Digital transformation mostly isn't

My 10-minute talk from UX Australia 2017. The first half is wall-to-wall pop culture references, GIFs, video, and audio, so the effect is *entirely* lost here.

Transcript

1. @trib / @acidlabs
2. @trib / @acidlabsstudios
3. Me, 20 years and 1½ careers ago “Fuck the users. They’ve got no idea what they need.” @trib / @acidlabsstudios
4. @trib / @acidlabsstudios
5. Consider me to be a warning to you @trib / @acidlabsstudios
6. (Another) warning:
 This talk shamelessly and lovingly steals from several attendees’ work.
 Gratuitous (and perhaps excessive) use of
 pop-culture references ahead. @trib / @acidlabsstudios
7. – Too many expensive consultants (paraphrased) “Digital transformation will
 revolutionise business.” @trib / @acidlabsstudios
8. so opinion much digital wow very transformation @trib / @acidlabsstudios
9. The square of despair Inappropriate governance Inappropriate IT Inappropriate procurement Inappropriate funding Paul Shetler, paulshetler.com @trib / @acidlabsstudios
10. Something’s missing… @trib / @acidlabsstudios
11. Where are the people? Darron Birgenheier Cow skull on Route A-2 in Big Valley, California CC BY-SA 2.0 @trib / @acidlabsstudios
12. Let’s have a go at
 updating that square… @trib / @acidlabsstudios
13. The PENTAGON
 of PAIN! THE PENTAGON OF PAIN IS HERE Lorem ipsum In libris graecis appetere mea. At vim odio lorem omnes, pri id iuvaret partiendo. Vivendo menandri et sed. Lorem volumus blandit cu has.Sit cu alia porro fuisset. Ea pro natum invidunt repudiandae, his et facilisis vituperatoribus. Mei eu ubique altera senserit, consul eripuit accusata has ne. Ignota verterem te nam, eu cibo causae menandri vim. Sit rebum erant dolorem et, sed odio error ad.Vel molestie corrumpit deterruisset ad, mollis ceteros ad sea. In libris graecis appetere mea. At vim odio lorem omnes, pri id iuvaret partiendo. Vivendo menandri et sed. Lorem volumus blandit cu has.Sit cu alia porro fuisset. Ea pro natum invidunt repudiandae, his et facilisis vituperatoribus. Mei eu ubique altera senserit, consul eripuit accusata has ne. Ignota verterem te nam, eu cibo causae menandri vim. Sit rebum erant dolorem et, sed odio error ad.Vel molestie corrumpit deterruisset ad, mollis ceteros ad sea. DESIGN NEWS All the design that’s fit to prototype - Since 1802 @trib / @acidlabsstudios
14. Sorry… @trib / @acidlabsstudios
15. The pentagon
 of pain Inappropriate
 governance Inappropriate IT Inappropriate
 procurem ent Inappropriate
 funding Inappropriate (or absent) design @trib / @acidlabsstudios
16. FEELPINIONS AND
 ANECDATA @trib / @acidlabsstudios
17. “Digital” attains religion status @trib / @acidlabsstudios
18. Magical thinking @trib / @acidlabsstudios
19. @trib / @acidlabsstudios
20. @trib / @acidlabsstudios
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22. How might we? @trib / @acidlabsstudios
23. Like, totes obvs Thanks, Leisa @trib / @acidlabsstudios
24. @trib / @acidlabsstudios
25. Sha-ron! Sha-ron! Sha-ron! @trib / @acidlabsstudios
26. @trib / @acidlabsstudios
27. Notes from a recent project… @trib / @acidlabsstudios
28. “To facilitate improved transition from the ADF to civilian life Defence and DVA will establish a taskforce to report back to portfolio ministers on barriers to effective transition and suggested actions to address those barriers.” @trib / @acidlabsstudios
29. How do you help a community at high risk of injury through a significant life change? (Some already have high incidences of traumatic physical and psychological injury) @trib / @acidlabsstudios
30. What we already knew Photo by João Silas on Unsplash @trib / @acidlabsstudios
31. “No one knows how to leave - everyone who is in has never been out” @trib / @acidlabsstudios
32. Photo by Ashim D’Silva on Unsplash Since 2007, approximately 6,000 members leave the ADF each year @trib / @acidlabsstudios
33. Photo by Verne Ho on Unsplash 56% voluntary 13% medical 11% involuntary @trib / @acidlabsstudios
34. © Commonwealth of Australia
 http://images.defence.gov.au/20170618ran8095516_126.jpg 30 average age on separation 
 with an average 7 years of service @trib / @acidlabsstudios
35. Army 61% Navy 23% RAAF 16% 86% male 14% female © Commonwealth of Australia, Department of Defence
 http://images.defence.gov.au/20170220adfa3448214_6818.jpg @trib / @acidlabsstudios
36. What we did Photo by rawpixel.com on Unsplash @trib / @acidlabsstudios
37. Townsville Brisbane Sydney Melbourne Canberra 160 engagements in 7 locations Wagga Wagga Wodonga @trib / @acidlabsstudios
38. Photo by Thomas Martinsen on Unsplash 85 intercept interviews at Transition Seminars in Canberra, Melbourne, and Townsville 50 participants in workshops focussed on transition in Canberra, Melbourne, and Sydney 25 deep-dive interviews with individuals at various stages of transition including 8 interviews with recruits and trainees and 
 4 interviews with star-rank officers @trib / @acidlabsstudios
39. Photo by Anna Dziubinska on Unsplash 447 
 responses 400former members 33families 14support organisations @trib / @acidlabsstudios
40. “I can’t honestly give a good example, almost all the information given to me about my transition was contradicted later in the process which made things very difficult to understand.” @trib / @acidlabsstudios
41. “I had no options as I was medically discharged and have been out on my arse for nearly a year… still waiting for DVA to do anything. I now have no job, no life, nothing to look forward to and no hope.” @trib / @acidlabsstudios
42. “When I was in, I was told I was valued, respected and needed. I got sick and they couldn't wait to get rid of me, then promptly forgot I existed… I don't want to be bitter, but it’s hard not to…” @trib / @acidlabsstudios
43. Photo by Frank Marino on Unsplash The current one size fits all approach does not encourage members to engage with the system and seek out the support and information they need. @trib / @acidlabsstudios
44. – Mike Monteiro, A Designer’s Code of Ethics “To know whether you are properly solving those problems you need to meet the people who are having them.” @trib / @acidlabsstudios
45. Let’s call it “transformation” @trib / @acidlabsstudios
46. Don’t
 stop
 believin'