Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Building a Mobile Backend to Evolve
Search
AppsFlyer
September 06, 2016
Programming
0
120
Building a Mobile Backend to Evolve
AppsFlyer
September 06, 2016
Tweet
Share
More Decks by AppsFlyer
See All by AppsFlyer
Processing 15 Billion events a day without breaking the bank - ReversimX ILTechTalks
appsflyer
0
500
Journey to the Real-Time Analytics in Extreme Growth
appsflyer
0
310
10 Real problems & solutions in your build and deploy process
appsflyer
0
150
DevOps paradigm in R&D day-to-day
appsflyer
0
160
Ido Barkan
appsflyer
1
160
Sometimes, Druid is not the best solution for a business use case
appsflyer
1
440
Processing 8 Billion Daily Events in Real Time!
appsflyer
1
130
React Performance
appsflyer
1
230
Real-time analytics with Druid at Appsflyer
appsflyer
0
390
Other Decks in Programming
See All in Programming
IFSによる形状設計/デモシーンの魅力 @ 慶應大学SFC
gam0022
1
300
Fragmented Architectures
denyspoltorak
0
160
AI巻き込み型コードレビューのススメ
nealle
1
290
AtCoder Conference 2025
shindannin
0
1.1k
そのAIレビュー、レビューしてますか? / Are you reviewing those AI reviews?
rkaga
6
4.6k
AWS re:Invent 2025参加 直前 Seattle-Tacoma Airport(SEA)におけるハードウェア紛失インシデントLT
tetutetu214
2
110
AIエージェント、”どう作るか”で差は出るか? / AI Agents: Does the "How" Make a Difference?
rkaga
4
2k
The Past, Present, and Future of Enterprise Java
ivargrimstad
0
580
副作用をどこに置くか問題:オブジェクト指向で整理する設計判断ツリー
koxya
1
610
AI時代のキャリアプラン「技術の引力」からの脱出と「問い」へのいざない / tech-gravity
minodriven
21
7.2k
ぼくの開発環境2026
yuzneri
0
230
カスタマーサクセス業務を変革したヘルススコアの実現と学び
_hummer0724
0
700
Featured
See All Featured
Claude Code のすすめ
schroneko
67
210k
[RailsConf 2023] Rails as a piece of cake
palkan
59
6.3k
Build The Right Thing And Hit Your Dates
maggiecrowley
38
3k
Noah Learner - AI + Me: how we built a GSC Bulk Export data pipeline
techseoconnect
PRO
0
110
Effective software design: The role of men in debugging patriarchy in IT @ Voxxed Days AMS
baasie
0
220
Reality Check: Gamification 10 Years Later
codingconduct
0
2k
Pawsitive SEO: Lessons from My Dog (and Many Mistakes) on Thriving as a Consultant in the Age of AI
davidcarrasco
0
66
Easily Structure & Communicate Ideas using Wireframe
afnizarnur
194
17k
Mozcon NYC 2025: Stop Losing SEO Traffic
samtorres
0
140
The Power of CSS Pseudo Elements
geoffreycrofte
80
6.2k
What the history of the web can teach us about the future of AI
inesmontani
PRO
1
430
Raft: Consensus for Rubyists
vanstee
141
7.3k
Transcript
Building a Mobile Backend to Evolve Do's, Don't do's and
Stupid Stuff Reshef Mann, CTO & Co-Founder
Premature Optimization is the root of all evil
You will have to live with the decisions you make
today (Hopefully)
There are no silver bullets
Programmers know the benefits of everything and the tradeoffs of
nothing
Take it with a grain of salt for your case
What is ? Mobile Attribution Measurement and Analytics
None
Server is forgiving SDK’s aren’t
System Structure
Tech Stack t
EDA
Messaging Platform agnostic serialization Platform specific serialization Compact representation Batching
Compression Queues (Kafka) P2P / PubSub Partitioning No Partitioning
Shared DB
Monolithic App Microservices VS
Shared DB + Microservices
DB as an implementation detail
Audit log Capture user intent Event sourcing
K/V Stores Use short keys
None
Monitoring
Stability Patterns Queues Timeouts Circuit Breaker Back Pressure
None
Thank You! We’re hiring