The Art of Caring

For try! Swift Tokyo 2026

Transcript

1. Klemens
2. Klemens @klemensstrasser Indie Developer
7. Hey, are you Klemens?
8. Me and my team at Apple appreciate how much your care. Thank you so much for everything you do for accessibility.
10. CARE
12. Made with Framous
13. Users
14. ! Users All
15. April 2025 Klemens Strasser CARING
17. Made with Framous
22. A portion of every purchase supports wildlife conservation
23. 20.000€
25. ! Accessibility
27. Idea #9001 Is it fun? Can I make it Accessible? no yes
28. Made with Framous
30. Made with Framous
31. Solve the image or the text
33. ! Care about Accessibility ! Accessible Onboarding ! Makes Features discoverable
35. Shared with Helm for App Store Connect
36. Don't underestimate the power of Accessibility
37. 17.000 App Store Ratings 4,9 17.000 App Store Ratings
39. Made with Framous
40. Reply to mails quickly & with care
41. Make mail support easy and plesant for the user
45. Honestly reply to App Store Reviews
48. ! I’m a caring human ! Damage of 1-star reviews ! Ads = Selling user data ! Why the app costs money
49. ! I’m a caring human ! Damage of 1-star reviews ! Ads = Selling user data ! Why the app costs money
50. Be Honest Be Human
51. Being Indie
52. Being Indie advantage
54. Being Indie isn't always easy
55. Being Indie isn't always easy
59. Give a lot of feedback
60. Made with Framous
64. Lesson 1: 
 Try get above and beyond for your users, figure out how they are using your app. Make this a better lesson Maybe: 
 Don’t underestimate the power of accessibility Care about others, and they will care about you
65. Had to learn to care about myself
66. I get my best ideas when taking breaks
69. CARE
70. If you care a bit more you might not only find success but also be happy doing so If you care a bit more you might not only find success but also be happy doing so but also happiness
71. strasser.app @klemensstrasser Get yourself a sticker & pin! Thanks!