Lean Workshop

Workshop for 5-10 people to practice UX and Lean techniques + background materials.

Transcript

1. @LukasFittl Lean Workshop
2. Startup Founder @LukasFittl
3. Spark59 &
4. Lets sketch. Better Ideas!
5. Design Studio by Will Evans @semanticwill Better Ideas!
6. Observe & Explain To The Group Ideate Alone Discuss In the Group Sketch & Write down! Better Ideas!
7. Design a Mobile App Better Ideas!
8. Students, at Home Interacting with Homework/Assigments Better Ideas!
9. Sketching (5 min) Ideation Worksheet Lean Startup Workshop by @LukasFittl Better Ideas!
10. Pitch your Idea to Your Group (2min each) Better Ideas!
11. Come up with 1 Design For Your Group Better Ideas!
12. Share Your Design With The Next Group
13. Lets talk about Lean.
14. Idea Release Agile Development
15. Idea Which Idea? Did It Have an Effect? Release Agile Development
16. IDEAS PRODUCT DATA MEASURE BUILD LEARN Speed of Iteration!
17. Faster iteration = trying more ideas. Speed of Iteration Your Runway
18. Test Out before you Build: Low-Fidelity Prototypes Better Ideas!
19. Sketches Better Ideas!
20. Keynote Prototypes Better Ideas!
21. Customer Interviews ? ! Customer Interviewer Better Ideas!
22. On-Location Workshops
23. Better Ideas! Image Credit: http://jennycham.co.uk/?page_id=408
24. Idea Did It Have an Effect? Release Agile Development Right Idea.
25. & Making The Right Feature Making The Feature Right
26. Focus on Outcomes, not Tasks. Focus on Outcome
27. Outcome Tasks 20% Activation Rate 40% Access it Daily Focus on Outcome
28. INCREASE DAILY APP USAGE PUSH NOTIFICATIONS INTEGRATION WITH EXISTING SYSTEMS GAMIFICATION
29. VARIANT Visual Website Optimizer Experiments are additive! #4 #3
30. VARIANT #4 #3 Goal Reached! Visual Website Optimizer #5
31. Team Work
32. “Business people and developers must work together daily throughout the project.” - Agile Manifesto
33. Every team has Ownership of a part of the product
34. Cross-functional is a bad name. It's about reducing dependencies: Teams acting without asking for permission. #autonomy - Anders Haugeto @ Iterate.no https://twitter.com/hauge2/status/274082772589633536
35. Making It Work
36. Instagram Mon BUILD MEASURE LEARN Tue Wed Thu Fri Sat Sun Source: http://livestre.am/4flTO (starting at 22:00) Fixed Sprints
37. Meetup.com BUILD MEASURE LEARN Mon Tue Wed Thu Fri Sat Sun Weekly Rituals
38. @LukasFittl lukas@fittl.com Thank you!
40. Additional Material
41. Low-Fidelity Experiments Test & Tweak
42. Landing Page Tests Test & Tweak
43. Landing Page Tests Test & Tweak
44. Landing Page Tests Test & Tweak
45. Wizard of Oz MVP
46. Our Development Process
47. Idea Release Agile Development
48. Idea Which Idea? Did It Have an Effect? Release Agile Development
49. Idea Which Idea? Did It Have an Effect? Release Agile Development
50. Idea Wrong Idea. Did It Have an Effect? Release Agile Development
51. Idea Wrong Idea. No Effect. Release Agile Development Wrong Idea = Zero Business Impact
52. Idea Which Idea? Did It Have an Effect? Release Agile Development
53. Idea Right Idea. Did It Have an Effect? Release Agile Development
54. Idea Did It Have an Effect? Release Agile Development Right Idea.
55. Idea Release Agile Development No Effect. Wrong Implementation = Zero Business Impact Right Idea.
56. Idea Release Agile Development Tweak It! No Effect. Right Idea.
57. & Making The Right Feature Making The Feature Right
58. Ship working software.
59. Ship working software. Ship the right software.
60. Better Information Better Ideas!
61. Who is the customer? Why do they care? What are they buying? Better Ideas!
62. Quantitative Qualitative Generative Surveys Interviews Contextual Inquiry Mental Models Interviews Diary Studies Evaluative Automated Card Sort Surveys Automated Studies Analytics A/B Testing Multi-Variant Testing Usability Testing Moderated Card Sort Wizard of Oz By @JohannaKoll, based on work by Janice Fraser, Nate Bolt & Christian Rohrer
63. Prioritizing Ideas Better Ideas!
64. Better Ideas! ACQ: Do we have the right message? ACT: Do people use the product successfully? REV: Do people pay? RET: Do people come back? ACQ ACT RET REV REF