Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Front-End Architecture on Multibrand
Search
David Dias
April 22, 2016
Programming
250
0
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
Front-End Architecture on Multibrand
David Dias
April 22, 2016
More Decks by David Dias
See All by David Dias
Tailwind CSS - Transitioning Away from Styled Components
thedaviddias
0
200
My Front-End Developer Career Path
thedaviddias
0
200
Buy & Sell Contest 2022 - Behind the scenes
thedaviddias
0
55
Web Accessibility fundamentals (for developers)
thedaviddias
0
83
Web Accessibility fundamentals (for qa and product owners)
thedaviddias
0
54
Accessibility - FEDs Team
thedaviddias
1
79
The Front-End Checklist - A tool for meticulous developer
thedaviddias
0
1.5k
Managing International Teams
thedaviddias
0
77
Tools to develop fast and with efficiency
thedaviddias
1
380
Other Decks in Programming
See All in Programming
The Past, Present, and Future of Enterprise Java
ivargrimstad
0
210
Welcome to the "Parametricity" 🏙️ − Generic だけど Specific な世界 −
guvalif
PRO
1
170
関数型プログラミングのメリットって何だろう?
wanko_it
0
170
OSINT for SRE: 学術論文とポストモーテムから探る システム障害の共通パターン / SRE NEXT 2026
tomoyk
1
3.7k
【やさしく解説 設計編 #1】「ドメイン駆動」と「実装駆動」ってなに? 〜設計の考え方を、たとえ話で学ぼう〜
panda728
PRO
1
120
「なぜそう決めたのか」を残し続ける仕組み ― Notion AI カスタムエージェント × Slack連携による設計判断の自動記録 - NIKKEI Tech Talk #47
niftycorp
PRO
0
260
SREは、MCPとSRE Agentをこう使え!
kazumax55
0
150
トークンをケチるな、設計しろ:GitHub Copilotを賢く使うコンテキスト戦略
ochtum
0
320
鹿野さんに聞く!『TypeScriptコードレシピ集』で磨く実践力
tonkotsuboy_com
4
1.1k
Hatena Engineer Seminar #37「言語モデルの活用に関する研究」
slashnephy
0
520
任せる範囲はこう広がった / How the Scope of AI Delegation Has Expanded
nrslib
1
250
自作OSでスライド発表する
uyuki234
1
3.8k
Featured
See All Featured
Game over? The fight for quality and originality in the time of robots
wayneb77
1
220
Dealing with People You Can't Stand - Big Design 2015
cassininazir
367
27k
Avoiding the “Bad Training, Faster” Trap in the Age of AI
tmiket
0
190
How to Think Like a Performance Engineer
csswizardry
28
2.7k
The Anti-SEO Checklist Checklist. Pubcon Cyber Week
ryanjones
0
180
Automating Front-end Workflow
addyosmani
1370
210k
Sam Torres - BigQuery for SEOs
techseoconnect
PRO
0
300
CSS Pre-Processors: Stylus, Less & Sass
bermonpainter
360
30k
For a Future-Friendly Web
brad_frost
183
10k
More Than Pixels: Becoming A User Experience Designer
marktimemedia
3
460
How Fast Is Fast Enough? [PerfNow 2025]
tammyeverts
3
650
The Director’s Chair: Orchestrating AI for Truly Effective Learning
tmiket
1
210
Transcript
The Front-End architecture on Multibrand David Dias - Front-End architect
April 2016 / Proximity BBDO Indian Ocean
front-end Architecture is important...
... and it's not just about HTML and CSS.
We faced daily a lot of challenges
Accessibility SEO Quality Performance Maintainability *Browser compatibility
Martin Golding « Always code as if the guy who
ends up maintaining your code will be a violent psychopath who knows where you live. »
But in 2013, we faced a new challenge (at that
time, lot of new tools come out into the front-end world)
Build few projects with same code base?
None
We decide to use the best of the front-end technologies
None
None
First, we needed to automate tasks To work better, faster
and maintain the code...
2015 2013 2016 +
None
- Build fonts: convert icons in SVG to .ttf, .woff,
.eot webfonts - Build images: optimize all layout's images (performance) - Dev reload: reload automatically the page after modifications - Dev js: concatenate and minify all JavaScript files - ...
Extend the possibilities of simple HTML files
PUG
None
PUG (jade) HTML
Dynamise our CSS files
None
CSS culture • Strong nomenclature: c- (component), l- (layout), u-
(utility)... • CSS guidelines rules • Based on OOCSS, SMACSS and BEM
Modularize all the JS files
2015 2014 2016
None
Bring NODE.js advantages to the browser (Modularity, NPM import packages...)
None
A day with a FRONT-END
specifications wireframes technical documentation creatives (+ styleguide)
creative analysis and feedbacks creation component / page styling and
dynamise regression testing
How we see the futur? (next weeks)
new RULES
ECMAScript 6 A bright new future is coming...
None
more MODULARITY
HTML (Pug) + CSS (PostCSS) + JS (React.js?) = ONE
component / ONE folder
None
None
page.psd component A.psd component B.psd component C.psd component A.pug component
B.pug component C.pug + css + js + css + js + css + js styleguide Score - Sitecore
component A + component B.1 + component C component A1
+ component B + component C3 Article page styleguide Static page
None
more AUTOMATION
Replace manual FTP update with continuous integration
None
more TESTING / QUALITY
JavaScript Unit Testing
None
Demos
Questions?
Thank you Obrigado Merci