CHOOSES WHAT TO WATCH -> HIGHER ENGAGEMENT Users can choose the trailer they want to see Simple and clear creative After viewing, trailer converts into call to action
7. GRAB THE USER SHOW OFF YOUR GAME WITH 30 SECOND HIGH IMPACT TRAILERS Engage users instantly with video 100% completion rate as users will get their reward when video finishes No trailer? We will have one professionally produced for you
8. GET MOTIVATED USERS USERS CHOOSE TO VISIT YOUR GAME. NO INCENTIVIZATION TO INSTALL. Users get their rewards when video finishes. They can then choose to visit your game. Incoming users are engaged before they even start your game. Boost your retention! Current game stays open to provide a safe way for Users to try the new game.
9. Leverage Entire Applifier Network RETARGETING THE PLAYER TO TRY THE GAME IF the user has not yet tried the promoted game, we will retarget the user to improve your conversion rate A reminder ad is shown to the user in the Applifier cross-promo bar in other games he visits to prompt the user to try out the game When the user checks for further free offers, the latest video watched will be promoted again to "play now"
10. MONETIZE AND GROW GET PAID FOR EVERY VIEW. RE-INVEST INTO GROWTH. MONETIZE Get paid for every completed view Earn the average daily ARPU with just one view per user! GROW Risk free, only pay for installs Re-invest earnings into growth and get 25% more users!
11. •  Largest cross-promotion network on Facebook –  Over 150 million monthly active users –  Over 700 high-quality games •  Founded in 2010, offices in Helsinki and San Francisco, employing 20 professionals. •  More information: info@applifier.com GET YOUR GAME GROWING WWW.APPLIFIER.COM CONTACT US TO GET STARTED