Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Google Search Central Meetup Paris 2022 - Story...

Sponsored · SiteGround - Reliable hosting with speed, security, and support you can count on. →
Avatar for Alizée Baudez Alizée Baudez
October 13, 2022
Marketing & SEO
35
0

Google Search Central Meetup Paris 2022 - Story of an SEO career

Avatar for Alizée Baudez

Alizée Baudez

October 13, 2022

More Decks by Alizée Baudez

See All by Alizée Baudez
Bizz & Buzz 2024 - Réussir son référencement en Europe : stratégies et exemples pour un SEO performant !
Avatar for Alizée Baudez alizeebaudez
0
120
Understanding and using AI for an effective international SEO strategy - SEO CAMP Day Strasbourg 2023
Avatar for Alizée Baudez alizeebaudez
0
2.6k
Comprendre et utiliser l'IA pour une stratégie de SEO international efficace - SEO CAMP Day Strasbourg 2023
Avatar for Alizée Baudez alizeebaudez
0
92
Google Search Central Meetup Paris 2022 - Histoire d'une carrière en SEO
Avatar for Alizée Baudez alizeebaudez
0
45

Other Decks in Marketing & SEO

See All in Marketing & SEO
Metehan YESILYURT - From Rankings to Citations: How LLMs Actually Choose Sources - Salon du Search Marketing Paris 30/01/2026
Avatar for Metehan Yeşilyurt metehanyesilyurt
2
110
BrightonSEO - Matt Beswick
Avatar for Matthew Beswick bezz1234
0
410
データ横丁_新年LT20260114
Avatar for 太田 博三 otanet
1
240
弊社のAWS事情、大公開！
Avatar for takumi taku271
1
450
Upcoming website migration ? How to do it sustainably - Dave the SEO
Avatar for DavetheSEO 00dacousin
0
130
Unlocking the hidden potential of vector embeddings in international SEO
Avatar for Frank van Dijk frankvandijk
0
770
How to Build an AI Search Optimization Roadmap - Criteria and Steps to Take #SEOIRL
Avatar for Aleyda Solis aleyda
1
2k
エブリデイサンデイ株式会社：会社案内資料
Avatar for エブリデイサンデイ株式会社 365sunday
1
140
JAWS-UG福井 AWS Community Update
Avatar for awsj communty program manager - Shigeru Numaguchi awsjcpm
1
150
WebTop100 2025: AI a AI Overviews, AI mode: Od pochopení dramatické změny ve vyhledávání k optimalizaci
Avatar for Pavel Ungr, SEOloger pavelungr
0
210
AI agenti nakupují za vaše zákazníky: Je váš e-shop připravený na Universal Commerce Protocol?
Avatar for Pavel Ungr, SEOloger pavelungr
1
790
ExpoEcomm 2026: Do SEO ao GEO como a IA está Mudando o Comportamento de Busca dos Brasileiros e o que Fazer para Vender Mais
Avatar for Felipe Bazon felipebazon
1
120

Featured

See All Featured
How To Stay Up To Date on Web Technology
Avatar for Chris Coyier chriscoyier
790
250k
Unlocking the hidden potential of vector embeddings in international SEO
Avatar for Frank van Dijk frankvandijk
0
770
The Cost Of JavaScript in 2023
Avatar for Addy Osmani addyosmani
55
9.8k
Reality Check: Gamification 10 Years Later
Avatar for Sebastian Deterding codingconduct
0
2.1k
AI: The stuff that nobody shows you
Avatar for John Nunemaker jnunemaker
PRO
6
580
Building an army of robots
Avatar for Kyle Neath kneath
306
46k
Designing for Timeless Needs
Avatar for Cassini Nazir cassininazir
0
200
Producing Creativity
Avatar for Steve Smith orderedlist
PRO
348
40k
Introduction to Domain-Driven Design and Collaborative software design
Avatar for Kenny Baas-Schwegler baasie
1
740
Facilitating Awesome Meetings
Avatar for Lara Hogan lara
57
6.8k
Bash Introduction
Avatar for André Augusto Costa Santos 62gerente
615
210k
Chrome DevTools: State of the Union 2024 - Debugging React & Beyond
Avatar for Addy Osmani addyosmani
10
1.1k

Transcript

  1. How are you today? Google Search Central Meetup Paris -

    13/10/22 alizeebaudez.com - @AlizeeBaudez

  2. Hi, I’m Alizée 👋 SEO consultant • Independent • International

    • Based in Strasbourg • I love coffee, I hate artichokes • I am not a licenced therapist… alizeebaudez.com - @AlizeeBaudez

  3. Storytime

  4. Early 2000s

  5. Thanks Mom !

  6. 2002

  7. Google comes to France

  8. 2002

  9. None
  10. None

  11. Picasa

  12. Google Earth

  13. Google Local

  14. None

  15. 2 options

  16. The right solution for me ↓ SEO

  17. None
  18. None

  19. The discovery

  20. We learn

  21. We think we know

  22. We think we have superpowers

  23. The first “rabbit hole”

  24. We study

  25. We do our research

  26. We read articles

  27. We… Open a Twitter account !?

  28. And we feel a little less lost

  29. And we learn stuff

  30. CTR!? Hreflang!? 🐰

  31. Getting our hands dirty

  32. With all this knowledge

  33. We experiment

  34. We optimise bits and bobs

  35. First website! First job! 🥳

  36. Sometimes we try shady stuff…

  37. Classic… 🎩

  38. Or not ! 😇

  39. … (mea culpa) 󰣺

  40. The downfall

  41. A new update?

  42. A new website?

  43. A penalty?

  44. A Twitter thread?

  45. Or worse…

  46. Explaining our job to family…

  47. And the good sides too!

  48. Learning new things

  49. None
  50. None

  51. Get into the rhythm

  52. Choose your sources of information

  53. Exchange (calmly)

  54. Stay in the know

  55. Do not overreact

  56. Continue to be amazed

  57. Enjoy!

  58. In short, we are all still 12 year olds playing

    on the internet!

  59. Thank you! alizeebaudez.com - @AlizeeBaudez