allow people who might be deaf or hard of hearing to have access to the videos you produce, thereby increasing your reach. • SEO: Captioning and subtitling helps in better indexing of your content, thereby increasing your chances of getting ranking in search engines. • User Experience: It enhances user experience and increases the engagement of users. Captioning gives your audience the ability to enjoy your content. • Helps People with Less Fluency in English: If you want to reach a larger audience globally, you must use captions and subtitles to make it easier for non-native English speakers to understand your content better.