AI-Powered Storytelling: Unleashing the Creative Potential for Content Marketing (AI故事營銷: 以AI釋放創意內容)

In the AI-Powered Storytelling session, led by digital marketing professional Dr. Bernie Wong, we will explore how the synergy between artificial intelligence and storytelling is revolutionizing content marketing. Get ready to uncover the magic of AI as we delve into innovative strategies that are reshaping the way brand marketers use AI to enhance their content and connect with their audiences.

在由數碼營銷專家Dr. Bernie Wong主講的AI故事營銷專題中，我們將探索人工智能和故事營銷之間的協同作用，以及AI如何改變內容營銷。一同探討這些革命性策略，重新塑造品牌營銷人員運用人工智能提升內容並與受眾建立更緊密聯繫的方法。

Transcript

1. 1 Digital Marketing | Social Media Facebook | Instagram | Weibo | Wechat | Line | Youtube | Blogger Engagement AI-Powered Storytelling: Unleashing the Creative Potential for Content Marketing AI故事營銷: 以AI釋放創意內容 Dr Bernie Wong, Social Stand x WordCamp Ver1 WordCamp Hong Kong 2023
2. 2 www.social-stand.com © Social Stand. All Rights Reserved. 15+ Lecturer Previous Experience Professional Experience Association Media Dr Bernie Wong
4. 4 www.social-stand.com © Social Stand. All Rights Reserved. Source: Microsoft
5. 5 www.social-stand.com © Social Stand. All Rights Reserved. https://www.rootinc.com/ Professor Allan Fels, AO and former dean of the Australia and New Zealand School of Government Jennifer Aaker, a professor of marketing at Stanford’s Graduate School of Business
6. 6 www.social-stand.com © Social Stand. All Rights Reserved.
7. 7 www.social-stand.com © Social Stand. All Rights Reserved. https://poe.com/login
8. 8 www.social-stand.com © Social Stand. All Rights Reserved. Now, With AI Content Marketing Effort Distribution Strategy Research Writing Editing Distribution
9. 9 www.social-stand.com © Social Stand. All Rights Reserved. Relevance
10. 10 www.social-stand.com © Social Stand. All Rights Reserved.
11. 11 www.social-stand.com © Social Stand. All Rights Reserved. Pain Killer
12. 12 www.social-stand.com © Social Stand. All Rights Reserved.
13. 13 www.social-stand.com © Social Stand. All Rights Reserved.
14. 14 www.social-stand.com © Social Stand. All Rights Reserved.
15. 15 www.social-stand.com © Social Stand. All Rights Reserved.
16. 16 www.social-stand.com © Social Stand. All Rights Reserved.
17. 17 www.social-stand.com © Social Stand. All Rights Reserved. •As customer experience professional, analyze the following user reviews identify the customer pain points from their experience: [Reviews] Customer Analysis [Prompt]
18. 18 www.social-stand.com © Social Stand. All Rights Reserved.
19. 19 www.social-stand.com © Social Stand. All Rights Reserved. •Base on competitor's Customer Pain Points, as a professional social media copywriter, write 5 Facebook posts for the product: [Reviews] Copywriter [Prompt]
20. 20 www.social-stand.com © Social Stand. All Rights Reserved.
21. 21 www.social-stand.com © Social Stand. All Rights Reserved.
22. 22 www.social-stand.com © Social Stand. All Rights Reserved. Competitor 👎 : strong smell, difficulty with sprayers, and the need for effective bug protection Highlight 😃 : product's natural, family- friendly, and user-friendly qualities while highlighting its eco-friendliness and customer support
23. 23 www.social-stand.com © Social Stand. All Rights Reserved. Now, With AI Content Marketing Effort Distribution Strategy Research Writing Editing Distribution
24. 24 www.social-stand.com © Social Stand. All Rights Reserved. AIDA PAS FAB BAB
25. 25 www.social-stand.com © Social Stand. All Rights Reserved. Brand Persona Storytelling Factors
26. 26 www.social-stand.com © Social Stand. All Rights Reserved. It’s not about the Tools, it’s about the Strategy
27. 27 www.social-stand.com © Social Stand. All Rights Reserved. The Trending Social Media Marketing Tips https://berniewo.ng/edm
28. 28 Dr Bernie Wong Founder, Social Stand Limited E: bernie@social-stand.com W: www.social-stand.com / www.berniewong.net LinkedIn: https://berniewo.ng/linkedin www.social-stand.com © Social Stand. All Rights Reserved. http://berniewo.ng/hi