ChatGPT (and other AI bots) as SEO Companions: How to leverage them through the SEO Process

SEO processes that don’t leverage the opportunities given by the latest AI functionalities & tools will struggle to be competitive in a not-so-far future. Learn how to do it in this presentation.

Transcript

1. ChatGPT (and other AI bots) as SEO Companions: How to leverage them through the SEO Process Aleyda Solis SEO Consultant & Founder, Orainti Brought to you by
2. Brought to you by AI-Generated Profile Picture
3. Brought to you by SEO processes that don’t leverage the opportunities given by the latest AI functionalities & tools will struggle to be competitive in a not-so-far future
4. The launch of ChatGPT at the end of last year triggered a new era of AI for SEO, let’s see how! Aleyda Solis @aleyda
5. Aleyda Solis @aleyda We didn’t only quickly started to use it to support and automate our SEO tasks https://www.aleydasolis.com/en/search-engine-optimization/chatgpt-for-seo/
6. Aleyda Solis @aleyda A variety of plugins and resources were also launched to make it even better/easier to use https://chrome.google.com/webstore/detail/aiprm-for-chatgpt/ojnbohmppadfgpejeebfnmnknjdlckgj
7. Aleyda Solis @aleyda Search engines also reacted & announced their own AI chatbot interfaces
8. Aleyda Solis @aleyda This should be ok with attribution to sources, 
 if you don’t only target fact related queries
9. Aleyda Solis @aleyda Ultimately, it’s about having your own voice, experience, differentiated insights providing unique value and brand
10. Aleyda Solis @aleyda Google also finally shared they’re ok with AI content if it’s high quality, original & useful https://developers.google.com/search/blog/2023/02/google-search-and-ai-content
11. Content tools that already had AI automation features, took them to the next level too Aleyda Solis @aleyda
12. Aleyda Solis @aleyda Let’s see how we can leverage all these tools to support & advance our SEO day to day Search Engines 
 Chat Bots ChatGPT Based 
 Tools & Resources Content / SEO Tools 
 Chat Bots ChatGPT SEO PHASES Keyword & Competition Analysis 
 
 Content Optimization 
 
 Technical Optimization 
 
 Link Building 
 
 Measurement 
 
 Reporting Research 
 
 Organization 
 
 Generation TASKS
13. Aleyda Solis @aleyda With different angles and ideas from my initial article, leveraging new features Search Engines 
 ChatGPT Based 
 Content / SEO Tools 
 ChatGPT SEO PHASES Keyword & Competition Analysis 
 Research 
 TASKS https://www.aleydasolis.com/en/search-engine-optimization/chatgpt-for-seo/
14. Aleyda Solis @aleyda Without falling into factual errors & originality issues due to a lack of validation
15. Aleyda Solis @aleyda Let’s follow this ChatGPT flowchart by Aleksandr Tiulkanov to use generative AI safely
16. Aleyda Solis @aleyda For Keyword & Competition Research, Organization, Generation
17. Aleyda Solis @aleyda ChatGPT can be useful for so many tasks in keyword research but lacks of fresh data
18. Aleyda Solis @aleyda Let’s use Bing Chat and ChatSonic for it to get fresh keyword, content & competition data
19. Aleyda Solis @aleyda Get the latest most popular questions for any topic
20. Aleyda Solis @aleyda Go more granular, ask for the latest top keywords along with their search intent
21. Aleyda Solis @aleyda You can ask them to propose a hub and spoke model for the specified keywords directly too
22. Aleyda Solis @aleyda Get the top competitors and their latest published pages about the topic
23. Aleyda Solis @aleyda And suggests new related topics based on what has been covered by these sites
24. Aleyda Solis @aleyda Validate if it’s possible to rank with the same page for two similar queries
25. Aleyda Solis @aleyda Check if it’s viable to rank for a query across different country markets with the same pages
26. Aleyda Solis @aleyda Verify what type of content is needed to rank for a query across different markets
27. Aleyda Solis @aleyda Obtain video content ideas based on trending videos about the topic
28. Aleyda Solis @aleyda Get the hashtags to optimize these videos on YouTube too
29. Aleyda Solis @aleyda For Content Generation, Organization, Optimization
30. Aleyda Solis @aleyda Create a content brief for an optimized, unique comprehensive 3K words guide
31. Aleyda Solis @aleyda Get optimized titles tags based but without copying those of the top ranked pages
32. Aleyda Solis @aleyda Obtain comprehensive & unique product descriptions based on top ranked pages
33. Aleyda Solis @aleyda Generate the FAQs for your products with their answers without mentioning brands
34. Aleyda Solis @aleyda Get the Pro’s and Con’s for your top products vs similar ones in the market
35. Aleyda Solis @aleyda Generate unique and descriptive images 
 for your pages, along with their ALT tags
36. Aleyda Solis @aleyda Get facts and data to integrate within your articles along with their sources
37. Aleyda Solis @aleyda Check the facts and originality of your content and ask to make it unique and factual
38. Aleyda Solis @aleyda Make the content to pass AI content validations
39. Aleyda Solis @aleyda Does it work? Chatsonic improved it a lot Original AI Written Content Chatsonic Rewrite
40. Aleyda Solis @aleyda And GPTChat did even better work! Original AI Written Content GPTChat Rewrite
41. Aleyda Solis @aleyda For Technical Optimization & Validation
42. Aleyda Solis @aleyda Generate an XML sitemap for a list of URLs
43. Aleyda Solis @aleyda Get the PHP code to automatically generate an XML sitemap for any new indexable URLs
44. Aleyda Solis @aleyda Get a hierarchical navigation structure for a list of URLs
45. Aleyda Solis @aleyda Get cross-linking suggestions for a list of URLs
46. Aleyda Solis @aleyda Get the code to implement JS based 
 non-crawlable links by Google
47. Aleyda Solis @aleyda Get step-by-step instructions to add canonical tags via HTTP headers in an Apache server
48. Aleyda Solis @aleyda Get step-by-step instructions to add hreflang via HTTP headers in an Apache server
49. Aleyda Solis @aleyda Get the PHP code that generates FAQPage structured data for any guide on your site
50. Aleyda Solis @aleyda For Link Building
51. Aleyda Solis @aleyda Get a list of experts who have already published about your topic to reach out
52. Aleyda Solis @aleyda Get a list of relevant podcasts or YouTube channels to pitch to be a guest of
53. Aleyda Solis @aleyda Get insights about a journalist or blogger you can refer to when reaching out
54. Aleyda Solis @aleyda Write your outreach emails with personalized insights
55. Aleyda Solis @aleyda It’s all about asking the right questions 
 to help you accelerate your SEO tasks
56. Thank you! Aleyda Solis SEO Consultant & Founder Orainti Brought to you by