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D3 Credentials - 2016

D3 Credentials - 2016

We are D3 and we mix technology, design and poetry to help driven people to innovate.

Rubem Andrade

January 26, 2017
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  1. WE ARE D3 WE MIX TECHNOLOGY, DESIGN AND POETRY TO

    HELP DRIVEN PEOPLE TO INNOVATE.
  2. INTERACTIVE DANCING PAVILION What if a whole building could dance

    with you? The Olympic Park was the place to be at during the games in Rio 2016 and D3 had the opportunity to create and develop the technology for everybody’s favorite non-sports related spot in the Park, an interactive pavilion with a sensitive dancefloor that would capture people’s vibes while they were dancing and turn it into an animation on the building's structure. https://vimeo.com/179491108
  3. GOOGLE PHOTOS APP DISPLAY To illustrate a Google product's to

    a mass audience formed by all ages and interests can be quite challenging. We created an interactive in-store experience that felt as magical as Google Photos app's new search feature by making personalised conductive sculptures that became tactile search words and would demonstrate the app in a fun way. RETAIL EXPERIENCE
  4. Campus Party is Brazil’s biggest tech event and brings together

    young geeks from all over the country. Spotify invited us there to to materialize the brand’s new concept: “Where will the next track lead you?” Together came up with an immersive VR experience that took people to different cities around the world, listening to a curated playlist for each city. To amplify the experience even more, we took a photograph of each user, edited the pictures with Spotify’s look-and-feel and processed it through a custom made software that automatically tweeted at them, with the picture attached, the place and music they chose during their experience. WHERE WILL THE NEXT 
 TRACK LEAD YOU? https://vimeo.com/155577900
  5. The idea of Fiat Safe Key came when Isobar Brazil

    felt the need to go beyond in a traffic awareness campaign .The company wanted to create a real and functional product, that could change the drivers habits. And so this super hardware design project 
 was born for D3:A car key with and integrated breathalyzer, which only works when the driver proves not to have consumed alcohol. Reinventing an object that all drivers know and handle daily is a huge challenge:There is an expectation of what a key is, it’s size, shape and how it should work. We made several tests of material, forms and production methods, 3D printed prototypes in plastic resin,rubber and plastic to reach the final mixture of aluminum and ferrous metal from the final version, produced with precision machining. FIAT SAFE KEY http://d3.do/en/?p=902
  6. It’s a simple idea: The fewer lines you stand in,

    
 the more time you have to do anything else. To improve the experience of the audience at the festival, Rock in Rio joined us in an innovative partnership that changed the way people experienced lines. Anyone who wanted to have fun in the event’s rides (ferris wheel, roller coaster etc) just had to download the Bloom app on their smartphone (iOS and Android) or get a free wristband to schedule a spot. Than, the person could enjoy the festival and only get back to the ride in the scheduled hour.
 
 We helped people save an average of 10 hours off of lines when compared to the previous edition of the festival. LINE MANAGER @ ROCK IN RIO http://d3.do/en/?p=867
  7. Bloom is a platform to reimagine live events. Freedom for

    the audience, power for the promoters and efficiency for everyone. Bloom was created to make your life easier. With Bloom, you will be free to enjoy all the fun at parties, fairs, parks and festivals. BLOOM https://vimeo.com/141812810
  8. THE LOVE PROJECT What if love could be felt in

    everyday objects? The Love Project, of Estudio Guto Requena in collaboration with D3, transforms love stories into functional objects. Using design and technology, we record a series of love stories told by different guests while sensors capture the guest’s emotion, shaping dynamically design pieces trough these inputs with a digital interface. The digital file resulted from the interface is sent to a 3D printer to materialize the products in different materials, such as wood, glass, ceramic and metal. https://vimeo.com/109718947
  9. A PLACE TO DEPARTURE What if your hands could actually

    touch the other side of the world? Personal relationships structures the world. Sometimes, though, its hard to cross the barriers of space and time and actually feel the connection. The physical response we get when engaged in a face to face situation. But what if you could build instant rapport with someone despite the material hindering? Not via web struggling, behind the many screens we put between ourselves, but through a genuine touch. So here comes The Window, a Place to Departure. The glass and wood CNC cut portal brings the possibility to taste a tactile interaction no matter #whenareyou (the hashtag used to track the experience). http://d3.do/aPlaceToDeparture