Feed.fm Retail Deck

Transcript

2. We work with brands to engage, retain and monetize your mobile customers. Adding music to mobile experiences gives you a custom promotional platform embedded in a music feed that customers love. What is Feed.fm?
3. Consumers love listening here They love listening HERE . • 70% of retailers agreed that in-store music increases their sales • 79% of consumers say that music encourages them to stay in stores longer • The right type of music can influence shoppers to spend more money
4. Take that curated radio HERE
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7. *Fiksu Index, March 2015 CPLU = open app 3x or more Custom in app music solutions leverage your brand to drive engagement and loyalty. In today’s commerce landscape, companies are competing not only for share of wallet, but for share of home screen. All verticals are seeing acquisition costs skyrocket: iOS Cost Per Loyal User = $3.09 (+113% YoY)* Feed.fm has a simple, turnkey solution to help you differentiate and drive greater engagement, which leads to higher LTV. Our testing shows over 2X return visit rates and over 3x session time increases when users engage with radio in app. We offer an elegant solution to help you innovate, improve KPIs, and stay true to your brand.
8. It all starts with radio in app…
9. Add to that the power of audio house ads and in-player creative. We know that audio + visual cues enhance click throughs by 10-50%. Just by adding voice to in-player banners, our partners have seen massive improvements in activity measurements like CTR.
10. Then give your audience content they want to share. Custom branded mixtapes are created based on your in-app stations and gives our partners an opportunity to reach new users without securing new music licenses. How it works: Your branded mixtapes can be shared, embedded and played in social feeds, via the web and in your app. You get data on total shares, pass along, music plays, skips, likes, dislikes and branded impressions. By providing your customers with real content they love in a format that removes all the fiction from sharing, you can reach new customers authentically.
11. The Platform - Promotion engine embedded in custom music feed Branded Mixtapes User Acquisition Your branded content drives exposure to new users Streaming Music In App Engagement + Retention Existing users come back more Conversion Promotions drive to both in-app and in-store events Audio Ads
12. Case Study: American Eagle Outfitters AEO came to us with a very clear objective - drive additional value for their mobile consumer and find ways to keep them engaged and purchasing. Feed.fm built custom radio stations for AEO’s core brands: American Eagle and Aerie and customized the experience for both iOS and Android. Feed.fm is a great partner and a key piece in our efforts to grow engagement and retention. Music is a huge part of our brand, both in stores and in our music festival sponsorships, and we're excited to bring it to our app. Feed.fm provides a simple, turnkey solution but they go beyond that. The team worked with us to create a radio player that felt native to our app. - Jeremy Xavier, Head of Mobile, American Eagle Outfitters
13. Who we are We’re obsessed with understanding the impact of music on business and finding new ways to connect people to the music they love. Feed Media was founded by the team that created Blip.fm, and includes Chairman Mika Salmi, former President of MTV along with advisors from executive positions at EA, Billboard, ClearChannel, Disney Interactive, RealNetworks, Netflix, SESAC, Twitch.tv/Justin.tv, ngmoco/DeNA, and GameStop Digital Ventures. We are headquartered in San Francisco. Jeff Yasuda, CEO Eric Lambrecht, CTO Lauren Pufpaf, CMO Mike Salmi, Executive Chairman
14. jeff@feed.fm LET’S CONNECT: Jeff Yasuda CEO, Feed.fm