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Portugueser®
October 21, 2013
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Portugueser® Slides
A brief presentation to accompany our short pitch.
Portugueser®
October 21, 2013
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Transcript
Accelerated by: YOUR NICHE TRAVEL AGENCY .com
Jake’s Story.
This is Jake.
When Jake was in Portugal...
When Jake was in Portugal...
When Jake was in Portugal...
When Jake was in Portugal...
None
None
None
But what if Jake didn’t have a local friend?
Maybe he would have had a generic vacation, like many
others... Boring travel is boring...
It’s not easy to find cool stuff to do in
other countries.
And that’s where we come in...
Portugueser is going to be your local friend. And that’s
where we come in...
We are an online travel agency for niche tourism.
Hotels We are an online travel agency for niche tourism.
Hotels Activities We are an online travel agency for niche
tourism.
Hotels Activities Restaurants We are an online travel agency for
niche tourism.
If someone wants to...
If someone wants to...
If someone wants to...
Portugueser can make it happen. Then...
marketSIZE
marketSIZE north america + europe
marketSIZE europe 340 Billion 117 Billion america north + =
457 Billion
marketSIZE portugal
marketSIZE 2012
marketSIZE 2012 14 Million
marketSIZE 2012 14 Million 8,5 Billion
marketSIZE 2012 7,5% annual growth. 14 Million 8,5 Billion for
the next three years.
marketSIZE niche?
marketSIZE 62% of market niche? the long tail
marketSIZE 62% of market niche? 9 Million the long tail
marketSIZE 62% of market 9 Million niche? 5,7 Billion the
long tail
How do we make money? ? .
How do we make money? Commissions.
How do we make money? Hotels Activities Restaurants
How do we make money? Hotels Activities Restaurants + +
How do we make money? Hotels Activities Restaurants + +
How do we get to customers?
How do we get to customers? Focus on specific niches.
How do we get to customers? Focus on specific niches.
Start with birdwatching.
How do we get to customers? Focus on specific niches.
Start with birdwatching. 2,5 Million in Germany.
How do we get to customers? Focus on specific niches.
Start with birdwatching. 2,5 Million in Germany. 3 Million in the UK.
How do we get to customers? Focus on specific niches.
Start with birdwatching. 2,5 Million in Germany. 3 Million in the UK. Using specialist curators.
theTEAM
theTEAM 4 members.
theTEAM 20 years accumulated experience. 4 members.
theTEAM 20 years accumulated experience. multi million euro businesses. 4
members.
theTEAM Gil Belford CEO & Strategy
theTEAM Gil Belford CEO & Strategy Maria Neves Product
theTEAM Gil Belford CEO & Strategy Maria Neves Product Augusto
Homem de Mello Marketing
theTEAM Gil Belford CEO & Strategy Maria Neves Product Augusto
Homem de Mello Marketing Ricardo Oliveira Design & UX
theTEAM Gil Belford CEO & Strategy Maria Neves Product Augusto
Homem de Mello Marketing Ricardo Oliveira Design & UX thePARTNERS
theTEAM Gil Belford CEO & Strategy Maria Neves Product Augusto
Homem de Mello Marketing Ricardo Oliveira Design & UX thePARTNERS
currentSTATUS Started in March.
currentSTATUS 1000€ own investment. Started in March.
currentSTATUS 1000€ own investment. Prototype in September. Started in March.
currentSTATUS 1000€ own investment. Prototype in September. Started in March.
in November.
nextSTEPS
nextSTEPS
nextSTEPS
nextSTEPS customer DEVELOPMENT
nextSTEPS customer DEVELOPMENT validate UNIT ECONOMICS
nextSTEPS customer DEVELOPMENT validate UNIT ECONOMICS 600.000€
whyWE DO IT
curious? talk to us afterwards. /theportugueser @ThePortugueser
[email protected]