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Ruthia He: Identifying Innovative Product Oppor...

Realm
March 01, 2017

Ruthia He: Identifying Innovative Product Opportunities

Video: https://www.youtube.com/watch?v=aG3yuu0_fXw

Speaker: Ruthia He is a Product Designer at Facebook in Menlo Park, California. She led the design of a range of Facebook creative products including Quick Camera and Slideshow. She also worked on Facebook’s R&D lab, Building 8, and a bunch of standalone apps including Messenger and Moments.

Abstract: Innovation is hard, but not mysterious. The session will be focused on how to identify opportunities to create innovative products, from the perspective of design.
At the end of the session, attendees will be able to more masterfully:
1. Identify and evaluate a product opportunity
2. Conduct a design sprint effectively
3. Collaborate with a team from diverse background

Realm

March 01, 2017
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Transcript

  1. C.Time to explore “Brainstorm 10, 20, 50 solutions for the

    problem before getting into the mindset of picking a ‘winner’. The first 5 ideas will be the obvious ones. Creativity happens when you start to explore the 11th, 20th, or 50th idea.” https://medium.com/the-year-of-the-looking-glass/building- products-91aa93bea4bb#.csyigad96
  2. Diverge Crazy 8s in 5 min 1 big idea in

    5 min 1 storyboard in 5 min https://developers.google.com/design-sprint/downloads/ DesignSprintMethods.pdf
  3. To do for designers Keep an eye on latest trends

    in tech. Don’t be afraid to talk with engineers. Learn some coding skills. Start from “Inspect” on Chrome.
  4. To do for engs Keep an eye on latest trends

    on design&product. Pay attention to design details : https://twitter.com/littlebigdetail Be prepared - “The last 10% it takes to launch something takes as much energy as the first 90%.” Don’t hold back to ask designers questions - designers love it!