Lean vs Fat

Presented at Mobile Web East Africa, showing how small digital shops are better at building products and services than big traditional ad agencies. by @kibee and @kimenye

Transcript

1. S T U D I O CHAOS
4. Winter is coming..
6. Do you ever get that feeling that we are sitting on something really really big... ?
8. CLIENT AGENCY PRODUCTION
9. BUY BUY BUY WILL YOU BUY it BUY it NOW You need it She is famous she DRINKS it Buy it NOW DID you Buy it, you should no pressure BUY it NOW ! available HERE buy 2 get one free
15. MAKE USEFUL STUFF THAT LIVES OUTSIDE YOUR CAMPAIGN CYCLE
18. Insert Big Agency Value extraction plant Sugar cane Here Get juice here
19. Lean Value extraction plant
20. I want to shout The Shout campaign About what buddy I know which people to shout at I know where those people are I can make you shout sound really cool Your shout packaged as requested, loud SHOUT OUT
21. ‘ TRADITIONAL ‘ DIGITAL AGENCY Managing Director Creative Director Business Gap Communication Gap
22. EVOLVED DIGITAL AGENCY Managing Director CTO Creative Director Business Gap Communication Gap Technology Gap
23. LEAN DIGITAL AGENCY Weave the golden thread across Technology, creative, strategy, culture and business A TEAM OF CREATIVE TECHNOLOGIST
25. THERE IS NO COLLABORATE, CO INVENT, SHARE ONE STOP SHOP
26. WE NEED TO MAKE STUFF FROM THE INTERNET
27. Thank You S T U D I O CHAOS