Startale_Culture_Deck_2025.pdf

Startale Group, is building the foundation of the next civilisation by bringing billions onchain. Known for co-developing Sony’s Layer-2 blockchain Soneium and Astar Network, Startale Group creates innovative tools such as Startale AA, networks, and applications that serve the distinct needs of entertainment and financial markets, establishing a unique market position through its dual-sector expertise.

Transcript

1. Our Culture
2. Startale Group fosters a culture of Growth Mindset, Integrity, and Open& Transparency —principles that shape our vision, communication, and everyday work. Our four themes—‘Culture’, ‘Value’, ‘Story’, and ‘Actions’—bring these principles to life across all we do. Together, they highlight Startale Group commitment to continuous growth, integrity in practice, and transparent collaboration. Introduction to
3. Mission Introduction to Startale Build the Next Civilisation by Bringing Billions Onchain. By bringing billions onchain, Startale is building the foundation of the next civilisation. Technology has always shaped how we live, connect, and create, redefining the boundaries of what's possible. Throughout history, innovation has guided the rise of civilizations, structuring societies, enabling governance, amplifying creativity, and scaling prosperity in ways once unimaginable. Today, we’re entering a new phase, one that is faster and more connected than anything that has come before. Value moves instantly. Trust is programmable. Collaboration knows no borders. Blockchain and onchain systems aren’t just financial tools. They’re the next evolution of how society operates. Bringing billions onchain isn’t only about scaling access. It’s about laying the groundwork for a more open, inclusive, and dynamic future; one where technology serves people everywhere.
4. How do we make this happen? Introduction to Startale
5. 2024-2030 Currently, the blockchain industry is siloed by layers, resulting in poor user experience due to the horizontal division of labor. We aim to achieve mass adoption of Web3 by vertically integrating the industry. Blockchain A Node B Indexer C Wallet D dApp E Current Industry Approach How Startale Fixes This Blockchains Developer Platform Cloud Applications SuperApp SBI stock onchain
6. Culture Introduction to Startale The Startale Culture Deck is built around four themes—‘Culture’, ‘Values’, ‘Story’, and ‘Actions’—capturing how we work and what we stand for. Shaped by “2024 Workation Japan – The Merge,” it reflects Startale’s innovative spirit, commitment to improvement, and open communication. At its core, Startale champions a Growth Mindset, Integrity, and Transparency—principles that guide both our vision and our daily work.
7. Culture Examples (application) of specific actions that symbolize Value and Workstyle Unconsciously reflected in daily policies, thinking and decision-making. If we rephase our culture in a word - it gonna be “Shine Like A Star!”
8. “Our actions” is our common activities/ habits/ behaviors that reflect our values and work style. (Startale’s Way) Culture Core Values: Action Principles (Abstract) Growth Mindset Integrity Open and Transparency
9. Culture Core Values Growth Mindset We continue to be the WINNING TEAM. • Be a proactive executor. • Good is not enough. Be extraordinary all the time. • Kaizen is our DNA. • Failure equals opportunity to grow.
10. Culture Core Values Integrity We serve a purpose beyond ourselves, acting with pride and trust to shape the new standard. • Act like a HERO. • Do what should be done, as it should be done. • Be humble and respect all. • It’s not your “money” nor “resource”. • Serve for public.
11. Culture Core Values Open & Transparency Open mind, and high accessibility for information and organization • Speak your mind. • Feedback is a gift. • Be accountable. • Less information gap is better. • Politics-free environment. •
12. Can solve it by myself Culture Our Actions: Proactive Execution We embody the spirit of initiative, pioneering new paths without waiting for direction. Every team member is empowered to act decisively, championing innovation and driving the company’s momentum forward. “Picking up balls, whenever you find it” When you find something need improvement Follow up, Review & Close it Just solve it Who can I reach out to? Analyze the situation as a leader, see the bigger picture around Describe what you’ve tried and where you are stuck at Cannot solve it by myself “We do not wait to be assigned to something” ”Work is your life as well, why not take an initiative of your life (work)?”
13. Culture Our Actions: Information must be public & structured Clarity and openness guide our information flow. We value open communication and publicness, which enable us right and inclusive decision making in all level. But you are also responsible for being “structured”. As a receiver, it's not necessary to see all information. Just stay aware of the flow, as key details will resurface, helping you engage when needed. “Closed information begins not with bad intentions, but with good intentions.” I have a great idea I should share! I should share this in XX channel and I would have sync with XX and XX I should Share with everyone! Stress of being open < Benefit of being open
14. Culture Our Actions: Feedback as a Gift We embrace feedback as an opportunity for growth, cultivating a mindset of continual learning. Open and constructive conversations are our tools for collective and personal advancement. Giving feedback Aim to Assist ‒ Offer feedback to help others or the company improve, not just to benefit yourself. Actionable ‒ Keep feedback focused on what someone can actually change or do better. Give feedback in line with our values. it enhances your understanding to our culture, act on the basis of our value, and grow your leadership and empathy “We see feedback as a golden opportunity to expand our capabilities” Receiving Feedback Appreciate - Hear them out, stay cool, and keep an open mind. Accept or Discard ‒ Take it or leave it, but always say thanks like you mean it. Feedback is a gift! You should appreciate the members who spend their precious time only for you!!
15. Culture Our Actions: Proactive Appreciation In a remote setting with different cultures and languages, emotions don't come through strongly—often just 1% of what they are. If you feel thankful, show it 100 times more than you think you should, and really make it clear. “Recognizing someone's hard work on Slack, for example, can significantly boost morale and foster a positive atmosphere”
16. startale.com/career