Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Google Search Central Meetup Paris 2022 - Story...

Sponsored · Your Podcast. Everywhere. Effortlessly. Share. Educate. Inspire. Entertain. You do you. We'll handle the rest. →
Avatar for Alizée Baudez Alizée Baudez
October 13, 2022
Marketing & SEO
45
0

Google Search Central Meetup Paris 2022 - Story of an SEO career

Avatar for Alizée Baudez

Alizée Baudez

October 13, 2022

More Decks by Alizée Baudez

See All by Alizée Baudez
Bizz & Buzz 2024 - Réussir son référencement en Europe : stratégies et exemples pour un SEO performant !
Avatar for Alizée Baudez alizeebaudez
0
130
Understanding and using AI for an effective international SEO strategy - SEO CAMP Day Strasbourg 2023
Avatar for Alizée Baudez alizeebaudez
0
2.8k
Comprendre et utiliser l'IA pour une stratégie de SEO international efficace - SEO CAMP Day Strasbourg 2023
Avatar for Alizée Baudez alizeebaudez
0
100
Google Search Central Meetup Paris 2022 - Histoire d'une carrière en SEO
Avatar for Alizée Baudez alizeebaudez
0
51

Other Decks in Marketing & SEO

See All in Marketing & SEO
Building a Creative Culture that Works For Different Personalities (and in Different Locations)
Avatar for Richard Paul richardpaul22
0
300
Feed the machine: Berlin SEO & content club
Avatar for Katarina Dahlin katarinadahlin
PRO
1
180
5.5M AI Citations Later: What YouTube Teaches Us About AI Search
Avatar for Rick Tousseyn ricktousseyn
0
770
Winning organic in 2026_ A framework for surviving Google’s AI era
Avatar for Aleyda Solis aleyda
0
470
Unlocking the Potential of Vector Embeddings
Avatar for Athens SEO athenseo
PRO
0
130
築地のくせに、独立を続けられた理由。
Avatar for 築地 海露穂（つきじ ひろほ） hiroho_tsukiji
0
190
What AI Means for Brands: How to Stay Visible, Relevant, and Chosen
Avatar for Aleyda Solis aleyda
3
200
How I Used AI and Automation to Build Tools My Team Actually Uses - Timm Wilson
Avatar for Triangle SEO Meetup triangleseomeetup
0
410
Encontrabilidad: cómo la IA redefine la búsqueda online
Avatar for Fernando Maciá fernandomacia
2
880
Seis cosas a las que hay que estar atentos en digital.
Avatar for manu chatlani manuchat
0
100
Debunking and Demystifying Generative Information Retrieval
Avatar for Dawn Anderson dawnieando
2
610
エブリデイサンデイ株式会社：会社案内資料
Avatar for エブリデイサンデイ株式会社 365sunday
1
220

Featured

See All Featured
Ten Tips & Tricks for a 🌱 transition
Avatar for Manu Carrasco Molina stuffmc
0
150
Tell your own story through comics
Avatar for letsgokoyo letsgokoyo
1
990
技術選定の審美眼（2025年版） / Understanding the Spiral of Technologies 2025 edition
Avatar for Takuto Wada twada
PRO
118
120k
A brief & incomplete history of 
UX Design for the World Wide Web: 1989–2019
Avatar for Jason CranfordTeague jct
2
420
HU Berlin: Industrial-Strength Natural Language Processing with spaCy and Prodigy
Avatar for Ines Montani inesmontani
PRO
0
530
We Are The Robots
Avatar for Honza Javorek honzajavorek
0
280
Groundhog Day: Seeking Process in Gaming for Health
Avatar for Sebastian Deterding codingconduct
0
250
Organizational Design Perspectives: An Ontology of Organizational Design Elements
Avatar for Dr. Kim W Petersen kimpetersen
PRO
1
770
Fantastic passwords and where to find them - at NoRuKo
Avatar for Phil Nash philnash
52
3.8k
Designing for humans not robots
Avatar for Tammie Lister tammielis
254
26k
Tips & Tricks on How to Get Your First Job In Tech
Avatar for Honza Javorek honzajavorek
1
600
SEO for Brand Visibility & Recognition
Avatar for Aleyda Solis aleyda
0
4.6k

Transcript

  1. How are you today? Google Search Central Meetup Paris -

    13/10/22 alizeebaudez.com - @AlizeeBaudez

  2. Hi, I’m Alizée 👋 SEO consultant • Independent • International

    • Based in Strasbourg • I love coffee, I hate artichokes • I am not a licenced therapist… alizeebaudez.com - @AlizeeBaudez

  3. Storytime

  4. Early 2000s

  5. Thanks Mom !

  6. 2002

  7. Google comes to France

  8. 2002

  9. None
  10. None

  11. Picasa

  12. Google Earth

  13. Google Local

  14. None

  15. 2 options

  16. The right solution for me ↓ SEO

  17. None
  18. None

  19. The discovery

  20. We learn

  21. We think we know

  22. We think we have superpowers

  23. The first “rabbit hole”

  24. We study

  25. We do our research

  26. We read articles

  27. We… Open a Twitter account !?

  28. And we feel a little less lost

  29. And we learn stuff

  30. CTR!? Hreflang!? 🐰

  31. Getting our hands dirty

  32. With all this knowledge

  33. We experiment

  34. We optimise bits and bobs

  35. First website! First job! 🥳

  36. Sometimes we try shady stuff…

  37. Classic… 🎩

  38. Or not ! 😇

  39. … (mea culpa) 󰣺

  40. The downfall

  41. A new update?

  42. A new website?

  43. A penalty?

  44. A Twitter thread?

  45. Or worse…

  46. Explaining our job to family…

  47. And the good sides too!

  48. Learning new things

  49. None
  50. None

  51. Get into the rhythm

  52. Choose your sources of information

  53. Exchange (calmly)

  54. Stay in the know

  55. Do not overreact

  56. Continue to be amazed

  57. Enjoy!

  58. In short, we are all still 12 year olds playing

    on the internet!

  59. Thank you! alizeebaudez.com - @AlizeeBaudez