Upgrade to Pro — share decks privately, control downloads, hide ads and more …

ChatGPT (and other AI bots) as SEO Companions: How to leverage them through the SEO Process

ChatGPT (and other AI bots) as SEO Companions: How to leverage them through the SEO Process

SEO processes that don’t leverage the opportunities given by the latest AI functionalities & tools will struggle to be competitive in a not-so-far future. Learn how to do it in this presentation.

Aleyda Solis

March 02, 2023
Tweet

More Decks by Aleyda Solis

Other Decks in Marketing & SEO

Transcript

  1. ChatGPT (and other AI bots) as SEO Companions: How to

    leverage them through the SEO Process Aleyda Solis SEO Consultant & Founder, Orainti Brought to you by
  2. Brought to you by SEO processes that don’t leverage the

    opportunities given by the latest AI functionalities & tools will struggle to be competitive in a not-so-far future
  3. The launch of ChatGPT at the end of last year

    triggered a new era of AI for SEO, let’s see how! Aleyda Solis @aleyda
  4. Aleyda Solis @aleyda We didn’t only quickly started to use

    it to support and automate our SEO tasks https://www.aleydasolis.com/en/search-engine-optimization/chatgpt-for-seo/
  5. Aleyda Solis @aleyda A variety of plugins and resources were

    also launched to make it even better/easier to use https://chrome.google.com/webstore/detail/aiprm-for-chatgpt/ojnbohmppadfgpejeebfnmnknjdlckgj
  6. Aleyda Solis @aleyda This should be ok with attribution to

    sources, 
 if you don’t only target fact related queries
  7. Aleyda Solis @aleyda Ultimately, it’s about having your own voice,

    experience, differentiated insights providing unique value and brand
  8. Aleyda Solis @aleyda Google also finally shared they’re ok with

    AI content if it’s high quality, original & useful https://developers.google.com/search/blog/2023/02/google-search-and-ai-content
  9. Content tools that already had AI automation features, took them

    to the next level too Aleyda Solis @aleyda
  10. Aleyda Solis @aleyda Let’s see how we can leverage all

    these tools to support & advance our SEO day to day Search Engines 
 Chat Bots ChatGPT Based 
 Tools & Resources Content / SEO Tools 
 Chat Bots ChatGPT SEO PHASES Keyword & Competition Analysis 
 
 Content Optimization 
 
 Technical Optimization 
 
 Link Building 
 
 Measurement 
 
 Reporting Research 
 
 Organization 
 
 Generation TASKS
  11. Aleyda Solis @aleyda With different angles and ideas from my

    initial article, leveraging new features Search Engines 
 ChatGPT Based 
 Content / SEO Tools 
 ChatGPT SEO PHASES Keyword & Competition Analysis 
 Research 
 TASKS https://www.aleydasolis.com/en/search-engine-optimization/chatgpt-for-seo/
  12. Aleyda Solis @aleyda ChatGPT can be useful for so many

    tasks in keyword research but lacks of fresh data
  13. Aleyda Solis @aleyda Let’s use Bing Chat and ChatSonic for

    it to get fresh keyword, content & competition data
  14. Aleyda Solis @aleyda Go more granular, ask for the latest

    top keywords along with their search intent
  15. Aleyda Solis @aleyda You can ask them to propose a

    hub and spoke model for the specified keywords directly too
  16. Aleyda Solis @aleyda Check if it’s viable to rank for

    a query across different country markets with the same pages
  17. Aleyda Solis @aleyda Verify what type of content is needed

    to rank for a query across different markets
  18. Aleyda Solis @aleyda Generate the FAQs for your products with

    their answers without mentioning brands
  19. Aleyda Solis @aleyda Get the Pro’s and Con’s for your

    top products vs similar ones in the market
  20. Aleyda Solis @aleyda Get facts and data to integrate within

    your articles along with their sources
  21. Aleyda Solis @aleyda Check the facts and originality of your

    content and ask to make it unique and factual
  22. Aleyda Solis @aleyda Does it work? Chatsonic improved it a

    lot Original AI Written Content Chatsonic Rewrite
  23. Aleyda Solis @aleyda Get the PHP code to automatically generate

    an XML sitemap for any new indexable URLs
  24. Aleyda Solis @aleyda Get the PHP code that generates FAQPage

    structured data for any guide on your site
  25. Aleyda Solis @aleyda Get a list of experts who have

    already published about your topic to reach out
  26. Aleyda Solis @aleyda Get a list of relevant podcasts or

    YouTube channels to pitch to be a guest of
  27. Aleyda Solis @aleyda It’s all about asking the right questions

    
 to help you accelerate your SEO tasks