Feed.fm Festival Radio

Transcript

2. What Is Feed.fm? We provide a legal way for our customers to stream indie & major label music on their apps, games, and websites in order to increase consumer engagement, retention, and revenues. Your Website App Music Engagement Retention Revenues + =
3. Everyone Wants More Engagement “More time on-site means more engagement, which indicates a greater likelihood to purchase, sign up and share the content.” Source: “Why ‘Times Spent’ Is One of Marketing’s Favorite Metrics”, Mashable, Dec 2013. More Music More Engagement More Revenues = =
4. Our Customers Are Seeing... 433% average increase in session time 88% average increase in retention M E D I A
5. Meet Your App Demands With Feed.fm 1. Increase engagement 2. Increase ticket sales 3. Increase sponsorship opportunities 4. Increase app downloads 5. Increase app use after festival
6. Increase Engagement 0 5 10 15 20 25 30 Music Health & Fitness Social Networking Travel Entertainment Sports Games News App Launches Per Month 0 5 10 15 20 25 Music Health & Fitness Social Networking Travel Entertainment Sports Games News FEED.FM Session Length (Minutes)
7. Increase Ticket Sales James Blake - Overgrown Retrograde 0:58 -2:37 James Blake is one of the many artists performing at San Francisco Music Festival in August. Don’t miss out! Get your tickets now! BUY TICKETS NOT NOW SFMF RADIO Carrier 12:34 AM 100% Remind fans to buy tickets when they’re in the mood, listening to the artists who have been added to the line-up.
8. Increase Sponsorship Opportunities In-app radio players offer a perfect opportunity for your sponsors to pay money for what they want — to reach your audience. James Blake - Overgrown Retrograde 0:58 -2:37 PRESENTED BY CHECK OUT STARR HILL BREWERY SFMF RADIO Carrier 12:34 AM 100%
9. Increase App Downloads By highlighting radio features in app store listings, you are demonstrating consumer utility that will drive downloads to the app. iPhone Screenshot Description Organize your weekend at the San Francisco Music Festival! Create your own schedule, find more info on artists, check out the map, and learn about all of the other great things going on in Golden Gate Park, August 18-20. For three days each summer in San Francisco’s Golden Gate Park, the internationally recognized San Francisco Music Festival presents more than 40 bands, highlighting the best in new and emerging music. ...More San Francisco Music Festival Web Site The 2014 San Francisco Music Festival Support What's New in Version 2.0.1 Free radio player featuring music by every performer at San Francisco Music Festival 2015 Enhanced compatibility with the latest iOS versions. Free Category: Entertainment Updated: Oct 04, 2014 Version: 2.0.1 Size: 13.7 MB Language: English Seller: San Francisco Music Festival Rated 12+ for the following: Infrequent/Mild Alcohol, Tobacco, or Drug Use or References Compatibility: Requires iOS 6.0 or later. Compatible with iPhone, iPad, and iPod touch. This app is optimized for iPhone 5. Customer Ratings We have not received enough ratings to display an average for the current version of this application. All Versions: 11 Ratings San Francisco Music Festival 2015 Official App By San Francisco Music Festival, Inc. Open iTunes to buy and download apps. View More by This Developer Carrier 12:34 AM 100% PRESENTED BY St. Vincent - St. Vincent Birth In Reverse 0:58 -2:37 ST. VINCENT WEBSITE SFMF RADIO Carrier 12:34 AM 100% James Blake - Overgrown Retrograde 0:58 -2:37 James Blake is one of the many artists performing at San Francisco Music Festival in August. Don’t miss out! Get your tickets now! BUY TICKETS NOT NOW SFMF RADIO Carrier 12:34 AM 100%
10. Increase App Use After Festival Encourage festivalgoers to continue using app by offering radio playlists featuring the music acts that are still fresh in their memories from seeing them at the festival. THANKS FOR JOINING US AT Relive the EXPERIENCE BY LISTENING TO SAN FRANCICO MUSIC FESTIVAL RADIO, FEATURING YOUR FAVORITE ARTISTS FROM THE LINE-UP LISTEN NOW THANK YOU! Carrier 12:34 AM 100%
11. What Sponsors Are Saying About Feed.fm “Feed.fm helps increase the relevancy and increase brand impressions within the festival apps ABI powers and sponsors. By adding this cost-effective functionality, session times increase, and the brand builds credibility by offering festivalgoers the opportunity to sample artists before they see them on stage. With feed.fm our brands become a more relevant part of the festival experience, engaging with brands before, during, and after the event.” Mike Raspatello – Digital Innovation, Anheuser-Busch
12. Festivals Already IncorporatE Radio Way Out West Festival Powered by Spotify Pitchfork Music Festival Powered by Beats Music
13. Native In-App Radio Benefits Using Feed.fm’s natively embedded radio allows users to listen to free radio within the festival app without requiring them to sign into another streaming service or leaving the festival app. Embedded in app Free without membership Available in the U.S. Analytics Brandable player
14. Access To Player Data In the Feed.fm dashboard, you will be able to see analytics on every user interaction contained in the radio player.
15. How It Works Upload and legally stream any purchased music from your personal music library. Search through our deep catalogue of expertly curated stations, preview before picking. 1. Choose Music 2. Install Player 3. Track Performance 
16. Case Study: Lock’n Radio App Lockn’ Festival, with Crowdtorch and Starr Hill Brewery, identified that their festival app was getting minimal session time, open rates, and churn. Crowdtorch and Feed.fm identified mobile radio as a solution. Feed.fm is working with the Lockn’ Festival via Crowdtorch to address the following challenges: · Playlist curation of artists appearing at Lockn’ · Turnkey licensing of popular music content · Full dashboard data around user consumption within the app & while radio is implemented · Increase session times and retention around native radio created by the Lockn’ Festival “We’ve seen how successful Feed.fm’s service can be for us, in terms of helping us connect with our customers and build brand loyalty. Adding ‘Star Hill Radio’ to the Lockn’ Festival app is great for concertgoers, but it’s also great for us.” -Duke Fox, Vice President of Sales, Starr Hill without music: 1:41  with music: 20:06 
17. Feed Media Team Mika Salmi Executive Chairman President MTV Networks/Viacom CEO and Founder Atom Films (sold to Viacom) Jeff Yasuda CEO (Founder) CEO and Founder Blip.fm Redwood Ventures Lehman Brothers Arthur Andersen Little Kids Rock Eric Lambrecht CTO (Founder) SVG Technology Founder GUBA Co-founder ShareYourWorld Kevin King Director of Business Development MusicHype Blip.fm Rooftop Comedy Digital Music Group Sony BMG