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Community Management 101

Community Management 101

Youtube recording: https://www.youtube.com/watch?v=IIbTcZYb63Y

Original Presentation copy: https://docs.google.com/presentation/d/1Q9fVIpMhSn1Kf2Jj62zilZe5Ht4ONvmJ1IOzneQtwrc/edit?usp=sharing

Note:
This event is exclusively for the Community leads/organizers or if you want to be an organizer or going to be in the near future!

Happy Birthday Paresh, our own and Founder/Organizer of this GDG Ahmedabad community.

He used to do donation/charity work for the social communities around but he always wanted to make some contribution to the developers and community organizers community by delivering a talk or by organizing an event on his birthday but tomorrow is the day for the same.

Abstract:
Tomorrow during his session, he will be sharing his 10 years of community management experience on the following topics:

- Why you are an organizer?
- What roles do you play as an organizer?
- Benefits (Direct/Indirect) of being an organizer
- [Important] How to manage and scale community
- [Important] How to make impacts and add values through community

Paresh Mayani

April 13, 2020
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Transcript

  1. @pareshmayani

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  2. Agenda
    - Why you are an Organizer
    - Benefits of being an Organizer
    - How to Manage/Scale Community
    - Challenges of an Organising Team

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  3. Happy Birthday to PM

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  4. Why you are an organizer?
    What roles do you play as an organizer?

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  5. Why? When you are having GF/BF/Family :D

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  6. Solving out
    Problems

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  7. Inspiring many out there

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  8. Adding values to the community

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  9. Connecting the dots...

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  10. Connecting the dots...
    - Students
    - Engineers/Managers
    - Companies
    - HR Recruiters
    - Marketers
    Credit: https://i.dlpng.com/static/png/1384552_preview_preview.png

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  11. “Doing something is better than
    doing nothing”

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  12. Benefits (Direct/Indirect) of
    being an organizer

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  13. Personal
    Branding

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  14. Credit: https://brandyourself.com/blog/wp-content/uploads/chris-anderson-quote.png

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  15. Learning
    - Communication Skills
    - Technical Skill
    - Team Management
    - People Management
    - Time Management
    - Places/culture

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  16. How to Manage/Scale
    community

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  17. 1. Motivation (The 1st Step)
    2. Execution (The First Challenge)
    3. Continuation (What Next?)
    4. Evaluation
    5. Appreciation
    6. Innovation
    7. Connection

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  18. 1. Motivation (The 1st Step)

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  19. 1. Motivation (The 1st Step)
    - One Idea - To help people
    - As in early days we were learning online through blogs/tutorial/PDFs
    and helping each other, so why not help in a group
    - Story how it all started
    - From FB / StackOverflow chat to Coffee meetup, First Android event
    - And then GTUG and then GDG

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  20. 2. Execution (The First Challenge)

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  21. 2. Execution (The First Challenge)
    First Event
    • What content we should deliver?
    • Who will deliver?
    • To whom we will deliver(who will be the participants)?
    • Where to deliver?
    • How to deliver?
    The answers that we were looking for
    • Will people attend?
    • Will people enjoy?
    • Will people interact?

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  22. 3. What Next (Continuation)

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  23. What Next (Continuation)
    - Reachout to more
    - Understand your community
    - Community Members Success

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  24. Customer Success

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  25. Customer Community Members
    Success

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  26. Listen to them
    Obtain Feedback
    Gather events topics/ideas
    Provide support
    Collect speaker proposals
    Collect venue proposals
    Stay Connected and help
    them in Staying Connected

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  27. Listen to them
    - Listen to your community members
    - Their expectation
    - Be a community Hero
    - Being only professional won’t last long to be a community hero,
    listening to the audience and providing valuable information to
    them will be the right motive to enhance the relationship to n
    number of times.

