@LaurenElizaPR #BrightonSEO Digital PR is all about creating that external credibility, using their expertise and experience to create trustworthy PR stories that position brands as authorities in their sector.
@LaurenElizaPR #BrightonSEO Key Takeaways ★ Make use of your clients Expertise and Experience ★ Be prepared with Editorial calendars and Quote banks ★ A great PR campaign doesn’t need to be flashy or gimmicky ★ Value and Relevancy should be a priority ★ Trust your instincts ★ And finally…