Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
NS Data Expo 2024
Search
Marketing OGZ
PRO
September 17, 2024
0
110
NS Data Expo 2024
Marketing OGZ
PRO
September 17, 2024
Tweet
Share
More Decks by Marketing OGZ
See All by Marketing OGZ
UMC_UtrechtXebia-Modular_Working_with_a_Knowledge-_and_Data_Platform_Building_Blocks_for_a_Flexible_Ecosystem.pdf
mark3t1ng
PRO
0
14
Dutch_women_in_tech-Hoe_Personal_Branding_en_AI_mijn_carrière_in_tech_versneld_hebben.pdf
mark3t1ng
PRO
1
15
Dataiku-GenAI_in_the_Age_of_AI_Agents_Scalable__Trusted____for_All_Users.pdf
mark3t1ng
PRO
0
15
RankmyAI-45_000_AI_tools_Vind_razendsnel_de_juiste_met_RankmyAI.pdf
mark3t1ng
PRO
0
28
Centraal_Beheer-Marketing_Attributie_bij_Centraal_Beheer_Waardevolle_inzichten_uit_meer_dan_10_Jaar_testen_en_ontwikkelen.pdf
mark3t1ng
PRO
0
16
University_of_Amsterdam-Data_Governance___AI__The_Positive_Feedback_Loop.pdf
mark3t1ng
PRO
0
66
Picnic-The invisible engine: How data quality powers Picnic’s AI-driven supply chain
mark3t1ng
PRO
0
58
Philips-Do_ethics_and_compliance_go_hand_in_hand_with_AI_initiatives_.pdf
mark3t1ng
PRO
0
32
Gemeente_Zaanstad-Stop_met_praten_over_AI_en_data._Dit_is_hoe_je_het_doet..pdf
mark3t1ng
PRO
0
59
Featured
See All Featured
Cheating the UX When There Is Nothing More to Optimize - PixelPioneers
stephaniewalter
285
14k
Put a Button on it: Removing Barriers to Going Fast.
kastner
60
4k
Building an army of robots
kneath
305
46k
The MySQL Ecosystem @ GitHub 2015
samlambert
251
13k
Six Lessons from altMBA
skipperchong
29
4k
KATA
mclloyd
PRO
32
15k
The Cult of Friendly URLs
andyhume
79
6.6k
Building Applications with DynamoDB
mza
96
6.7k
Fight the Zombie Pattern Library - RWD Summit 2016
marcelosomers
234
17k
GitHub's CSS Performance
jonrohan
1032
470k
Build your cross-platform service in a week with App Engine
jlugia
232
18k
The Illustrated Children's Guide to Kubernetes
chrisshort
49
51k
Transcript
1
2
3
4 Gear up for success: Practical insights from forecasting OV-fiets
availability Marthe Veldhuis Data Scientist / Machine Learning Engineer Nederlandse Spoorwegen
1. Planning your route 2. Paddling to the destination 3.
Staying in tandem Gear up for success: Practical insights from forecasting OV-fiets availability 5
Planning your route Part 1
Determine succes at the start 7 Give certainty Provide a
warning
Talk to people ▪ End-users Gear up for success: Practical
insights from forecasting OV-fiets availability 8
Talk to people ▪ End-users ▪ Indirect users Gear up
for success: Practical insights from forecasting OV-fiets availability 9
Talk to people ▪ End-users ▪ Indirect users ▪ Colleagues
Gear up for success: Practical insights from forecasting OV-fiets availability 10
Talk to people ▪ End-users ▪ Indirect users ▪ Colleagues
▪ User eXperience Designers Gear up for success: Practical insights from forecasting OV-fiets availability 11
Involve UXD from the start 12 Gear up for success:
Practical insights from forecasting OV-fiets availability
Paddling to the destination Part 2
Gear up for success: Practical insights from forecasting OV-fiets availability
14 Start simple
Gear up for success: Practical insights from forecasting OV-fiets availability
15 “Last week” model: 𝑅2 = 0,50 MAE = 28 Use the right metrics
Gear up for success: Practical insights from forecasting OV-fiets availability
16 Use the right metrics XGBoost model: 𝑅2 = 0,54 MAE = 28
Gear up for success: Practical insights from forecasting OV-fiets availability
17 Use the right metrics
Gear up for success: Practical insights from forecasting OV-fiets availability
18 Use the right metrics “Last week” model: low range recall = 63%
Gear up for success: Practical insights from forecasting OV-fiets availability
19 Use the right metrics XGBoost model: low range recall = 28%
Staying in tandem Part 3
Gear up for success: Practical insights from forecasting OV-fiets availability
21 Translate your metrics to intuitive measures Forecasted situation Actual situation Warned Disappointed
Gear up for success: Practical insights from forecasting OV-fiets availability
22 Translate your metrics to intuitive measures
1. Planning your route • Determine succes • Talk to
people • Involve UXD 2. Paddling to the destination • Start simple • Use the right metrics 3. Staying in tandem • Translate your metrics Gear up for success: Practical insights from forecasting OV-fiets availability 23