The practice of linking the distribution of individuals within the space revealed by MCA with qualitative surveys has been mentioned in the book [1] and practiced in research activity [2]. In Japan, KH Coder [3] as a text analysis tool has been remarkably popularized and used in many social surveys.
It is possible to link this text analysis with the selected answers using functions within KH Coder. Our first attempt as a mixed research method is to use this functionality.
The next step is to add the frequently occurring words (important words) obtained at this stage to the individual coordinates as supplementary variables in the MCA and to analyze them by a GDA method [4].
In this report, as the next step, we report an example [5] in which frequently occurring words (important words) were tagged as positive/negative by the machine learning process and analyzed as supplementary variables.
This approach extends the use of supplementary variables in GDA.
References
• [1] Le Roux, Brigitte, & Henry Rouanet. 2010. "Multiple correspondence analysis.", Quantitative applications in the social sciences 163. Thousand Oaks, Calif: Sage Publications. "Between quantity and quality, there is geometry."p1
• [2] Tony Bennett, Mike Savage, Elizabeth Silva, Alan Warde, Modesto Gayo-Cal and David Wright al, "Culture, Class, Distinction",2009,2010, Routledge
• [3] https://khcoder.net/en/
• [4] with [1] and using the GDAtools package of R. Robette N. (2023), GDAtools : Geometric Data Analysis in R, version 2.0, https://nicolas- robette.github.io/GDAtools/
• [5] Kazuo Fujimoto and Kazuya Ohata, “Development of a method for analyzing participant satisfaction survey data that combines MCA and Aspect Based Sentiment Analysis.”(in Japanese), NLP2023
• https://www.anlp.jp/proceedings/annual_meeting/2023/pdf_dir/Q1-11.pdf
• (in English) https://419kfj.sakura.ne.jp/db/wp- content/uploads/2023/09/nlp2023−article_01−13v1.1_eng.pdf