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RTL - WWV23

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April 03, 2023
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RTL - WWV23

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Marketing OGZ PRO

April 03, 2023
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Transcript

  1. Hoe blijf je relevant in een snel veranderende omgeving?

  2. None

  3. 1990 2023 Één apparaat 4 zenders Programma’s op vaste tijden

    Verdienmodel op advertenties Min. 5 type apparaten 60+ zenders en 10+ VOD-diensten Kijken wanneer je wilt Verdienmodel op abonnementen (en advertenties)
  4. None

  5. Scanning Sense- making Seizing

  6. None

  7. Scanning Sense- making Seizing

  8. Ideeën filteren & toetsen voordat je ze implementeert Customer Opportunity

    Framework Prototypes

  9. Ideeën klein te implementeren & evalueren AB-testen Minimal viable product

  10. En scanning dan?

  11. None

  12. Certainty is the enemy of change - Salvador Minuchin