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  28. Collect Feedback
    - Manage Community through community and feedback plays major
    role about the getting overall picture about the
    session/talk/webinar
    - Feedback gives insight about the improvement required silently

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  29. Gather Ideas
    - Community has thousands of minds which definitely have tons of
    ideas to implement
    - Collecting ideas from different people will give an opportunity to
    think on some of best outcome if implemented
    For example, someone has asked to see the event remotely as
    the person can’t come to attend local event but eager to learn.
    From this, community can think either making the event live cast
    or to record it and upload to YouTube channel

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  30. - Always be in touch with community members
    - Engage them in different ways on different social medias
    - Share the content
    - Reach out to those who are looking for knowledge, target them
    - Encourage members to give talk and participate in activities
    - Mentor/Guide them
    - Make them Local Heroes/influencers
    Keep the community WARM

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  31. Stay connected & Help them staying connected
    - Community is not just about events/hackathons/meetups/talks
    - Having a WhatsApp group, slack group allows them staying
    connected with fellow community members
    - Allow them sharing their achievements/accomplishments
    - Allow companies sharing their jobs/openings/products

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  32. Diversity & Inclusion
    Credit: https://www.womentechmakers.com/india

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  33. Diversity & Inclusion
    • Understand Hurdles for #WomenInTech
    • Provide them a platform
    • Host exclusive events for #WomenTechmakers
    • Have a separate communication channel for them
    • Inspire them to join hands
    • Reach out to underrepresented groups/companies

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  34. 4. Evaluation

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  35. Evaluation
    • Understand your own community
    • Do research what kind of skills you have in your community and what kind
    kind of skills they want to learn or share
    • Which time and format is best fit?
    • Look for collaboration for Logistics and venue
    • Companies
    • Colleges
    • Co-working space
    • Participants Feedback
    • Online, offline, in person,
    • Review from forums or social media post

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  36. 5. Innovation

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  37. Innovation
    Try different format
    • Session, workshop, study jam or just video viewing party
    Try different topics
    • Tech / non tech
    • Beginner/ intermediate/ expert

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  38. Innovation
    Try differently skilled people
    • First time speaker
    • Regular speaker
    • Pro / Experience speaker
    Try different venue
    • Office, open park, cafe, town hall

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  39. 6. Connection

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  40. Connection
    Strong bonding with the Team itself first
    Be accessible to the community people
    Maintain the relation with the speakers which were not been able to speak
    or deliver the content
    Reach out to the companies to get more insights about the community
    needs
    Collaborate with other community in your region
    Do not forget your past sponsors and supporters.

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  41. Speakers Management
    - Speakers are the Kings of your event
    - Speakers are putting average 5-6 days efforts for preparing an hour
    talk
    - Give them a shout out over social media and make them Kings
    - Have a group of speakers, keep them updated
    - Help them building portfolio: Record their sessions, share their
    contents and help them in reaching out to wider audience

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  42. Gettings EXTERNAL speakers
    - All the speakers don’t have the luxury of company sponsorship
    - All the speakers can’t afford travel/cost and why would they do on
    their pocket money?
    - Help them by collecting nominal fees
    - Help them by travel sponsorship

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  43. Collaboration

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  44. Collaborate with domestic and global
    communities
    - Help fellow organisers for finding speakers
    - Get speakers from other communities
    - Help them organising events (by promoting, by organising, by being
    a mentor/guide)

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  45. Eye on other communities
    - Being in this fastest growing world, it is very tough to learn everyday
    - Community is nowhere a competition but learning and taking good
    from others will make your community stronger

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  46. Get
    Partners/Sponsors
    join hands

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  47. Venue partners
    - Many companies have 5 days a week and so their venue is available
    for the weekend
    - Add them as a venue partner over meetup page/website
    - Give them due credits/branding opportunity
    - [Important] Help them in promoting their services/products
    - [Important] Help them in getting talents

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  48. Getting Sponsors
    - Don’t do fake promises
    - Clearly define what you need (Amount/Momento
    sponsor/Video/Photo sponsorship)
    - And what values you would add them/Rewards you would return to
    them
    - Understand their expectations/need

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  49. Getting Sponsors
    - Highlight them/Give them 5 mins slot/Allow them connecting with
    the community
    - Invite them to future events as well (Free slots)

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  50. Last but most important

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  51. Don’t run alone...

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  52. “Alone you can walk 1 mile,
    together we can ~ miles”

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  53. “The Team”

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  54. The
    “Family”

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  55. Summary
    - Stay passionate and motivate community members to come
    forward
    - Have “The Team”
    - Help yourself and Help others for learning/sharing/growing
    together
    - Do collaboration
    - Motivate Community members, mentor/guide them
    - Help sponsors/partners and get them onboard

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  56. Credits for this talk
    - Banner, Artworks and Slide template by @trivedivatsal_
    - Contents and Brainstorming together by “The Team” GDG
    Ahmedabad
    - Social media reach by “The Blue Commandos” team of GDG
    Ahmedabad
    - Artwork source https://www.freepik.com/

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